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Executive Summary Theprevailing research and investigationis based on the topic ofGender Equality in Leadership and Management and reflects its significance for success and betterment of an organisation. Thus, Next plc is selected as the company to conduct current investigation which is a clothing, footwear and other products retailer of UK. This research project consist of a literature review to evaluate various available secondary data on selected topic along with research methodology which is leading information about the method used for current investigation. Further, a primary evaluation is also conducted which is based in both qualitative and quantitative forms of study.
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Research Theme:Equality and Diversity in the workplace Research Topic:Gender Equality in Leadership and Management. Chapter 1:Introduction 1.1) Background to the study Gender equality is mainly associated with a workplace where all individuals are treated fairly and equally irrespective of their sex or genders. Thus, gender equality lead to a more positive and stress free work environment to lead more productive and efficient workforces for enhancing success and growth level of a company(Williamson, Carson and Foley, 2019). Thus, current investigation is conducted in Next plc which is a well known British multinational clothing, footwear and home product retailers the headquarter of which is situated atEngland, United Kingdom. Therefore, current investigation is conducted on Next Plc toevaluate about the significance of Gender Equality in Leadership and Management for success ofa company. 1.2) Research aims & objectives Aim of the research The main aim associated with implication of current research project is, “To study the significance of Gender Equality in Leadership and Management for success of an organisation”. A case study on Next plc Objectives of research The main objectives and purpose set out for current investigation on Next Plc are listed as below: To study the significance of managing equality for an organisation. To determine various issues that an organisation face due to gender inequality. To determine various strategies that could be adopt by Next plc to maintain gender equalityin leadership and management. 1.3) Rationale for the research The adoption of topic for current investigation isrationale and viable as it enureses better information regarding thesignificance of Gender Equality in Leadership and Management for leading better success of an organisation thus, meet the professional implication of researcher. On the other side, the personal implication of investigator is also meet with this research topic as 1
it meet its educational and academic perspective along with leading better skills development and also ensures rich information for researcher and other scholar. 1.4) Research questions What are the possible needs and importance of managing equality for an organization? What are the main negative impacts that are lead by Gender inequality in context of an organisation? How Next plc can ensure creation and maintenance of gender equality in its leadership and management in order to facilitates a more positive and efficient workplace? Chapter 2:Literature Review It formsa crucialpart of every research project and dissertation as it a section that lead to effective evaluation and analysis of various available secondary resources and specific literatures based on current research topic(Flynn, Haynes and Kilgour, 2017). Thus, literature review provides a more enhanced understanding and better perception regarding the specific topic and its objective. The current Literature review is based in concept of equality and leading gender fairness in management and leadership for which a number of authentic articles and online journals are reviewed and surveyed a description of which is provided below: To essentials the importance needs for managing the diversity in the organisation. Accordingto the Angel Sharma, 2016. The word diversity is refers to highlighting the individual personality in different states of demographic factor of traits such as gender, age, religion and caste which propounds the human behaviour bin rightful context, as per the organisation perspective diversity driven to manage in the premises of workplace by regulates the equality policies and norms in the job roles and responsibilities, about briefing the business better understanding of people in development context where it will only get leads to the positive direction when significant people have different opinions and interest. It also helps to making reaching out to the more contrasting behaviour of people that would helps to targets the wide range of customers in a much flexible way(Elling, Hovden and Knoppers, 2018). Any company derives contains the different types of business objectives or roles it would attracts many manpower as well as the clients who are looking forward to presumes their experience. It maintain the policies and norms of the specific company through which that supports to making the positive influence in the workplace in terms of productivity, opportunity facilitates to 2
