Role of Globalization in Driving Business Success: A Study on Aldi Lea Bridge Road London
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This research report aims to identify the role of globalization in driving business success, focusing on Aldi Lea Bridge Road London. It analyzes the concept of globalization, identifies the advantages and challenges, and explores the role of globalization in Aldi's success.
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Table of Content Introduction Research aims, objectives and questions Theoretical framework Research Rationale Research method and design Reasons for chosen methods of research. Research activities/ procedures. Evaluation of tools used for your research Conclusion References
Introduction Globalisation is the chain of activities in which people, process and ideas spread in the whole world by interacting and integration of culture, government and economy. It is one of most frequently used term in context of integrated global economy to enlarge business opportunities by identifying hidden needs and wants of consumer base . Further globalisation means to liberalize protocols and foreign investments into sectors that are main areas of economy. This research report is based on Aldi Lea Bridge Road London is the great brand name of Two German family owned discount chain.
Research aims, objectives and questions Research Aim “To identify the role of globalization in driving business success"A study on Aldi Lea Bridge Road London. Research Objectives To analyse the concept of Globalisation. To identify the advantages and challenges of globalisation. To identify the role of globalisation in business success of Aldi. Research Questions What is the concept of globalisation? What are the advantages and disadvantage of Globalisation for a business? What are the role of globalisation in success of Aldi?
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Theoretical framework What is the concept of globalisation? What are the advantages and disadvantage of Globalisation for a business? What are the role of globalisation in success of Aldi?
Research Rationale Research proved beneficial when it completes the its objective in better way. The respective research is important to understand the impact of globalisation in businessproceedingstogetrightkindofresultswhileconductingresearch. Rationale of research is often set for some reasons for conducting researcher for a particular subject matter. It can be library research, descriptive research and experimental research.
Research method and design Research design is an plan to answer research questions in proper way on other hand research method is a strategy to implement that particular plan. There are various methods to while conducting research that are observation, surveys, questionnaire and focus groups. In that research method used by researcher is Questionnaire because it is very much important method to get reply of questions in a series which are interrelated for a statical analysis.
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Reasons for chosen methods of research. Primary research Primary research is an kind of first hand research and costly in nature. In that research researcher involves directly with a source with consumer in target market by asking question to gather information. In primary research in that particular research with help of questionnaire data should be collected. It is one of most reliable source to gather knowledge and information. Secondary research: In secondary research consist of summary, collation and take knowledge from existing research. In secondary research researcher uses already available data from research reports and similar documents. In that research from various books and journals, articles information should be collected. It is easily available in market and give ready-made knowledge and information.
Research activities/ procedures. By framing aims and objectives Literature review Research methodology Data collection Conclusion and recommendation. In that research total no. of respondents are 30 and major resources are funds, tools and techniques etc..
Evaluation of tools used for your research There are various kinds of research tools that are Primary and secondary research tools that are very much potential for a researcher In order to they give accurate results to an organisation. All these tools are able to give right kind of data and information to reach at desirable goals and objectives in proper way.
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Critical analysis of research outcomes with valid, justified recommendations. From the research report it has been identified that research is very much important for an organisation to reach at desirable goals and objectives in proper way. While conduct research organisation have to conduct data and sources from right place at right time. That research are justifiable to reach at accurate results and potentials by attaining accurate outcomes.
Conclusion From the above report it has been summarised that globalisation is one of most important aspect by which organisation can enlarge their opportunities in positive way. Before going global organisation have to evaluate some important things and attributes by conducting a through research so that potential results should be accomplishedinpositiveway.SoGlobalisationprovedbeneficialforboth individual and organisation to enlarge business opportunities by identifying needs and wants in proper way.
References Aas, K.F., 2013.Globalization and crime. SAGE Publications Limited. Baylis, J., Smith, S. and Owens, P. eds., 2017.The globalization of world politics: An introduction to international relations. Oxford University Press. Beck, U., 2018.What is globalization?. John Wiley & Sons. Burbules,N.C.andTorres,C.A.,2013.Globalizationand education: Critical perspectives. Routledge.
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