Research Project- Develop The Travel & Tourism Industry|Cambridge City

Urban tourism

Table of Contents
INTRODUCTION...........................................................................................................................1
LITERATURE REVIEW................................................................................................................1
RESEARCH METHODOLOGY....................................................................................................4
DATA ANALYSIS..........................................................................................................................6
CONCLUSION................................................................................................................................8
REFERENCES................................................................................................................................9
.......................................................................................................................................................10

INTRODUCTION
Travel and Tourism is the industry which attracts high number of tourists through its
offers and packages. By these offers, company's directly operate tours at different places
nationally and internationally (Ashworth and Page, 2011). The company should provide safety
and security services so that tourists can feel safe and they can enjoy their trips. Cambridge is
one of the famous visiting place in UK. Thomas Cook company provides various effective
packages and offers for tourists to attract them to visit. The aim and objective of this research
project is to understand and develop travel and tourism industry as well as improve popularity of
Cambridge city at national and international level. Cambridge is the city on the river in UK. It is
a nice place to visit that's why the company provides offers for this place.
In this research, information is collected through the field and identified the impact of tourist on
perspective of local community. Urban tourism refers to describing various different tourist
activities in which including a particular city that were famous for their visiting places. This
tourism forms old and complex in the nature. Travel and tourism helps in economic growth of
the country also help to define and identify various cultures that can be adopted in their life. by
which its expand their cultures in the effective manner. Travel and tourism through increase job
opportunities for the local communities so they can easy to earn something in their life and get
some experience about a particular place.(Spirou, 2011).
LITERATURE REVIEW
Urban tourism played an important role in success process of the company and in
economic growth. Its impacting on local communities of the city such as provide job
opportunities. Its help to develop social and cultural relationship with all persons in the society.
Travel and tourism industry refers to operating tours at different places to visit and collect
information about that particular place. Urban tourism refers to visits a small city that famous for
specific thing.. Tourism features are play an vital role to understand this industry such as
according to the weather and occasion launch offers and packages. Conduct tours to visit places
with proper safety and security. Through the company should properly understand tourist
problems and on the time resolve them in the systematic manner.. Its help to develop popularity
at international level (Maitland and Newman2014). . According to Cook and Ward, (2011) that
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In which they can learn something and improve knowledge level regarding particular place. At
this time jobs play a vital role, in the travel and tourism industry for visiting the places there is
require guide facility to know about the particular city. On the other hand AlSayyad (2013) said
travel and tourism industry is complex in the nature hard to manage activities and works relating
to this industry. There is hard to achieve decided goals and objectives of the company. In which
visit various places and collect information. This industry through provide job opportunities but
works and activities relating to this industry hard to manage by the normal persons for this
require experience persons those must having skills and abilities to manage all over the works in
the effective and systematic way (Rogerson, 2013). According to Ashworth and Page (2011),
during the visiting places through the company required to provide various safety and security
facility/services for tourists so they can feel safe while visiting the places. It helps to increase
profits of the industry because when through the company render all these services and facilities
so there is high number of customers will be attract towards the company and they will easy to
take offers and packages. On the other hand, Gârbea (2013) said,. Travel and tourism sectors
play a vital role in which provide travelling services to tourism and according to the weather and
session made offers for them. On the basis LIANG and YI (2012) said that travel and tourism
help in economic growth of the country because at this time high number of persons invest in
this sectors to visit various places so by which increase income of the companies as well as
develop economy of the country (Yovcheva and et.al 2014) On the other hand, Maitland and
Newman (2014) in the travel and tourism industry to visit various places so there including
various charges that have to pay such as normal taxes, special taxes and so more to governments
these not easy to understand rules and regulation of related this sectors. As per the, Richards
(2011) travel and tourism industry help to promote culture in different country at various places
by this easy to understand country's culture and get proper knowledge about their special things. .
But in the other hand, Rogerson (2013) its hard to adopt different culture and ethics of the
country as well as its hard to understand. Cultures refers to their working style, living systems,
ethics, norms and so more all these things are represent the different cultures and their
backgrounds. On this basis, Spirou (2011) Its easy to clarify different cultures according to their
country. Travel and tourism industry also help to develop handicraft business at the national and
international level all these things are made in the specific way. These products are easy to
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