Implications of Mobile Applications in Connecting Customers and Enhancing Sales

Research Project
(P5)

Table of Content
 Introduction
 Research Aim
 Research Objectives
 Data analysis
 Conclusion
 References

Introduction
In this era, there is seen vital role of digital technology in
daily lives. It permits business organisations to unlock vast
amount of information and communication data. Basically,
for corporate associations digital literacy defines as an
ability to adopt and utilise digital technology, network to
access and various communication tools; it results to
manage, assess, integrate and generate information so as to
function in the best possible manner.

Research Aim
To determine the implications of mobile applications in
connecting customers and enhancing sales of firms. A
case study on Softwire.