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Managers' Knowledge and Awareness of Social Media Marketing

   

Added on  2023-03-30

16 Pages757 Words214 Views
RESEARCH PROJECT
TASK 4
Managers' Knowledge and Awareness of Social Media Marketing_1
Theme 1: Managers know about social media
marketing
Yes No
0
2
4
6
8
10
12
14
16
18 17
8
Managers' Knowledge and Awareness of Social Media Marketing_2
Interpretation
From the present theme, knowledge as well as awareness of
managers of the Sainsbury company regarding social media
marketing is to be analysed in proper manner.
It can be found that 17 between 25 managers are highly
aware about the concept of marketing like social media
properly.
On the other hand side, only 8 managers not know even that
what is the social media marketing and how it helps to the
firm for raising customers.
Managers' Knowledge and Awareness of Social Media Marketing_3
Theme 2: Managers strongly agree that “Social media
is the best platform for interacting with customers for
product”
Strongly agree
Agree
Neutral
Disagree
Strongly disagree
0 2 4 6 8 10 12 14
13
7
3
2
0
Managers' Knowledge and Awareness of Social Media Marketing_4

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