TABLE OF CONTENTS INTRODUCTION.....................................................................................................................3 LO1..........................................................................................................................................4 P1. RESEARCH PROPOSAL..........................................................................................4 P2 Explaining the appropriate research methods and conduct primary and secondary researcher............................................................................................................................11 LO 2........................................................................................................................................13 P3 Conducting primary and secondary research utilising appropriate methods...............13 P4 . Applying analytical tools for analysing research findings and data............................14 Questionnaire......................................................................................................................14 LO 3........................................................................................................................................16 P5 Communicating research outcomes in appropriate manner..........................................16 Lo 4........................................................................................................................................29 P6 Reflecting the effectiveness of research methods applied for meeting objectives.......29 P7 Alternative research Methodologies and lessons learned in view of outcome.............30 CONCLUSION......................................................................................................................31 REFERENCES........................................................................................................................32
TOPIC : IMPACT OF FRANCHISING ON ORGANISATION PERFORMANCE IN EMERGING MARKETS : A CASE STUDY ON Tesco INTRODUCTION Globalisation can be defined as a procedure of which companies operates business at international level.There has been rapid growth in globalisation due to improvement in transportation system as well as communication technology. Globalisation has both positive and negative effect on the profitability as well as business performance of organisation. Many companies are facing difficulty in maintaining profitability due to stiff competition. But many of the scholar perceives that business entities can increase their profitability by expanding their operations in more than one country. Globalisation have effect on all the aspects of business. Due to globalisation firms might have to face various issues as well as challengeswhichmighthavenegativeeffectontheperformanceofcompanies. Globalisation has both various opportunities and challenges for organisation effect of which canbeseenonthebusinessperformancesoffirm.Someopportunitiesboughtby globalisation includes firms can increase market share, profitability, sales etc. In addition to this, companies can expand their business through franchising in emerging markets such as Brazil, China, India, Mexico, Turkey and can gain various benefits. As this will assist an enterpriseingainingthecompetitiveadvantage.Globalisationhasdirectaswellas significant effect on the financial performance of business entities. It has great influence on the business plans as well as operational or other strategies of companies. Manager in an enterprise are required to develop the understanding about the effect of globalisation on their business, as this will assist them in providing the appropriate responses to changes in business environment. Globalisation arose as a consequence of the changes inbusiness economy worldwide, The purpose of the report is to identify the effect of globalisation on organisation performance in emerging markets such as Brazil, China, India, Mexico, Turkey in context of Tesco. Study will also emphasize on identifying the threats and opportunities emerged from globalisation. Assignment will also highlight the issues or challenges faced by company due to globalisation. It will also include few strategies which can be used by an organisation for minimising the negative impact of globalisation on business.
LO1 P1. RESEARCH PROPOSAL Research aims and objectives Research Aim :To analyse impact of franchising on organisation performance in emerging markets :A CASE STUDY ON Tesco Research Objectives: To develop the understanding about the concept of Globalisation and threats or opportunities To analyse the impact of globalisation on Tesco performance in emerging markets. To determine the implication of franchising for business . To suggest the strategies which can be utilised by Tesco for improving business performance in international market and reducing the negative effect of globalisation. Research Questions What is globalisation threats or opportunities emerged from it ? How globalisation is effecting the business performance of Tesco. What are the implications of globalisation for business? Which are the effective strategies which can be utilised by Tesco for improving its business performance in emerging markets and reducing the negative effect of globalisation? Rationale for selecting the specific topic for research TheBiggestreasonforselectingtheparticulartopicforinvestigationisthat researcher wants to gain knowledgeabout the effect of different dimensions of globalization, especially at the micro level, as these dimensions are neglected by other researchers.The rationale for selecting the specific topic for the research is that scholar has interest in analysing the impact of globalisation on business performance of companies in emerging market. This research topic is important as it has emphasizes on identifying an appropriate solution for supporting companies in dealing with the issues faced by them in operating
