Table of Contents INTRODUCTION...........................................................................................................................3 LO 1.................................................................................................................................................3 P1 Producing a research proposal with research questions and supported by literature review.3 LITERATURE REVIEW................................................................................................................4 P 2 Examination of research methodologies...............................................................................8 Research methodologies..................................................................................................................8 REFERENCES..............................................................................................................................11 2
TOPIC: Talent management and their impacts on an organization performance. INTRODUCTION Talent management can be defined as a procedure and combination of all those activities which engage employees and make them able to retain them within an organization for the long run (Noe and et.al., 2017). improves business value and which make companies able to accomplish their goals. It is not about only managing human resources but also attracts, recruit, select and retain the skilled and the best talent within an environment. An effective talent management is called the main key of the success of Background of the study This present study is based on TUI that is a world’ largest charter airline which offers scheduled and charter flights from UK. It is estimated that approximate 11.2 million passengers made it the 3rdlargest UK airline by number of passengers. This company was founded in the year of 1962. This is mainly known for its qualitative travel related services. In the context of this company it can be say that an effective management of talent played a vital role in accomplishing goals of an organization. It provides flight and other service on cheap price which is the main strategy and tool for its success. This research study will show about importance of talent management for TUI. It helps organizations to accomplish their pre determined organizational goals and increase overall productivity. It also helps them in identifying the interrelationship with employee engagement and an effective talent management. Further, this research will also identify some ways of more improving talent management for TUI by which they can become the market leader and can take competitive advantages. It will also show steps involved in research methodologies which plays an important role in research proposal. Data collection and analysis of all those information’s also plays a vital role in completing research successful. LO 1 P1 Producing a research proposal with research questions and supported by literature review Aims and Objectives Aim 3
“To identify the importance of talent management on firm’s performance and employee engagement. A case study on TUI” Objectives: To identify the main concept and meaning of talent management. To identify impacts and scope of talent management on performance of tourism sector. To recognize some challenges of talent management by...... To recommend some ways and strategies of improving talent management and create higher performing workforce in travel and tourism industry. Research Questions: 1.What is the main concept of talent management? 2.What are some impacts and importance of talent management on firm’s performance? 3.What are some challenges faced by ....in talent management? 4.What are some strategies of creating higher performing workforce in tourism sector? Rationale: Travel and tourism sector is all about satisfying their customers and employees. Talent management is the main key of accomplishing goals of travel and tourism industry. The main reason of selecting this topic is to getting some ways that can help an organization for being in a competition. Talent management is a wide topic so it can be useful and beneficial at both academic and commercial level. Students can enhance their knowledge and know all details about skills which are important to manage talent in an effective manner. It is also helpful at commercial and business level which can help organizations of travel and tourism industry to get each and every detail of talent management by which they can survive in this competitive market. Research problem: While conducting research there are several type of problem have to face by researcher. For this research shortage of time and lack of sources of finance. Due to external factors like climte and weather changes, researcher face some problems. The other main problem is select people for getting information’s related to the topic. LITERATURE REVIEW Theme 1: Concept of talent management 4
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According to theMcDonnell and et.al., (2017)talent management i all about managing human resources of an organization in an effective manner. It includes make a planning for human capital and all resources to meet the organizations goals. The main aim of talent management is to develop new as well as existing employees via the framework of interviews and a great integration into an organization’s culture. Talent has always been an important part but now needs to become an inseparable part of business strategy on a par with technology. Talent do not only increase revenue of an organization but also makes a pool of skilled workforce within an organization which makes a learning working environment. As per the view ofScullion and et.al., (2016)the main aim of talent management is to make sure that employees at all levels uncover as well as unleash their skills and potential in order to create more value to the company. It is called the main tool and strategy of an organization that make them able to retain their topmost skilled as well as talented workforce which can help them in makingthemselvesdifferfromcompetitors.Thisprocessoftalentmanagementincludes recruitment planning, job description development, training to employee, promotion, feedbacks from them, motivating and terminating by choice of employees or cause by employers. By following each step from planning to transition, TUI and other companies of travel and tourism can take all benefits of talent management. Theme 2; Importance of an effective talent management It is also stated that hospitality sectors and mainly travel and tourism industry find difficulties in getting skilled workforce. The main reason of this is it is seasonal sector and also has a poor reputation as a source of permanent employment. It also pays lower than other industry, has anti social working hours, so talent management is considered the key of service quality, customers loyalty and organizational performance. As per the views ofCascio and Boudreau, (2016) Talent management plays a strategic role in this case and the success of travel and tourism industry. It is also said that talent in travel and tourism industry improve productivity and quality of services. By getting skilled workforce and attracting them, TUI can make its service and working environment more innovative. When different skilled workforce meet at a one place and when they work in a group then they are more likely to work effectively. There are few chances left to commit mistakes in a project. By giving qualitative work to customers they can retain their potential customers within it. 5