equal workforce, recruitment and hiring process is get to be systematic structured and presumes in the administrative working aspect within better coordination. By highlighting the main impact which is lead through Gender Equality in perspective of organisation. As per the opinion of the Julie Wilson, 2019. By having every aspect of the new norms comes with positive and negative impact in the organisation, the implication of the gender equality is driven at most possibilities of negative influence if the power is getting misuses at the workplace premises. In Next Plc organisation the impact ofgender equality deriveswhen workforcearefacinginequalitytonotgettingequalwagesasperthejobrolesand responsibilities, the principles and rules are not appropriates it presumes the sort of sexual harressment and torture aspect to the employees specially with women which brings unethical and disrespecting the gender norms in the organisation premises, not forming the promotional activities are in equal basis such as women are getting less wages than men where they are potential enough that occurs the job dissatisfaction and not performing the engaged work roles that would not regulates through systematic manner rather to promoting the discrimination factor presumes in the organisation(Burkinshaw and White, 2019). To determine various strategies that could be adopt by Next plc to maintain gender equalityin leadership and management. With regard to the information provided byArvind Rongala, 2019,leading gender equality at workplace of an organisation has become an essential factor for better growth and success of an organisation thus, better steps and ways are needed by organisation to lead and ensures maintenance throughgender equality. An evaluation of some of these strategies and ways that can be adopted by Next plc to lead gender equality are evaluated below: Altering hiring practices- The best way that can be adopt by Next plc consist of altering its hiring practices and making it more flexible and unbiased to enhance diversity through leadingfairopportunityforallindividualsirrespectiveoftheirculture.Therefore,the interpretation about the equality in gender basiscan be promoted at workplace of Next plc through leading and creating a fair job description and having a diverse interview panel to ensure a fair hiring process(Utoft, 2020). Strict and effective polices against Harassment- The another strategy that can be adopted by Next plc consist of leading more strict action and effective policies to stop and keep a 3
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check on cases on Harassment and should taken it as a serious offence. Thus, it can be evaluated that taking strict action against discrimination and workplace Harassment are viable way to keep a check and monitor workplace of Next plc to ensure better implication and creation of equality along with leading gender fairness in management and leadership(Utzeri, 2019). Chapter 3:Methodology and Data Collection Research Onion: Research Philosophy: Positivism:This the type of research which derives the quantitative method acquires fo r conducting survey for getting better reliability and representation of statistical data. Interpretivism:It is basically focused towards the qualitative formation of data which helps to assorted in a informal interviews and respondent view point analysation. In above research philosophy is assorted the Positivism philosophy is to evaluatingthe interpretation information about data to identifying the optimum objectives about research (Klein, 2016). Research Approach: Deductive:According to this approach it propounded about the information of data investigation in the right amount of conclusion meets as per the research hypothesis requirement. Inductive:It utilise towards the monitored and controlled for the conclusion supports in a particular attitude of the research that develop the general conclusion in the research objectives(Haake, 2018). As per the research approach the researcher get to opted for the deductive approach that would provided the data information in quantitative representation in the systematic way for the accomplish the outcomes of research. Research Method: QualitativeMethod:Inthisresearchmethodthedataisbeenformulatedand investigated through the theory based information where the researcher are not shows any interest for the numeric data representation. Quantitative Method:According to this research method, researcher get to identifies the data information traits in the format of Numeric way such as in Statistical content, where 4
in this expertise does not compiled the findings of data into detailed based(Gabaldón, 2016). ThroughaboveanalysationtheresearcherisconsideringbothQualitativeand Quantitative method where the qualitative supports to investigate about the detailed research whileQuantitative drivenarithmeticrepresentation for questionnaire information gathered in optimum way. Gantt Chart: The structure of Gantt Chart is basically bar graph representation in the horizontal format to shows the correct task performed within the vertical axis and the other time intervals is to be represents in horizontal axis(Bierema, 2017). 5
Sources of data Collection: Primary Source:This source of data is been execute to evaluating the data collected through self efforts or own procedure to finding about the information regarded for the questionnaires factor such as interviews, survey pools and feedbacks. Secondary Source:On the basis of this sources of method is basically investigate the data information from other existence documentation of research and resources where the data is been gathered articles, books and journals, internet etc(Walters, 2018). By utilising the both primary and secondary source of data collection where the primary source is been collected the data information for Questionnaire objective fulfilled as well as the Secondary source is been assorted the data information for analysation of facts and finding about primary data factor. Sampling method: To the selection of the individual from the specific subset in the presence of the wider population as well as their characteristics of sample size. By opting thesimple random samplingis means to selective individual random basis in the similar probability, where the considering of the sampling size is 30 respondent as workforce from Next Plc company(Burke and Richardsen, 2016). Instrument used:For this research the optimum tool is been used theQuestionnaires. Questionnaire: It is the forming of the written structured document where the optimum sets of questions related with the specific research topic. 6
