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Research Project Assignment - impact of customer satisfaction on performance

   

Added on  2020-10-04

1 Pages1170 Words69 Views
RESEARCH PROJECT“To identify the impact of customer satisfaction on performance of corporation: A case study on Easy Jet”From the above based report, it can havesummarized that customer satisfaction is verymuch important in all types of organizationwhether it is airlines or retail sector as this helpsin making new users and in turn helps inincreasing turnover of venture as well. In thisresearch project, importance as well as impactof consumer satisfaction in airlines is discussed.In addition to this, some of the factors which isleading to client’s dissatisfaction is alsoexplained in detail. Besides this, solution to thisproblem is also provided by doing properresearch from primary sources.RECOMMANDATIONFrom going through all of this research,investigator recommended few things which ismentioned below:•Easy Jet should concentrate on full fillingthe expectations of the users rather thanemphasizing on costing of services. •Some of the clients are facing issueswhile booking their tickets, thus enterpriseshould increase the number of flights and alsohave to improve the ticking booking system sothat this issue can be handled properly.•Easy Jet should provide efficient trainingto their staff members so that they treat politelyand meet the demands of their passengers.CONCLUSIONYesNo0510152025214Column BTheme: Influence of customer's satisfaction on theperformance of firmYesNo11.411.611.81212.212.412.612.8131312Column BTheme: Issues faced by users while booking of tickets1510YesNoTheme: Quality of services offered by Easy JetINTERPRETATIONMain target of this assignment is to “determineor evaluate the impact of customer satisfactionon the performance ofventure : A case study on Easy Jet”. Besidesthis some of objectives of this research projectis stated below:•To study about the customer satisfaction•To study about Easy Jet airlines and itsservices•To examine the effect of customercontentment on the successfulness of EasyJet.•To identify the level of customersatisfaction of travelers of firm.•To evaluate benefits of customersatisfaction in context to Easy Jet airways.•Determine those factors which areresponsible for customer dissatisfaction.•To provide solutions to the venture forimproving their services.AIMS AND OBJECTIVESThrough this section of investigationprogramme, learners get aware about theactual reason of conducting this research byinterpreting the overview of selectedorganisation. The main motive is to showthe effects of customer gratification on theperformance of EasyJet and how it helps inincreasing their turnover per year. Inaddition to this, this also highlights some ofthe relevant questions which may arisesduring conducting this research. EasyJet is aBritish airline enterprise that is operatingunder low – cost carrier model. It wasfounded in the year of 1995 and are nowoperating domestic as well as globalscheduled services on over 820 routes inaround more than 30 nations. Itsheadquarter is situated at London LutonAirport and consisting of approx. 11,655workers in the year of 2017.Its net incomewas approx. £325 million in 2017.BACKGROUND OF PROJECTManaging a successful project is a complexprocess that require proper research andsystematic analysis for meeting the desiredoutcome. The report will discuss about theimpact of client satisfaction on theperformance of Easy Jet. INTRODUCTION

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