Satisfied customers help the company in promoting their services by mouth publicity. So, it can be said that employees play key role in achieving company’s vision and objectives. Due to advanced technology, several companies of travel and tourism industry making their products more innovative and creative. It is increasing competition among existing players and for becoming in the competition it is important for TUI to adopt some ways of this. An effective management like attracting skilled workforce, training to them, motivate them and retaining them is the main tool by which TUI makes its service innovative and competitive. So, it can be said that talent management plays a vital roleTaylor, (2018). Theme 3: Challenges in talent management According to theTafti, Mahmoudsalehi and Amiri, (2017)travel and tourism industry has to face several problems related to talent management, the main problem related to attracting and career development of staff. In the context of these sector customers expects high qualitative serviceanditmakesemployeesintensivenature.Someotherreasonsrelatedtotalent management is lack of talent management practices and strategies to attract and develop career of employees. Attraction, retention of skilled workforce is lower in travel industry because this industry does not focus on employees and do not pay them according to their performance. So, it isimportantforTUItoimplementanddeveloptalentmanagementapproachesthatare employees cantered. Hejase and et.al., (2016)argued and said that labour turnover is the main challenge which travel and tourism industry face. The main reason of this increasing turnover in hospitality sector is long working hours and stressful environment. Due to high turnover, TUI has to invest in training and development programs and recruitment process. It can increase their overall operational cost which can become the reason of their decreased revenue and sales. Replacing employee also is an expensive and time consuming process that can lead to lower overall productivity of the firm. So, it can be said that labour turnover is the main challenge and problem which travel and tourism industry is facing. In addition, it is also stated byHejase and et.al., (2016)that leadership development is other main challenge which TUI and travel industry is facing. Leadership development seems the main key of an organizational success because it is mainly responsible for developing employees and motivates them towards accomplishing company’s goals. There are several reasons of these problemsand lack of a talent strategy, which effectively stunts the growth and development of 6
key management and leadership skills in the workforce. Some firms including TUI is now more investing in leadership and management development for achieving their goals. Theme 4: Strategies to improve talent management There are different ways and strategies of improving talent management which were supported by different authors. Strategies are being adopted and developed for satisfying employees and customers. It needs to be made according to their needs and preferences.According to the Saddozai and et.al., (2017) It can be said that job satisfaction is highly important among different age group and culture of employees, so TUI mainly focus on creating ahealthy working environment.Ineffective working environment is called the main reason of labour turnover in travel and tourism industry. By ensuring them that they are in a healthy, safe and positive working environment, they can engage talent and skilled workforce. When employees feel healthier and safe at working environment then they are more likely to remain engage, productive and loyal with the company. For supporting this viewKundu and Lata, (2017) also stated that employees spent a lot of their time at work and if it is somewhere they feel secure then they work harder which can be beneficial for employees and employers as well. Effective working environment does not include safety but it also means to having friendly environment. Employees need someone with whom they can perform effectively share any things related to their work. By having friendly environment, they can put extra efforts and even give extra working hours to the company. Schlechter, Thompson and Bussin, (2015) stated that rewards, recognition, effective salary is the main strategy and way of managing talent within an organization. It is already stated that lower pay and lack of motivation is the main reason of retention of employees in travel and tourism industry. Rewards and recognition is called effective motivators that motivate employees for working towards accomplishing organizational goals. When employers appreciate and celebrate employees success in front of other then they feel respected and valued. It pushes them to work harder and productively. Kulkarni and Scullion, (2015)argued and said thattrainingis the main and an effective tool by which TUI can attract, recruit and retain skilled employee within the company. Most of the employees do not have proper knowledge of the company and lack in some skills. By getting effective training they can strengthen their skills which required to perform job role of the company. When they feel that they can perform any type of work then it boosts their morale and 7