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Questionnaire Q1)Are you havingimplication and awareness regarding the significance of managing equality for an organisation? a) Yes b) No c) Neutral awareness Q2) Which one is themost vital valueand need associated with managingequality by an organization? a) Enhance morale of employees b) Better productivity c) Recruitment of talented employees Q3) Are you agreed with the fact that improved brand image and enhanced expansion opportunity are also lead by managing equality for Next Plc? a) Agreed b) Disagreed c) Neutral Q4) What are the affirmable issues and negative impacts that could be faced by Next Plc due to gender inequality at its workplace? a) Enhanced chances of conflicts and chaos b) Higher stress level c) Reduction in motivation level of employees Q5) What could be advantages of leadinggender equivalencein thedirection and leading activityof an organisation? a) Creation of positive work environment b) Develop morale c) Leading a more diverse and talented workforces 7
Q6) What steps could be taken by Next Plcto leadcreation of gender equivalence in its direction and leading activityto provide a more positive and optimistic workplace environment? a) Effective communication b) implication of Equality act c) Unbiased HR practises Q7)Whatroleisleadbydemocraticandparticipativeformofleadershipand management in leading equality at workplace of Next Plc? a) Direct Role b) Indirect Role c) No role Q8) As per your Implication what overall impact is lead bygender equivalence in direction and leading activityfor success of Next plc? a) Positive b) Negative c) No impact Q9) How management ofgender equivalence indirection and leading activityof Next plc is also viable and essential to enhance success level of this organisation? Q10) What role is lead by managers and leaders of Next plc in promoting gender equality at workplace? Q11) Any further recommendation for Next Plc to have better perception of equality along with leadinggender equivalence indirection and leading activityat its workplace? Ethical Consideration: 8
By ensuring all the research data is been assorted and scrutinize to gathered in systematic approach way as well as the data is been opted are ethical way and all the view points regarding with respondent are not to be disclosed as all the aspect are to be in confidential mannerism. Chapter 4:Data analysis and interpretations 4.1) Data Analysis An analysis of data collected from 30 selected respondents or current investigation from the employees of Next plc is provided below: Q1)Areyouhavingimplicationandawarenessregardingthe significance of managing equality for an organisation? Frequency a) Yes26 b) No1 c) Neutral awareness3 Q2) Which one is themost vital valueand need associated with managingequality by an organization? Frequency a) Enhance morale of employees9 b) Better productivity11 c) Recruitment of talented employees10 Q3) Are you agreed with the fact that improved brand image and enhanced expansion opportunity are also lead by managing equality for Next Plc? Frequency a) Agreed20 b) Disagreed2 c) Neutral8 Q4) What are the affirmable issues and negative impacts that could be faced by Next Plcdue to gender inequality at its workplace? Frequency a) Enhanced chances of conflicts and chaos8 9
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b) Higher stress level10 c) Reduction in motivation level of employees12 Q5) What could be advantages of leadinggender equivalencein the direction and leading activityof an organisation? Frequency a) Creation of positive work environment7 b) Develop morale11 c) Leading a more diverse and talented workforces12 Q6) What steps could be taken by Next Plcto leadcreation of gender equivalence in itsdirection and leading activityto provide a more positive and optimistic workplace environment? Frequency a) Effective communication10 b) implication of Equality act11 c) Unbiased HR practises9 Q7) What role is lead by democratic and participative form of leadership and management in leading equality at workplace of Next Plc? Frequency a) Direct Role22 b) Indirect Role5 c) No role3 Q8) As per your Implication what overall impact is lead bygender equivalence indirection and leading activityfor success of Next plc? Frequency a) Positive27 b) Negative1 c) No impact2 10
4.2) Interpretation of quantitative data Interpretation of collected data is provide below through making use of frequency table and pie charts, presentation of which is provided below: Theme 1:Significance of managing equality for an organisation Q1)Are you havingany implication and awareness regarding the significance of managing equality for an organisation? Frequency a) Yes26 b) No1 c) Neutral awareness3 Interpretation Above stated pie chart is reflecting that 26 participants from a total of 30 were having a well implication as well as awareness regarding theimportanceof leadingequality for an organisation where as only one respondents was there who was unaware from this along with 3 other participants who were having neutral awareness regarding the significance of managing equality. Theme 2:Main importance and need associated with managingequality by an organization Q2)Which one is themost vital valueand need associated with managing equality by an organization? Frequency 11 26 13 a) Yes b) No c) Neutral awareness
