RESEARCH PROJECT.

RESEARCH PROJECT

TITLE: The impact of digital technology on
business activity of SME’s
Aim: To understand the implication of digital technologies on
business activity: A study on The Sheldon Hotel UK.
Objectives:
•To study the business activities at The Sheldon Hotel UK.
•To analyse the digital technology used at The Sheldon Hotel UK
•To evaluate the impact of digital technology on business
activities of Sheldon Hotel UK
•To recommend ways to improve business activities through use
of digital technology at The Sheldon Hotel UK.

FINDINGS AND ANALYSIS
Theme 1: The Sheldon Hotel make use of new or
updated technology

Theme 2 : Use of technology is beneficial for the firm
to improve performance level

Theme 3: Current technology used within firm is not
effective

Theme 4 : Digital technology positive impact on
performance

Theme 5: Digital technologies is helpful in improving
business activities and productivity

Theme 6: Employees are provided with training and
development new or updated technology are used

Theme 7: Better quality services are delivered to
customers with the help of digital technology

Theme 8: Benefit that firm gets through digital
technology

Conclusion
Digital technology has several implications for SMEs
like Sheldon hotel. It not only helps in improving the
business process but also benefits the organizations in
terms of increased employee productivity and
performance.

Thank you