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business at global level. In addition to this, investigation on specific topic has been conducted in order to determine the strategies which can be adopted by business entities for improving their performance in emerging markets. The emerging countries has been chosen for the research, as emerging nations are more globalised as compared to other countries. Literature review Concept of globalisation According to the view ofWang,(2018), globalisation can be referred to as procedure of opening up of economies to outside world in order to encourage trade. The author also states that purpose of globalisation is to minimise barriers and increase the movement of products or services. As per the opinion ofIntriligator,(2017), globalisation can be defined as the integration of economies through social, economic and political procedure.According to the authorSundram,(2017), globalisation can be considered to be as procedure of increasingcultural as well as social interconnectedness. The author also states thatglobalisation also promotes political independence.As per the perception ofMenzies,(2017), effect of globalisation on firm performance can be experienced in market of emerging countries only. The author states that as developing nations are more globalised as compared to other countries. Analysing the impact of globalisation on Tesco performance in emerging markets. As per the opinion ofYang (2017), globalisation has completely the way of doing business. The authorMiles,(2017), has stated that the threats as well as opportunities which has been generated by globalisation has encouraged business entities to adopt strategies and business structure accordingly before entering into emerging market. According to the view ofNiedzielska,(2017), global market opportunities allows business entities to get access to resources which can be used for expansion of business. The author states that globalisation helps companies in improving their business performance.As per the perception of Kolodko,(2018), threats arises due to the globalisation can give rise to the stiff competition which can have adverse impact on the business performance of enterprise in emerging market.According to the thinking ofWu,(2018), globalisation might give rise to increase inIntensity of competition coupled with higher market uncertainty.As per the opinion of Sindi, and Roe,(2017), globalisation brings different challenges cyclical crisis, increase in
competition, liberalisation of market which can have negative impact on the business performance of companies in emerging markets. Due to the intense competition and different issuescompanymightfacedifficultyinmaintainingitssustainabilityinthemarket. According to the view ofNiedzielska,(2017), Liberalization of world trade and capital markets led by globalisation has created a new and challenging competitive arena for all organisations. As per the opinion ofBeleya,( 2017), globalisation has given rise to increase in investment and flow of trade which has supported business entities in increasing profitability. The author states that by implementing the globalisation strategies companies can bring positive as well as drastic improvement in their overall business performance. According to the thinking of author, globalisation provided firm an opportunity or chance to re-engineer themselves towards international standards as well as market place, hence support enterprises in improving business performance. As point of view of customers, globalization strategies leads to low product and service prices because of the economies of scale and scope drive established on a large global base. According to the opinion ofKonara, (2017), globalisation has contributed a lot in controlling the fluctuation in prices of products or services which has supported business entities in maintaining profitability. As per the view of author, Globalization has spurred the spread of new technology and has supported companies in increasing their working efficiency as well as productivity. The author has also stated that globalisation has assisted business entities in bringing improvement in their quality of management and also in working conditions. Determining the implication of franchising for business. As per the view ofShirodkar and Konara,(2017),franchising has long termed as well as continuous effect on business performance of companies.According to the opinion ofMamic,(2017), franchising as a globalisation strategy will help an organisation in increasingprofitability of firms operating business in retail sector. The author also states that effect of franchising on profitability as well as performance of retail sector companies varies from one country to another.As per the study conducted by authorKolodko,(2018),has revealed that import penetration strategy have great as well as significant impact on the financial performance of business entities in approx.10 European countries. The result of the investigation conducted by authors has shown that import competition from emerging market economies has had an overall negative effect on profitability of enterprises operating