a) Enhance morale of employees9 b) Better productivity11 c) Recruitment of talented employees10 Interpretation It has been interpreted with respect to current research project that 9 participants were having a thinking that enhance morale of employees is the main importance and need associated with managingequality by an organization where as 11 had favoured better productivity while the either 10 left out participants were in support of recruitment of talented employees as main need of managing equality. Theme 3:Improved brand image and enhanced expansion opportunity are also lead by managing equality for Next Plc Q3) Are you agreed with the fact that improved brand image and enhanced expansion opportunity are also lead by managing equality for Next Plc? Frequency a) Agreed20 b) Disagreed2 c) Neutral8 12 9 11 10 a) Enhance morale of employees b) Better productivity c) Recruitment of talented employees
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Interpretation It has been observedfromabove pie chart that 20 participants from a total of 30 are agreed with the fact that improved brand image and enhanced expansion opportunity are also lead by managing equality for Next Plc where as only 2 respondents were there who were disagreedwhile the8 morecontestantwho seemed neutral with respect to above written fact. Theme 4:Affirmable issues and negative impacts that could be faceddue to gender inequality at its workplace Q4) What are the affirmable issues and negative impacts that could be faced by Next Plcdue to gender inequality at its workplace? Frequency a) Enhanced chances of conflicts and chaos8 b) Higher stress level10 c) Reduction in motivation level of employees12 13 20 2 8 a) Agreed b) Disagreed c) Neutral
Interpretation It has been interpreted during course of current investigation that many affirmable issues and negative impacts are there that could be faced by Next Plcdue to gender inequality at its workplace which consists of enhanced chances of conflicts and chaos as supported by 8 participants where as 10 respondents were in favour of high stress level together with 12 other individuals who were having an opinion that Reduction in motivation level of employeesis the main negative impact of edger inequality at workplace. Theme 5:Advantages of leadinggender equivalence indirection and leading activity Q5) What could be advantages of leadinggender equivalencein the direction and leading activityof an organisation? Frequency a) Creation of positive work environment7 b) Develop morale11 c) Leading a more diverse and talented workforces12 14 8 10 12 a) Enhanced chances of conflicts and chaos b) Higher stress level c) Reduction in motivation level of employees
Interpretation The above chart is reflecting that creation of positive environment is a advantage that could be lead bygender equivalence indirection and leading activityof an organisation as supported by 7 participants. Further, 11 has also favoured develop morale where as 12 individuals supported leading a more diverse and talented workforces as benefit ofleading gender equality in the management and leadership of an organisation. Theme 6:Steps toensure creation and maintenance of gender equivalence in leadership and management Q6)What steps could be taken by Next Plcto leadcreation of gender equivalence in itsdirection and leading activityto provide a more positive and optimistic workplace environment? Frequency a) Effective communication10 b) Implication of Equality act11 c) Unbiased HR practises9 15 7 11 12 a) Creation of positive work environment b) Develop morale c) Leading a more diverse and talented workforces
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Interpretation The ways and steps that could be taken by Next Plc toensure creation and maintenance ofgender equivalence indirection and leading activityconsists of effective communication as supported by 10 participants to provide a more positive and optimistic workplace environment where as 11 had favoured implication of Equality act for the same. Beside this, 9 more participates were also there who believes that unbiased HR practises is also a viable way to lead gender equality at workplace of Next Plc. Theme 7:Role lead by democratic and participative form of leadership and management in leading equality Q7) What role is lead by democratic and participative form of leadership and management in leading equality at workplace of Next Plc? Frequency a) Direct Role22 b) Indirect Role5 c) No role3 16 10 11 9 a) Effective communication b) Implication of Equality act c) Unbiased HR practises
Interpretation It could be made out from current investigation that a direct role is played by democratic and participative form of leadership and management in leading equality at workplace of Next Plc as 22 respondents from a total of 30 had supported this fact where as 5 were seemed in favour of its indirect role. Beside this 3 other respondents were having a thinking that no role is lead by democratic and participative form of leadership and management in leading equality at workplace of Next Plc. Theme 8:Impact lead byGender Equality in Leadership and Management on success Q8)As per your Implication what overall impact is lead bygender equivalence indirection and leading activityfor success of Next plc? Frequency a) Positive27 b) Negative1 c) No impact2 17 22 5 3 a) Direct Role b) Indirect Role c) No role
