Benefits and Drawbacks of Global Business Environment for Enhancing Growth of an Organisation

Research Project

Cover Content
 Introduction
 Aim and Objectives
 Thematic analysis
 Findings
 Recommendation
 Conclusion
 References

Introduction
Global business environment refers as the environment in different independent
nations, along with factors exogenous to the domestic environment of the
company. The report is based on ALDI which is one of the leading supermarket
chains with over 10,000 stores in around 20 countries and they are offer
different type of goods and services to the people.

Aim and Objectives
Aim: “To analyse the benefits and drawbacks of global business environment for
enhancing growth of an organisation”. A study on ALDI.
Research Objectives:
 To understand the concept of globalisation.
 To ascertain the benefits and drawbacks of globalisation for increasing
business growth.
 To identify major issues and challenges faced by ALDI while expanding their
business operations.