business in retail sector industry. According to the view ofPiperopoulos, Wu and Wang , (2018), franchising has positive effect on the performance as well as profitability of firms in retail sector.As perthe perception ofIntriligator,(2017), franchising strategy will support enterprise in gaining the competitive advantage in new market. It will aid organisation in reducing the negative effect of global changes on their business.The other authorSelvaraju, Beleya and Sundram,(2017), has argued thatfranchising lead to the lack of control on business. According to the opinion ofYan,(2018), risk of establishing business in emerging market is mitigated by franchising. As per the view of Lassou,(2018) Franchising strategy will provide firm an enterprise in capturing market share. The author argues that he franchise agreement usuallyincludes restrictions due to which franchisee might face difficulty in running business in their own way. AccordingtotheopinionofAmadoandWalczuch, (2012.), Franchisse might get benefit from communicating as swell as sharing ideas with, andreceiving support from, other franchisees in the network.The author argues that he inflexible nature of a franchisemight restrict ability of franchisor to introduce changes to the business to respond to the market or make the business grow.According to the opinion of () element of franchising which has positively affected business performance of business entities in retail sector the level or degree of financial as well as economic integration. EffectivestrategieswhichcanbeutilisedbyTescoforimprovingitsbusiness performance in emerging markets and reducing negative effect of globalisation According to the view ofMenzies,(2017), Companies in order to improve their performance in emerging markets and for reducing the negative effect of globalisation on business entity need to form collaboration with other organisations. As per the opinion of Grimmer, Byrom and Grimmer,(2017),firm can use franchises network as an asset for competing with competitors in global market. The author also states that franchising strategy will help business entity in gaining the competitive advantage in the global market. The author has also suggested that in order to improve performance in emerging market, companies need to bring improvement in operational activities which can be done through conducting the mergers with global companies.According to the perception ofYang and Niedzielska, (2017)it is required by manager in an enterprise to develop an effective plan or
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formulateappropriatestrategiesbeforeexpandingbusinessinemergingmarket.Itis considered to be as an effective strategy, as this will support enterprise in minimising the negative effect of globalisation on business performance.As per the perception ofMenzies, (2017),. it is required by business entity to form joint ventures or form mergers, as this strategy will provide firm an ease in getting access to bigger market. It will also help enterprises in getting the cost advantage.According to the new trade theory, business entities should facilitate continuous innovation which is not possible through franchising. The author states that company can form merger or joint venture with other company as this strategy will help an organisation in facilitating innovation. According to the view of author , franchising will assist them in reducing the negative effect of globalisation on their business operations. In addition to this, it will also support them in increasing their sustainability in emerging markets Activities and Time scale
Research approaches and Methodologies The selection of appropriate research methodology is very much crucial in order to accomplish desired result. In present investigation, scholar will use different research methodologies, philosophies for accomplishing desired aims and objectives. Research Type:It is very much essential for scholar to assess the type of research. The most commonly used research types are qualitative and quantitative research. In present study, researcher will conduct qualitative research. The reason for selecting qualitative research is that it provides scholar an ease in gathering information related to the topic.
Research design:This is considered to be as roadmap which supports researcher in proceeding the investigation procedure in right direction. There are different types of research design these exploratory, explanatory, descriptive and experimental. In present investigation, researcher will use descriptive research design. The reason of selecting descriptive research design is that investigator will get an ease in analysing information. Research approach :The two commonly used research approach are deductive and inductive, In present investigation, scholar will use inductive research approach. Rationale for selecting the inductive research approach is that it provides greater flexibility as compared to quantitative research (Kumar, 2017). ResearchPhilosophy:Itisverymuchimportantforscholartoselecttheresearch philosophyconsideringthenatureofresearch.Thetwocommonlyutilisedresearch philosophy includes interpretive and positivism (Blamey and Thompson, 2017.). In present study researcher will use interpretive research philosophy. By utilising interpretive will able to conduct in-depth study. Collection of data:In present study scholar will use both primary and secondary source for gathering the information related to the topic(Neelankavil, 2015).Questionnaire and interview method will be used as method of gathering primary infiormary.. Books , journals, Magazines, annual report will be utilised in order to analyse the effect of globalization on firm performance in emerging market. Sampling :Among several sampling techniques, researcher will use probability sampling technique. In addition to this, employees working at different level of management will be selected using random sampling technique. Reason for selecting random sampling technique is that it aid in eliminating biasses. Researcher has decided to select 20 participants randomly. Dataanalysis:Thematicanalysistechniquewillbeusedbyresearcherinpresent investigation. Chart, graphs, tables will be used for presenting the information in systematic manner (Johnston, 2017).
