Strategies of Talent Management in Retail Sector: Study on ASDA

Research Portfolio

Contents
TITLE: To identify strategies of talent management in retail sector. Study on ASDA..................2
Background of topic....................................................................................................................2
Background of the company........................................................................................................2
Aims and Objectives....................................................................................................................2
Research questions.......................................................................................................................3
Research rationale........................................................................................................................3
Timeframe....................................................................................................................................3
RESEARCH METHODOLOGY....................................................................................................4
REFERENCES................................................................................................................................7
APPENDIX......................................................................................................................................8
Questionnaire...............................................................................................................................8
1

TITLE: To identify strategies of talent management in retail sector. Study on
ASDA.
Background of topic
Talent management is a procedure of attracting as well as retaining skilled workforces within
business. It consists of some activities such as recruitment, selection, training, performance
appraisal and others (McDonnell and et.al., 2017). When companies manage talent and retain
them within their business then they are more likely to take competitive advantages and taking
an effective position in the market. Competition is increasing in retail industry and all retailers
are striving hard for making an effective position and attracting customers. Those retailers that
make use of effective strategies of selection, training, performance appraisal and retention of
employees are more likely to attract skilled workforce and accomplishing their goals. So, overall
it can be said that strategies of recruitment, selection and retention plays an important role in
talent management and meeting goals (Dempsey, 2017).
Background of the company
Talent management is one of the main key of business success and for this success there is
requirement of having effective strategies such as external recruitment, rewards for motivation
and retention to employees. This present study is based on ASDA retailer that is a British
supermarket retailer whose headquarter is in England (Young and et.al., 2017). This retailer was
founded in the year of 1999 by Peter and Fred Asquith. It is well known for its qualitative food,
clothing and home products. This study is going to show process of talent management and
activities that companies required following for better people management and taking advantages
of it. Further, it will also discuss some advantages or importance that retailers and other
companies can have by effective talent management such as: taking competitive advantages,
increasing customers’ satisfaction, improving productivity and others. It will also discuss several
effective strategies such as recruitment and selection financial, non financial rewards for better
people management (Bratton and Watson, 2018). Lastly, it will show effectiveness as well as
reasons of following all elements of research methodology in a systematic manner. Data
collection that is also one of the effective elements of research methodology also plays an
important role in making study successful.
Aims and Objectives
Aim
2