Digital Tools for Improving Business Performance - A Case Study on One Communication

RESEARCH PROJECT

Introduction
• In today's digital world, every organisation is focused on digitalisation that is to
adopt latest technologies in their company to expand their business more
effectively.
• These technologies are helpful in enhancing the skills or working capabilities of
employees who are engaging there in their business.

Research Aims
objectives
• Aims: “To evaluate efficiency of digital tools as they are beneficial in improving
business performances” . A case study on A one Communication.
• To measure the effectiveness of using digital tools in modern era
• To analyse relationship between digital tools and organisational performance
• To determine the advantages of using digital tools for growth of economy
• To recommend different ways by which firms can enhance their organisational
performance thus gaining competitive advantages.

Theme 1: The main factor for employees to improve
their work through digital technologies
What are the main factor for employees
to improve their work through digital
technologies ?
Frequency
Time saving 10
Speed of information 8
Communication 5
Accuracy 7