Interpretation the main implication and finding of current investigation is shown by above stated pie chart that is reflecting that 27 participants believed that overall a positive impact is lead by gender equivalence indirection and leading activityon success of Next plc while only one individuals had favoured its negative impact where as the 2 left out participants were having a believe that no overall impact is lead bygender equivalence indirection and leading activity on success of Next plc. 4.3) Interpretation of qualitative data For interpretation of qualitative data use of thematic approach is made an evaluation of which is provided below: Theme 9:Management ofgender equivalence indirection and leading activityof Next plc is also viable and essential to enhance success level of this organisation Interpretation On the basis of view point of maximum number of respondents it has been interpreted that management of gender equality also viable and essential to enhance success of Next plc as it is viable tool and effective way of leading a stress free and positive workplace environment that boosts efficiency and performance level of employees along with leading enhanced morale of employees which are the main factors that lead to success of an organisation. Theme 10:Managers and leaders of Next plc in promoting gender equality at workplace Interpretation 18 27 1 2 a) Positive b) Negative c) No impact
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With respect to opinion of larger section of respondents it has analysed that managers and leaders of Next plc plays a vital role in promoting gender equality at workplace as they keeps a check on cases of harassment and other miss-dead to keep a control in theses cases along with leading effective communication and bonding at workplace to lead equity. Apart from this, regular training and guidance is also provided by managers and leaders of Next plc to promote gender equality at workplace. Chapter 5:Research Outcomes Covered in PPT Chapter 6:Conclusion and Recommendations 6.1) Conclusion With respect to current investigation it has been concluded that asignificant role is lead by managing equality for an organisation through leading an enhance morale of employees, Better productivity for organisation and Recruitment of talented employees. It could also be summarised that improved brand image and enhanced expansion opportunity are also lead by managing equality in order to enhance success level of a company. Many affirmable challenges like Enhanced chances of conflicts and chaos, Higher stress level and Reduction in motivation level of employees is also lead due to lack of equality at workplace. Thus, it can be concluded that a direct and positive role is lead bygender equivalence indirection and leading activity on success of an organisation. At last, a conclusion can be made that Effective communication, implication of Equality act along with leading Unbind HR practises are viable ways to ensure gender equivalence indirection and leading activityto workplace in order to provide a optimistic and efficient workplace environment. 6.2)Recommendation On the basis of evaluation of findings of current investigation following below stated recommendation could be made for Next Plc for having better perception of equality along with leadinggender equivalence indirection and leading activityat its workplace: First of all, implication of effective communication are recommended for Next pls as it a tool that ensures and lead to a better bonding and enhanced integration among all 19
employees and also ensures and lead to better relationship with managers and leaders. Thus, ensuring effective communication at workplace is a vital way to havebetter perception of equality along with creation of Gender Equality in management of Next plc. Beside this, implication of equality act, 2010 is also recommended for Next plc as it lead to a more stricter control and check over discrimination at workplace to lead and ensures a more positive and fair workplace. Furthers, various legal provisions and strict action are also lead by equality act, 2010 to ensure fairness in recruitment, promotion and other growth opportunity at an organisation thus, lead to more better perception of equality along with ensuringgender equivalence indirection and leading activityto Next plc. Chapter 7:Reflection & Recommendation of alternative research methodology 7.1) Reflection on efficiency of current methods The current investigation is based on above theme related withequality and diversity that has lead to enhance knowledge andinformation regardingthe concept andsignificanceof gender equivalence indirection and leading activityfor an organisation thus, plays a vital role in improving my skills and competencies. Further, the use of positivism philosophy and deductive approach were also viable in supporting my current investigation as lead to a better and systematic way of investigation. Beside this, use of qualitative as well quantitative method of research was made by me to ensure better presentation of findings along with collecting a more in-depth and theoretical information. Thus, it could be reflected by me that use of current research methodology that consists of survey strategy and questionnaire are effective and viable to meet the objectives of current investigation. Some pitfalls and drawbacks are also encountered that were mainly associated with time management and resources allocation thus use of Gantt chart and other statistical tool were also made by me to accomplish all set objectives in a most efficient and effective way. 7.2)Recommendation of alternative research methodology The use of positivism philosophy has made for current investigation that is effective in testing current objectives but as an alternative use of interpretivism philosophy could also be made which ensures setting of new theories and hypothesises for investigation. Apart from this 20
implication of inductive approach in place of deductive could also be made as an alternative to yield better evaluation of qualitative data. 21
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