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How Globalisation Drives Business Success: A Case Study on Marks and Spencer

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Added on  2023-01-23

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This presentation explores the relationship between globalisation and business success through a case study on Marks and Spencer. It aims to acquire knowledge about globalisation, study the factors that enhance business success, determine the issues faced by managers, and assess the relationship between globalisation and business success. The findings reveal insights on globalisation, factors for business success, issues faced by managers, and the relationship between globalisation and success rate. The presentation concludes with recommendations for Marks and Spencer to establish an effective position in foreign markets and improve customer service.

How Globalisation Drives Business Success: A Case Study on Marks and Spencer

   Added on 2023-01-23

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RESEARCH PROJECT
How Globalisation Drives Business Success: A Case Study on Marks and Spencer_1
Cover Content
• Introduction
• Research aims
• Research objectives
• Findings
• Recommendation
• Conclusion
• References
How Globalisation Drives Business Success: A Case Study on Marks and Spencer_2
Introduction
Globalisation defines as interacting and integrate with people across the countries. It is a
process of driving international trade investment which aid to update technology. The
main markets of globalisation is commodity market, money and credit market, capital
market etc. Companies which can increase their market shares and customer base by
expanding their work at global level
How Globalisation Drives Business Success: A Case Study on Marks and Spencer_3
Research Aim
“How globalisation can drive business success .” A case on Marks and Spencer
How Globalisation Drives Business Success: A Case Study on Marks and Spencer_4

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