Research Project Assignment - Influence of Digital Technologies on Business

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RESEARCH PROJECT
Table of ContentsTITLE:-...........................................................................................................................................1CHAPTER 1 INTRODUCTION.....................................................................................................11.1 Overview of research............................................................................................................11.2 Significance of research........................................................................................................11.3 Aims and objectives..............................................................................................................21.4 Research questions................................................................................................................21.5 Gantt chart.............................................................................................................................2LITERATURE REVIEW................................................................................................................52.1 Influence of technological advancement on company.........................................................52.2 Impact of digital technology on company performance.......................................................52.2 Barriers faced by enterprise while implementing digital tools at workplace........................72.3 Advantages of using latest technology..................................................................................82.4 Reason behind using digital technology...............................................................................8RESEARCH METHODOLOGY.....................................................................................................93.1 Type of research....................................................................................................................93.2 Research design...................................................................................................................103.3 Research philosophy...........................................................................................................103.4 Approach.............................................................................................................................103.5 Data sampling.....................................................................................................................113.6 Methods of data collection..................................................................................................113.7 Ethical consideration...........................................................................................................12DATA ANALYSIS........................................................................................................................124.1 Findings...............................................................................................................................21RECOMMENDATION AND CONCLUSION.............................................................................225.1 Recommendation................................................................................................................225.2 Conclusion..........................................................................................................................22REFERENCES..............................................................................................................................23
TITLE:-“To identify the influence of digital technologies on business growth or development:A case study on Radio Flyer ”CHAPTER 1 INTRODUCTION1.1 Overview of researchRadio flyer is a small American business entity which is known for its marvellous toysscooters, tricycles, bicycles, horses and different types of games for kids. It means mainobjective of company is to focus on advanced technology in order to facilitate consumers withmodern artefact which may attract their minds (Bharadwaj and et. al., 2013). As a resultcompany get succeeded in maximizing their sales by satisfying needs of entire society as well asgain customers trust or loyalty. Thus, this part of research is going to highlight the subject area ofinvestigation for getting aware about the actual reason behind conducting research is tounderstand the impact of digital technology on growth of small business. According to surveyreport it has been analyse that small entities are facing numerous of issues or problems whileaccomplishing various business operations. Thus, it is essential to adopt different types ofmodern technologies in order to design splendid quality of toys or advanced games because intoday's world children's are addicted towards high tech equipments.Basically, study of modern technologies are indispensable for understanding theirbenefits and drawbacks on business operations. Hence, number of things are going to covered inthis research for acquiring deep knowledge about advanced technology in order to implement itat workplace in proper manner. Along with this, small firms are very curious to enhance theircompany turnover due to which managers of Radio flyer is trying to learn more about modernequipments for running their entity in much better way. Apart from this, various factors thathelps selected firm and entire small business entities in their growth or development will becovering in this project.1.2 Significance of researchIn this part of project learner is going to understand the corrective reason behind studyingthe significance of digital technology for small firms (Parkay, Stanford and Gougeon, 2010).Thus, one of the major thing which shows that implications of modern techniques at workplace ishighly mandatory is that it helps in maximizing their company sales by satisfying needs or1
demands of consumers. Moreover, another most significant factor is that it helps overallassociation in establishing their image at marketplace by gaining trust of domestic as well asforeign clients. Radio flyer is engaged in manufacturing toy company for facilitating kids withmodern technology of games which aids them in seeking attention of overall society. In fact,manager of an association is trying to expand their business across distinct regions whichresulted in maximization of high range of return on their initial investment.Instead of all this term it has been analysed that implementation of modern technology isindispensable for overall corporate world either small or medium because it helps companiesduring complex situations and facilitate them with number of options for accomplishing businessoperations. However, studying of this subject area is mandatory due to creation of advancedworld because mostly public are getting addicted towards newly launched equipments due to itsfeatures, advancement and uniqueness. Therefore, it is essential to learn more about digitaltechnology in order to understand the way of handling or regulating so that they can minimizethe probability of accidents which might occurred due to complexity in modern equipments(Mbogo, 2010).1.3 Aims and objectivesAims:- “To identify the influence of digital technologies on business growth ordevelopment: A case study on Radio Flyer ”Objectives:-To find out the complexity of modern technology faced by small firms.To ascertain the advantages of implementing latest technologies at workplace.To identify the reason behind using digital techniques by Radio flyer.1.4 Research questionsElaborate barriers faced by Radio flyer while implementing modern technology?What are the advantages of using latest tools for enterprise?What are the major reason behind adopting digital technology by Radio flyer?1.5 Gantt chartIt is a part of bar chart whose main objective is to highlight an appropriate schedule ofentire project in order to accomplish overall project in much better way by understanding each orevery aspect. Basically, graphical representation shows various activities in corrective manner as2
well as their time duration so that project should complete in desired time frame. Along with this,it also shows the ending or starting dates which helps in completing task or activities in perfectmanner by considering necessary terms or conditions. In fact it is beneficial for companybecause as per this tool managers needs to split job role into various sections for attaining itsobjectives in a desired time frame (Hanna, Rohm and Crittenden, 2011). Additionally, number ofthings are identified which shows that researcher team or company must implement thistechnology in order to overcome possibilities of mistakes or errors. Therefore, various benefits ofGantt chart is described as follows:-Clarity :-According to this element it has been analysed that Gantt chart showsinformation in more clear way by highlighting all the activities in much better way. Ithelps researcher team in various forms such as by clearing things in detail format.Communication:-Effective interaction is indispensable for accomplishing businessactivities in more better way by showing roles or responsibilities of each or everyemployeesTime management:- Designing of suitable schedule aids an association or project team inmanaging duration of different activities.Coordination:-Supports staff members to coordinate in their team for attaining setobjectives or targets.Hence, it has been understood that Gantt char and work breakdown structure is verymuch indispensable for small business entity because it helps managerial team in overcomingseveral success obstacles such as; reduce confusion, probability of errors and so on. Thus, it mustbe used by research and development team while accumulating necessary information or datadue to its effectiveness or efficiency (Kannabiran and Dharmalingam, 2012).3
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