Research Project on Outsourcing in Zara

RESEARCH PROJECT

QUESTIONNAIRE
Name of Organisation: Zara
Designation of Respondents: Senior Manager
Name of Respondents:
Gender:
Age:
1.How long you are working in this company?
 1 to 3 years
 5 to 8 years
 8 to 10 years
2.Do you know the actual meaning and concept of outsourcing?
 Yes
 No
 Not Sure
3.Do you know that your company outsources the raw material from different
countries?
Strongly Agree
 Agree
 Neutral
 Strongly Disagree
 Disagree
4.According to you what are the benefits your company is gaining from
outsourcing of the business?
 Leverage knowledge and Skills
 Increase efficiency
 Controlled Cost
 Greater Competitive Advantage
5.Do you think that outsourcing a successful business strategy of Zara?
 Strongly Agree
 Agree
 Neutral
 Strongly Disagree
 Disagree

6.Do you think because of outsourcing, the market share and profitability of Zara is increased?
 Strongly Agree
 Agree
 Neutral
 Strongly Disagree
 Disagree
7. Do you think outsourcing helps company in bringing innovation?
 Yes
 No
 Not Sure
8. According to you what are the major challenges that your company is facing related to
outsourcing?
 Language and Cultural barriers
 Lack of Control
 Difference in time zone
 Legal Issues
9. What are the recommendation you provide to expand the business more in the global market
?
 Should know and understand the regulations
 Should Broaden the team
 Should keep eye on time
 Should learn languages

DISCUSSION AND
FINDINGS
 Theme 1: Maximum senior managers are employed in Zara for 8 to 8 years.
 Theme 2: Majority knows the actual meaning and concept of outsourcing.
 Theme 3: Zara outsources the raw material from different countries.
 Theme 4: Cost Controlled is the main benefits that company is gaining from
outsourcing of the business.
 Theme 5: Outsourcing is a successful business strategy of Zara.
 Theme 6: The market share and profitability of Zara is increased because of
Outsourcing.
 Theme 7: Outsourcing helps company in bringing innovation.
 Theme 8: The major challenges that your company is facing related to
outsourcing.
 Theme 9: Zara should broaden the team to expand the business more in the
global market