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Research Project on Impact of Housekeeping Services on Customer Satisfaction and Business

Carry out sustained research investigation and provide evidence against assessment criteria.

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Added on  2020-06-04

Research Project on Impact of Housekeeping Services on Customer Satisfaction and Business

Carry out sustained research investigation and provide evidence against assessment criteria.

   Added on 2020-06-04

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RESEARCHPROJECT
Research Project on Impact of Housekeeping Services on Customer Satisfaction and Business_1
Research Project on Impact of Housekeeping Services on Customer Satisfaction and Business_2
TITLE:.............................................................................................................................................2INTRODUCTION...........................................................................................................................2TASK 1............................................................................................................................................21.1 Formulating and recording the possible research project outline specifications...................21.2 Factors that contribute to the process of research project selection......................................31.3 Critical review of key references...........................................................................................41.4 Producing a research project specification............................................................................51.5 Planning and procedures for the agreed research specification.............................................6TASK 2............................................................................................................................................62.1 Match resources efficiently to the research question or hypothesis......................................62.2 Undertake the proposed research investigation in accordance with the agreed specificationand procedures.............................................................................................................................72.3 Recording and collating relevant data-Questionnaire Design...............................................8TASK 3............................................................................................................................................93.1 Use of suitable research evaluation method for examination................................................93.2 Analysis and interpret results for determining original specifications..................................93.3 Recommendations and justification.....................................................................................18REFERENCES..............................................................................................................................19APPENDIX....................................................................................................................................211
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TITLE: The impact of housekeeping services on the level of customer satisfaction and businessperformance, a case study of Hilton hotel. INTRODUCTIONResearch can be considered as the most crucial element which plays effective role in analysing aissue in appropriate manner. Research is an important tool in order to get accurate informationregarding present and potential customers need and desires to attain competitive advantages inthe marketplace. This investigation also provides information related to objectives and goals asthis helps in planning all activities and tasks to attain all targets with increased profitability(DeGroote and Marx, 2013). The present research is based on the impact of housekeepingservices on the level of customer’s satisfaction and business performance. Housekeeping isconsidered as the most essential element of services industry as this is effective in providingvarious beneficial products and services to their significant customers. Hilton Hotel is theselected organisation for this particular research report. The major purpose of Hilton Hotel is toproviding satisfactory products and services to their significant customers as to retain them forlong run of business operations. TASK 11.1 Formulating and recording the possible research project outline specificationsEach research project relate with different preferences and results which assist specialist withcarrying out the task in compelling way. In this, the particular is should be decide the diagramfor setting points and targets to achieving the positive final products. Hilton Hotel is anAmerican multinational service industry which manages and operates a broad portfolio of hotelsand resorts. The company was founded by Conrad Hilton in the year of 1919, it is a largest hotelindustry which deals in high quality services. The research into consideration is based on theimpact of housekeeping services on the growth and development of firm. In this modern businessenvironment organisations are widely concern on providing high quality and fast services to theircustomers as to satisfying their needs and wants (Johnston and Marshall, 2016). This createsvalue in developing organisational performance at market place. Aim of the Research:The impact of housekeeping services on the level of customersatisfaction and business performance, a case study of Hilton hotel. 2
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Research Objectives: To analyse the importance of housekeeping services within the hotel industry. To Ascertain the measures which are adopted by Hilton Hotel as to providing satisfactionto their significant customers. To identify the effectiveness of housekeeping services in relation to improvingorganisational performance. Research Questions: What is the importance of housekeeping services within the hotel industry?What are the essential measures that can be adopted by Hilton Hotel as to providingsatisfaction to their significant customers? What is the effectiveness of housekeeping services in relation to improvingorganisational performance? 1.2 Factors that contribute to the process of research project selectionCompany is using some type of components that are necessary to manage a researchproject to gain desirable outcomes and it has become advantageous for the firm. There are somepoints that have their contribution in research project is stated as beneath:Introduction: This can be said as the foremost part of any research project. It focuses onevery element that is discussed in brief and provides general criteria about them. Thisaction helps individuals to understand the research objectives in an appropriate manner.In addition, it includes themes and subjects that are helpful in generating some thoughtsand ideas about aim and objectives (Madapusi and D'Souza, 2012). Literature Review: This segment includes all journals and books that are useful incollecting secondary data for the required project. So, many decisions are to be based onthese literatures. With help of this, HILTON HOTEL gets to know that which technologythey can use to provide unique services to their clients. Data Collection: Gathering data is essential for a researcher in order to make allappropriate decisions. This section helps in decision making procedure and ensuresaccurate judgement building. Collection of information is fruitful in diminishing unfairdecisions.3
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Data Evaluation: This stage includes examination of collected data that was gathered inthe previous stage. Evaluation of info is important in making accurate judgements. It ishelpful in reducing the conflicts in firm. Conclusions and Recommendation: This section sums up entire research project whileentitling about strengths and weaknesses as well as at the time of providing somesuggestions for enhancing quality of research project. 1.3 Critical review of key referencesLiterature review can be defined as a segment in which views and knowledge of varioustypes of authors are included who throw their light on all the other aspects of research processand help in answering all the questions of the research ion an effective manner. This is a veryeffective area in which data is being examined in an effective and efficient manner and resultsare being determined. The literature reviews of this research project are as follows:What is the importance of housekeeping services within the hotel industry?The housekeeping department is having an important role in the hotel industry becausethey are performing some of the most crucial role here. Because of them the hotel is kept cleanand calm and comfortable. Basically, the main aim of the hoteliers are to provide their customerswith effective environment where they can spend some time and relax so if the environmentaround them will be clean and cosy so more no. of customers will be attracted and the hotel willbe able to perform their activities in a more effective manner and satisfy their customers as well. As per the views of Cassandra Roberts (2018), it is said that this is the responsibility ofboth management and customers to make sure that the place is clean because no level of serviceor glamour can get replaced with cleanliness in hospitality industry. What are the essential measures that can be adopted by Hilton Hotel as to providingsatisfaction to their significant customers? It can be specified that customers are the most important part of ant business because ifthey will not be present then any business will not be successful in the market. In the hotelindustry, it is being said that if the guest id satisfied with the services then there are morechances that they will their repeat guests. But it is very difficult to determine that whether thecustomers are satisfied or not. According to David Brookfield (2017), some of the factors whichcan be used here are:Loyalty over time4
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