RESEARCH PROJECT TITLE:1 INTRODUCTION 1 Overview of research

RESEARCH PROJECT

Table of Contents
TITLE:.............................................................................................................................................1
INTRODUCTION...........................................................................................................................1
Overview of research..................................................................................................................1
Background of research...............................................................................................................1
Rational of the research...............................................................................................................2
Statement of research problem....................................................................................................2
Aim of the Study.........................................................................................................................2
Objectives....................................................................................................................................3
Research questions......................................................................................................................3
Gantt Chart..................................................................................................................................3
CHAPTER 2: LITERATURE REVIEW.........................................................................................3
CHAPTER 3: RESEARCH METHODOLOGY.............................................................................7
CHAPTER4: DATA FINDINGS, ANALYSES AND DISCUSSION...........................................9
CHAPTER5: CONCLUSION, RECOMMENDATION AND ANTICIPATED LIMITATIONS
........................................................................................................................................................11
Conclusion.................................................................................................................................11
Recommendations.....................................................................................................................11
Anticipated limitations..............................................................................................................11
REFERENCES..............................................................................................................................13

TITLE:
“To analyse role of equal opportunities in increasing motivation and satisfaction level of
employees.” A Study on Premier Inn.
INTRODUCTION
Research is a creative and systematic work which is used by individuals so as to
increasing their knowledge regarding a specific topic. There are several activities that has to be
followed by individuals in order to completing research programme along with achieving
objectives. Research project is a legal document that includes whole information about the
resources, time duration, funds etc. which are required so as to completing the investigation. In
this research discussion about equal opportunities will be done by taking Premier Inn hotel into
consideration.
Overview of research
Equal opportunity can be defined as a concept which is to be used by employer within the
workplace so as to getting better contribution from the employees. According to this concept,
employer have responsibility to provide equal opportunities to their employees so that any kind
of conflict wouldn't be arise at workplace. Organisation's growth and success is highly depends
on contribution of employees. Therefore, it is very essential for employers or managerial
personnels of firm to provide equal opportunities to their each employees without doing
partiality at workplace. Chosen organisation for conducting this research is Premier Inn hotel
whose headquarters are located in England, UK.
Background of research
Premier Inn is a big name in hospitality industry of UK which provides luxury and lavish
hospitality services to their guests. Their offerings includes dinning, cab facility, food and
beverages, spa, swimming pool, Bar facility etc. Organisation have made its good brand image in
hospitality sector because they offers best quality products and services to their customers as per
their needs and wants. It is also known as the largest hotel brand within the UK. Hotel provides
equal opportunities to their employees and recruits them on the basis of their skills and
capabilities. Along with it, Managers of organisation does not conduct any kind of partiality at
workplace due to which their employees performs their given tasks with full zeal and confidence.
Apart from that, due to partiality dissatisfaction among the employees can be arise within the

organisation that can hinder the growth and sustainability of firm in market. Therefore, in this
investigation, discussion related with role of equal opportunities in increasing motivation or
satisfaction of employees (Javornik, Kaur and Kurowska, 2017).
2

Rational of the research
Main reason behind conducting this research is to determining the role of equal
opportunities within the organisation in enhancing satisfaction and motivation level of
employees. Needs and wants of customers can be changed over a time period due to which
employees who are providing their services within the hospitality industry have to changed their
preferences and working style as per the demand of situations. So that, organisation can easily
compete with their rivals. For maintaining good brand image, it is very important for the
managers of Premier Inn to provide equal opportunities to their each employee so that they get
satisfied and motivated while working at workplace. Whereas, if management of respective
organisation will not consider the needs and wants of employees and makes partiality at
workplace then it will leads dissatisfaction and demotivation among the employees which is not
good for the brand image of firm.
Statement of research problem
Research problem will help the researcher in properly conducting the research by
eliminating problem that can be faced by them at the time of execution of research. During the
research programme, researcher should allocate each resources effectively so that better
outcomes will be received at the end of research. Problems that can be faced by researcher
during the research are irresponsive nature of respondents, ineffective utilisation of funds,
unsupportive nature of team members etc. these are the main problems that can restrict the
researcher in achieving objectives of research (Anstey, Fletcher,and Walker, 2017).
Aim of the Study
Main aim which is framed by researcher in order to completing this investigation is “To
identify the role of equal opportunities in increasing motivation and satisfaction level of
employees.” A Study on Premier Inn.
Objectives
 To acquire knowledge regarding the concept of equal opportunity
 To determine the positive impact of equal opportunities in improving motivation and
satisfaction level of employees
 To identify the importance of equal opportunity in growth and development of hospitality
firm
3

 To determine the factors that can be used by organisation for providing equal
opportunities to their employees
Research questions.
 Are you aware regarding the concept of equal opportunities ?
 What are the positive impact of equal opportunities in improving the motivation and
employee satisfaction in Premier Inn ?
 What are the importance of equal opportunities in growth and development of Premier
Inn ?
 What factors can be used by organisation for providing equal opportunities to their staff
members ?
Gantt Chart
Gantt chart is a graphical bar chart that is used by researcher so as to managing each
activity of research in specific time-frame. There are several activities such as introduction,
Literature review, research methodology etc. that has to be conducted by researcher in the
decided time frame so that appropriate recommendation and conclusion can be formed easily.
With the help of this chart, researcher can easily achieve their preset objectives of research.
CHAPTER 2: LITERATURE REVIEW
Literature review is the section in which objectives of research are discussed in detail by
using online resources. In this part secondary resources are used so as to gaining in-depth
understanding about the topic of research (Heath, 2018).
Concept of equal opportunities.
As per the views of Andy Mason, 2019. Equal opportunity is a concept that defines all
individuals of workplace should be treated in equal manner by the employers so that healthy
atmosphere can be framed within the organisation. In other words, opportunity is a three way
relationship between individual preset goals and obstacles. Several individuals are working
within the organisation and each of them wants growth and success in their personal or
professional career. Therefore, it is very important for each employer to provide equal
opportunities at workplace without making partiality so that desired goals or objectives can be
achieved easily. Apart from that, each employee having specific sets of skills and capabilities
which is used by them in completing their given tasks so that, employers or their seniors have
4