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P2 Explaining the appropriate research methods and conduct primary and secondary researcher Primary Research method:Primary research is the method of collecting data or information in appropriate manner. In this process data has been collected from direct from the research topic and research area by the researcher. Primary research is the best method to collect fresh data from the selected respondents (Flick, 2015). Primary method includes several methods and better development goals in order to meet out the best outcome and better result oriented by getting sources from different areas. Some of the best research methods or techniques of primary data collection are interviews, questionnaire survey, observation or focus groups. Interview is the process of face to face collection of data through selected respondents. In this process of interview researcher recorded the opinion of different people in the same questions. This process helps in collecting data into more appropriate manner. Besides, questionnaire is the most appropriate and effective primary data collection technique. Questionnaire based on some particular subject matter of growth. Present study will be taken primary tool is questionnaire and interview method to collects data on the topic of to identify theimpact of globalisation on organisation performance in emerging markets of The TESCO. Secondary Data collection method:Secondary is another method after primary to collect data from different sources in order to meet out the research outcomes and better result-oriented goals and techniques. Secondary method of data collection involves the process of collecting data from the existing data or from theories which has already been exist in the market. sources to collect secondary data collection are books, journals, magazines, etc. Comparatively primary method. Secondary data collection is the cost effective which is the reason that makes it a popular choice among a lot of businesses and organisations. Secondary sources can easily be collected from internet. Government and non-government agencies, public libraries, educational institutions (Glesne, 2015). For collecting data in secondary method, researcher can also take information from agencies such as industry bodies, government agencies, libraries and local councils as well. Present secondary research will be followed by literature review in which data collected by different existing theories.
Research approach:Research approach is the most distinct approach to analyse the details of the topic into deeper manner. On the other hand, research approach is the process or systematic plan which consists the broad assumptions to detailed method of data collection. There are two types of approaches inductive or deductive research approach in ordertomeetoutthebestandgrowingleadingperformancegoalsandtechnique performance.Inductiveapproachistheprocessortechniquewhichstartswiththe observation which is based on theories proposed towards the end of the research process (Lewis, 2015). Apart from that, it will help to cover the better and goal orientation in order to select the best possible action plan. On the other side, deductive approach is concerned with developing a hypothesis on existing theories which designing a research strategy to test the hypothesis result.Present study will be based on inductive research approach. Sampling:Sampling is another specific important term in the research that is very important for the research process. In this process researcher selects some selected group of members out of high range if population market. There are two types of sampling method probability or non-probability. Probability method of sampling give permission to every one for the participation in the research. On the contrary, non-probability sampling is the method in which researcher only selects some set of members and age of group people to conduct the study (Mackey and Gass, 2015). Present study will be uses simple random sampling by taken 20senior managersof Tesco for collecting the topic ofanalysing the impact of franchising on organisation performance in emerging markets : Data analysis:After collecting data from primary and secondary research method. Next process is to interpret the data into final outcomes and growth. Data analysis is the best approach to analyse the data into final outcomes. There are two technique of data analysis qualitative data analysis and quantitative data analysis method. Qualitative method of data analysis is the simple method which does not based on non-numeric form. These data generally come from interview transcripts video and audio recording, images and text documents. This data can be interpreting in different form of analysis method such as framework analysis, narrative analysis or content analysis. On the other hand, Quantitative data analysis method includes numerical term in which data interpret from mathematical manner. For example, questionnaire survey. The method of quantitative is mean, median and
