Research Title •“The implication of digital technologies on SME”
Aim and Objectives Aim “To identify impact of digital technologies on business activities and its performance: A study on Nisa retail firm” Objectives •To explain stages that organisations have to go through for digital transformation. •To identify challenges of integrating emerging technologies within Nisa. •To determine implication of digital technology on Nisa. •To explain e-commerce and its benefits for the SME business. •To analysis benefits of digital technologies for engaging stakeholder. •To suggest ways through which entity can successfully implement these technologies in workplace.
Theme 1: Length of working in Nisa.
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CONCLUSIONS •Digital technologies are effective enough and can be beneficial for the organization, but it can also create consequence for the organization. •Firm has to train its staff members and have to spend a lot for installing these technologies in the workplace
Recommendations •Nisa should utilise resources well so that it can make effective control over itsexpenditures.Thiswillhelpinsuccessfullyimplementingdigital technologies and gaining profit through this. •Entity should create positive environment in the workplace so that staff members support the firm and they support corporation. By this way consequencewillbeminimizedandentitywillbeabletoconduct operations in smooth manner.
REFERENCES Karjaluoto, H. and Ulkuniemi, P., 2015. Digital communications in industrial marketing. Journal of Business & Industrial Marketing. 30(6). Landorf, C. and Ward, S., 2017. The learning impact of a 4-dimensional digital construction learning environment.International Journal of Social, Behavioral, Educational, Economic, Business and Industrial Engineering. 11(5). pp.1158-1163. Matt, C., Hess, T. and Benlian, A., 2015. Digital transformation strategies. Business & Information Systems Engineering. 57(5). pp.339-343.
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