Assignment on Research Project Sample

RESEARCH PROJECT

Table of Contents
CHAPTER 1:- INTRODUCTION...................................................................................................1
Background of Research.........................................................................................................1
Significance of Research........................................................................................................1
Research Aims and Objectives...............................................................................................2
Research Question..................................................................................................................2
Time Schedule........................................................................................................................3
CHAPTER 2:- LITERATURE REVIEW........................................................................................5
CHAPTER 3:- RESERACH METHODOLOGY............................................................................9
Types of Research..................................................................................................................9
Research Design.....................................................................................................................9
Data Sampling......................................................................................................................10
Methods of Data collection..................................................................................................10
Ethical Consideration...........................................................................................................10
CHAPTER 4:- DATA ANALYSIS...............................................................................................12
CHAPTER 5:- RECOMMENDATION AND CONCLUSION....................................................18
Recommendations................................................................................................................18
Conclusion............................................................................................................................19
REFERENCES..............................................................................................................................20

Title: “To identify the importance of digital tools in achieving satisfied customers”. A case study
on Mr Jones Watches
CHAPTER 1:- INTRODUCTION
Background of Research.
Digital tools are those which convert organization to earn higher income in effective
manner. Basically, digital tools in company do help in minimising the waste of resources and
effective working can be seen and with such customers can be satisfied with quality products for
them. Research is that term which is considered as crucial part in firms nowadays. Hence,
research is conducted in market to gain a proper information and data so that entity can bring out
an better and effective strategy and decision in great way (Gamboa and Goncalves, 2014).
Moreover, it is conducted for somehow variety of reasons as to earn higher income and to attain
a competitive advantage in market. Customer in today's market is becoming more rationale in
nature and they even need quality in products which can satisfy them in perfect way too. The
main aspect of going with this research is too collect variety of data related to importance of
digital tools that could help in achieving an satisfied consumers. Mr Jones Watches is an unique
idea in the world of watches as because this has different collection of watch and having variety
of design. They were loosing market share just because of not properly using the technology in
right manner. Customers always look in for some different products and at reasonable prices too.
Manipulation of employee to work in right direction with use of digital tools somewhere can
make them to earn a great amount of profit as well.
Significance of Research.
There is a great importance of research in market for the organization as this could help
them to earn a good amount of profit. Although, if a research is conducted in effective way then
a excellent competitive advantage can be attained and gained. Basically, there is a main reason of
research is to collect information and data in correct way so that particular important decision
and strategy can be bought up. Mr. Jones watches has some unique and designed collection and
firm wants to have an large market share with the use of digital tools in great way (Nagle and
Müller, 2017). Even the customer are rationale in nature and they need to have an quality product
as research do help them to know and gather data related to there taste and preferences. As this
could help firm to produce an quality watches for the customers in perfect way. There is cut
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throat competition in market which needs to be analysed so that a effective step can be taken and
higher amount of money and profit can be earned too. Moreover, converting people and earning
money according to market scenario and thus they need to handle and maintain the management
in right direction so that effective working can be done. As with the use of digital tools a
company can manufacture a quality product and can provide an better services to the customers
in effective and better way.
Research Aims and Objectives
Aims: It is that for which organization work hard to attain and it vary from business to
business and for this specific research the aim is “To identify the importance of digital tools in
achieving satisfied customers”. A case study on Mr Jones Watches
Objectives:
 To determine the importance of digital tools for enhancing growth and development of
firms.
 To examine those ways by which firms can retain loyal and satisfied customers for long
time duration.
 To identify the relationship between retaining satisfied customers and digital
technologies.
 To recommend those ways by which firms can enhance their sales and profitability ratios.
Research Question.
This is such which direct researcher as what they have to find out from the market and
using there skills in effective way can help them to bring out something better in right contrast as
well. Some of the research questions are as:
 What is the importance of digital tools that help in enhancing the growth and
development in firms?
 What ways are there that could help firm to retain there customer for longer period?
 What type of relation a digital technology and customer satisfaction is having ?
 What recommendations are there which do help in enhancing a sales and profitability
ratios too?
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Time Schedule.
Time Schedule is such which do convert management of organization to get complete
there work on time without mess up. Basically, it means as splitting a work into different parts
for departments do that perfect working can be there and even quality production can be done in
effective manner. Work Breakdown structure is that which work and follow the norms of
organization and work in hierarchical per-forma as this help to divide the task and activity
according to the qualification of people in various department. This could help them to perform
in effective manner and leads to bring an positive environment in organization too. If with the
use of such the task and activity is done on time and work too then the firm easily can attain
goals and objectives in right prospect (Leeflang and et. al., 2014). Management of organization
has to handle and manage different scenario in better manner so that no wastage of resources can
be there and can also lead to have an higher point of working.
Time schedule is a kind of framework which provide every information as which task is
started on which date and it will be end on which date with predecessor too. As this could help
firm to collect information as which task is taking a more of time to get it completed. Particularly
for such firm can bring in with producing an effective policy and procedures that could lead to
minimise the taken by company to get it completed. Therefore, it has variety of implications on
firm as it also help in having an coordination in between the department and organises
communication in better manner among various division so that clear conversation can be there
and attainment of goals and objectives is there.
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