Research Project

Findings and outcomes
Theme 5 Majorly
customers using
travel agent to plan
their trip and
bookings
By yourself By travel agent
Any other
Theme 2 Majorly people
work from 6 to 12 years so
that they have more
experience
1-6 years 6-12 years
More than 12 years
Yes No Cannot say
0
2
4
6
8
10
12
14
16
Theme 4 Employees requires
training implement technological
tools at workplace
Theme 7 Main
benefit with
implementation of
technology is
increasing
economic
performance
Increasing economic performance
Generate more revenue and profits
Increase customer base
Theme 1 Employees are
highly satisfied with
implementation of
technology in Thomas
Cook Group
Highly satisfied Satisfied Neutral
Dissatisfied Highly dissatisfied
Social media Advance
technology Internet
consideration Any other
0
2
4
6
8
10
12
14
16
Theme 3 Social media is
the best element that
helps to implement the
technology in Thomas
Cook Group
0
Theme 6 Main
purpose of the
chosen business is to
increase tourists at
business environment
Yes
No
Cannot say
0 2 4 6 8 10 12 14 16 18
Theme 8
Technology
implementati on
create benefits
to develop
target market