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feel self satisfied. Self esteem and morale plays a vital role in retaining employee within an organization for the long run. So, it can be said that by implementing an effective strategy and using ways of an effective talent management, TUI can engage its skilled employees and retain them within the company for the long run. P 2 Examination of research methodologies Research methodologies Research methodologies plays a vital role in making the research successful. It includes several elements such as research types, designs, research approach, research philosophies and data collection. By following each step of research methodology, a research can complete its proposal for further research. The selection of research type, approaches and philosophy plays an important role and a critical part of research. Some elements of research methodologies are described as follows: Research types It is called the first and an important t part of research. Selecting the type of research make the research successful. There are mainly 2 types of research such as qualitative and quantitative. Quantitative typesis all about quantities and gather information’s in numbers or numerical data. Countable data are called quantitative data. The main aim of selecting this type of data is to discover the main facts about social phenomena. It is also being analysed via numerical statistical interferences. Many research select the type of research according to the research topic with the main aim of proving the broad general points of research (Patten and Newhart, 2017). On the other hand,qualitative typeof research collects information’s that can describe the main topic more than analyse and measure it. It is mainly concerned with understanding human attitudes and behaviours from the informant’s perspective. By understanding human behaviours, research collects this type of data. Some sources of collecting this type of data is observations and interviews. For this research, researcher will make an effective use of variety of qualitative research to develop and getting deep understanding of the topic. Research approaches 8
Research approach refers a procedure that consists of several steps of broad assumption of detailed method of data collection, their analysis and interpretation as well. Inductive and deductive are 2 approaches of research. Selection of the best approach between 2 depends upon the type of research whether it is qualitative and quantitative. For qualitative type of research, researcher use inductive approach and for quantitative research type, scholar use deductive approach. Deductive is tested theory in which hypothesis is being developed to identify the impacts and analysis of the topic. On the other hand, inductive research approach is development of brand new theory which is not based on hypothesis data. This type of approach mainly focuses on finding the answers of how. Research philosophies Research philosophies is all about developing the knowledge and skills of researcher about the topic. A research philosophy is belief about the ways in which data about a phenomenon should be collected, analysed and used. There are mainly 3 philosophies if research such as positivism, realism and interpritivism (Edwards and Brannelly, 2017). The selection between interpritivism and positivism is all depend on the type of research. For quantitative type ofresearch,scholarpreferpositivismresearchphilosophywhichincludessocialsurvey, questionnaire etc. On the other hand, interpritivists uses and select qualitative type of research. It is derived from social action theory. For this research proposal, research will use interpritivism research philosophy. Research designs Research design is an outline and an overall strategy that is being used by researcher to integrate different components of the whole study in a logical manner. Research design have mainly 4 types such as descriptive, experimental, semi-experimental and co relational. The main aim and function of research design is that to ensure that the evidence which is being obtained makes a researcher able to effectively address all research problems. In a type of descriptive and theory based research design, researcher mainly focus on describing the main situation and the problem under research. On the other hand, experimental is being used to establish a strong relationship between the effects and its cause of situation. Correlational is also called non- experimental research design in which research connect a relationship between 2 closely connected variables. 9
Data collection Datacollectionisalsocalledthemainpartofresearch.Withoutcollectingappropriate information’s regarding the topic it is not possible to conduct research. There are 2 ways and types of data collection such as primary and secondary.Primarymeans new data which are not being used before by anyone. On the other hand,secondarymeans second hand data which are being used before by researcher and any one. Both type of data collecting plays an important role (Johnston, 2017). Some examples of primary data sources are: Observations and focus group. Whereas, newspaper, internet, articles are some sources of secondary data. Primary data is original as well as factual and secondary data is just the interpretation of primary ata. For this research, scholar will make use of both primary and secondary data for making this research more successful and authenticate. Sampling Sample can be defined as a group of people that are being taken from a large population. The main aim of sampling in research is to get information’s from selected people. It is not possible for researcher to collect data from the whole population, so he/she take sample and target few people among them. There are several types of sampling such as probability and non-probability. In the type of probability sampling, each population element has a known chance for being chosen. Non-probability type of sampling has a non-zero chance of being chosen. Non- probability has voluntary and convenience sample. For this research proposal, researcher will select probability type of sampling (Dymetman, Xerox Corp, 2015). In this type random sampling method is being chosen. The main aim of selecting this type is to give equal and voluntarily chance to all participants. There is no chances of bias, all participants were given equal opportunity to give their answers. Data analysis After collecting data it is also important for researcher to modify them for making them accurate and authenticate. Researcher will use both primary and secondary data so it is important for them to analyse that information’s. Sometimes participants or sample do not give proper and accurate data, so making the research successful, researcher fin it important to analyse that data. There are two type of data analyses such as qualitative and quantitative. Selection of data analysis is also depends upon the type of data (Mihas, 2019). For this research, scholar will use qualitative 10
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research type, so there is a requirement to choosequalitativetool for data analysis. Qualitative data analysis is concerned with the analysis of information’s that can not be quantified. Observations and questionnaires’ is being used for this. 11
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Schlechter, A., Thompson, N.C. and Bussin, M., 2015. Attractiveness of non-financial rewards for prospective knowledge workers: An experimental investigation.Employee Relations. 37(3). pp.274-295. Scullion, H. and et.al., 2016. Talent management.Employee Relations. Tafti, M.M., Mahmoudsalehi, M. and Amiri, M., 2017. Critical success factors, challenges and obstacles in talent management.Industrial and Commercial Training.49(1). pp.15-21. Taylor, S., 2018.Resourcing and talent management. Kogan Page Publishers. 13