Introduction In the world full of digitalisation each individual and organisations are engage in various activities that are based on digital equipment. Each small as well as large business concern are concern on developing organisational performance and productivity as to enhancing their capabilities at market place.
Aims and objectives The aim of this particular research isto determine the importance of digital technology to bring out development and efficiency in operations for an association – A case study on4Com Plc.
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Continue... •Toidentifythenecessityofdigitaltechnologyforbusiness development. •To evaluate the importance of digital technology in order to maximise efficiency in operations of 4Com Plc. •To articulate relationship between digital technology and growth of 4Com Plc. •Torecommendvariouswaysbywhichfirmswillsustaintheir performance at market places and attain competitive advantage.
Theme 1: Digital tools and technologies are valuable for the development and growth of companies economy. 36 4 Yes No
Theme 2: In this modern era people use various equipments that are related with digital tools and technologies. 255 6 4 Mobile Phones Laptop Broadband Landlines
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Theme 3: Digital tools and technologies plays effective role in various sectors. 18 8 9 5 IT Sector Financial Sector Marketing Sector Human Resource Sector
Theme 4: Digital technologies are benefited in the different divisions of economy. 16 86 10 Online Marketing Sales Advertisement Building Connectivity
Theme 5: 4Com Plc deals in variety of products and services. 10 12 13 5 Digital Handsets Computer telephony integration Broadband Business Mobile
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Theme 6: There is a huge impact of digital tools and technologies on work force within the company. 12 108 10 Increase profitability High efficiency in production Greater productivity Enhancement on knowledge
Theme 7: Customers feel satisfied with the offered products and services of Telecom Plus. 34 6 Satisfied Dissatisfied
Theme 8: 4Com Plc conduct their business operations in various sectors. 32 8 Public sector Private sector
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Theme 9: Expertise in digital technology will fetch competitive advantage to the company. 10 6 14 10 Increase market share Brand awareness Enhancement in sales High productivity
References Arnone,M.Pandet.al.,2011.Curiosity,interestandengagementin technology-pervasive learning environments: a new research agenda. Educational Technology Research and Development. 59(2). pp.181-198. Zhou, W., Whyte, J. and Sacks, R., 2012. Construction safety and digital design: A review.Automation in Construction. 22.pp.102-111.