Research Project on Internet Facilities in Travel Tourism Market of UK : Case Study

Added on - 21 Jul 2020

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RESEARCH PROJECT(ToEvaluate the impact of internet facilities over the travel and tourismmarket of UK. 'A case study on travel and tourism sector'.)
Table of ContentsINTRODUCTION...........................................................................................................................1Project background and objectives........................................................................................1Rational of the study...............................................................................................................2Literature review....................................................................................................................2Methodologies........................................................................................................................4Action Plan.......................................................................................................................................6CONCLUSION................................................................................................................................7RECOMMENDATIONS.................................................................................................................7
Title- ToEvaluate the impact of internet facilities over the travel and tourism market of UK. Acase study on travel and tourism sector.INTRODUCTIONThe internet is the effective tool in relation to attract the larger number of customers inUK. With the help of this the tourist organisation firms are able to reach the maximum number ofcustomers in market. In the modern scenario the internet works as to become the distributionchannel in the travel and tourism sector. The facility of online business is also growing rapidlywhich help to reduction in the wastage of time. This kind of core facilities are attractive in orderto bring the large amount of the profitability in the firm (Heung, Kucukusta and Song, 2010).The present assignment is focusing over the impact of internet facility on the travel and tourismsector. The internet adoption is helpful in order to bring good and effective services to the travelagents.Project background and objectives.The travel and tourism sector is grooming industry in these days. In order to make thisprocess more effective they are working in order to have large profitability in the businessenterprise. With the help of internet facility the work burden on travel agents can be reduced. Inthis manner they are able to attract the large number of customer in the market. In the presentmarket the travel agencies are focussing over building the lasting relation with their customerrather than having maximisation of profits in the firm. These kinds of facility are helpful in orderto achieve the maximum market share (Mair and Jago, 2010). This kind of activities are helpfulin order to enrich the growth of business enterprise in the large manner. In the present market themost of the travel are relay over the online sites so that they are able to work as to attract thelarge number of customers in the market. With the help of internet they are able to access thelarge number of customers in the market in manner they can identify the potential buyer to thefirm. This kind of facility affecting the process of business in the large manner.Aim- To Examine the impact of internet facilities over the travel and tourism market of UK. Acase study on travel and tourism sector.Objectives-To determine the importance of internet usage in travel and tourism sectorTo examine the impact of internet facilities over customer experienceTo assess various challenges to adoption of internet facilities in travel and tourism sector.1
To recommend the ways to get overcome from various barriers.Hypothesis:Delivering high quality services in order to enhance satisfaction level of customerswith the use of internet facilities in travel and tourism sector.Rational of the study.The main reason behind conducting this study to find out the benefits and challenges ofinternet facilities in travel and tourism sector. This will be helpful in order to develop my depthunderstanding in the usage of internet facilities of internet in travel and tourism sector (Hjalager,2010). The travel sector can earn more amount of profitability with the help of implementation ofstrategies in order to attract the tourism so that they can have effective services. In order todeliver the high quality services to the customer the internet plays the vital role.Research questions1.What is the impact of internet in travel and tourism.2.What are the issues faced by the tourist sector at the time of adoption of internet facilities.3.What is the important of internet in the travel and tourism sector.Literature reviewWith the help of this there can be effective facilitate in order to determine the impact ofinternet on travel and tourism industry with the help of various authors such are as-Determine the significance of internet of travel and tourism-As per the view ofMair andJago, (2010)states that the internet is the crucial process which work in order to attract thevarious kind of customer in the market. The present market depend over the online activities inorder OT attract the large number of customers. This kind of function are helpful in relation toearn the large amount of profitability and productivity. This is very helpful devise in order tofacilitate fast working of activities. This kind of the process are helpful in order bring maximumamount of market share. According to the view ofMair and Jago, (2010)states that in order tofacilitate fast working activities they are able to work effectively and efficiently. The internet isthe crucial process in relation to gather the attraction of the number of customers available inmarket. In this manner it can be true to said that there are various kinds of tour operators likeThomas cook, they are providing satisfactory services to the customer. With the help of theinternet the customer can able to know about various attractive features in this way the firm canable to earn the large amount of profitability in the market. In contrary toGhimire, (2013)states2
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