mode. Present study will be uses qualitative data analysis model in order to analysis or presenting data into the more appropriate manner. Research Design:Research design is the placed most important process in the research. Research design will be dividing into two forms exploratory and conclusive. Exploratory design is to describe or explore the purpose of the research topic (Taylor, Bogdan and DeVault, 2015). On the other hand, conclusive research design method applied to generate the new findings in order to reaching to the research aims and objectives (Turner, Cardinal and Burton, 2017.).In present research process, researcher has been used descriptive research design. Ethical consideration:Ethical consideration can be specified as one of the most essential important part of the research study. To taking the research good without any hurdles. It is very necessary for the Researcher to adopt all required norms and policies of research in order to secure the outcomes such as confidentiality of respondent data, maintained good communication with them etc (Taylor, Bogda and DeVault, 2015). Ethical considerations help to prevent against the fabrication or falsifying of data into more appropriate manner. Research limitations:It is the responsibility or necessary for the researcher to develop the research contingencies plans in order to reduce the chances of fail. For that, researcher needs to create the better development target in order to meet out the best outcome goals and results. Research is employed to establish or confirm facts, reaffirm the outcomes of the previous research work. To maintained the stability of the research and desired outcomes, researcher needs to focused on the research limitations and try to full fill to meet the research aims. Present research limitations would be insufficient data from the customers which represents proper findings, Inappropriate tools and techniques, etc. LO 2 P3 Conducting primary and secondary research utilising appropriate methods Cost, Access and ethical issues are considered to be as crucial elements of project management plan. It is very much important for scholar to determine the cost, as well as ethical issues while making the project management plan, as this strategy will support them in completing the project in an effective as well as efficient manner.
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Cost:Expensesareassociatedwithconductingthedifferentactivitiesduringthe investigation process. Major cost occurred in making the arrangement for collection of data or information related to the topic of research. The financial resources are required for purchasing the stationery, printing, for purchasing communication devices etc. Budgeting is the technique which will be used by researcher in present study for controlling the cash flow during the investigation procedure. Scholar will create flexible budget so that changes can be easily done when required. Access :It can be referred to as suitable ethical as well as academic practices executed by scholar in order to enter into a given community with the objective of conducting formal investigation on specific topic. In context of present investigation, scholar has taken permission for conducting research by top level management in Tesco organisation. Access has the direct as well as significant influence on investigation procedure and outcomes. It is important for researcher to develop the understanding about the complexity of access, as this will assist them in making suitable decisions. In present study, researcher will analyse the annual report of Tesco organisation in order to find the effect of globalisation on the sales and profitability of Tesco. Ethical issues :This is considered to be as an important element in project management plan. As due to ethical issues, scholar might have to face legal obligations that might have negative impact on their reputation. In present study, in order to avoid ethical as well as legal issues, researcher has taken several measures, such as researcher has informed participant about the purpose of investigation (Pandey and Van Ryzin, 2017). Special computer software such as information systemhas been used for storing of information or data. Confidentiality of information provided by participants has been maintained by use of special computer software. No participants were forced to provide information which they do not want to share. In addition to this, scholar has gathered maximum amount of information from the primary sources through interview or questionnaire for avoiding the chances of plagiarism. P4 . Applying analytical tools for analysing research findings and data Questionnaire Name :
Department: Designation : Ques 1: According to you what is the major implication of franchising for business ? Competitive advantage in the global market. Reduction in negative effect of changes in business environment on business- management ease in capturing market share Ques 2.How much agree you are with the statement that globalisation has given rise to competition and has led to financial shift? Completely agree Partially accepted Completely disagree Ques 3. What is the biggest issue faced by Tesco due to franchising? Lack of control on business Issues in facilitating the innovation The franchise agreement usuallyincludes restrictions Ques 4. Which is the biggest challenges you think globalisation has created in context of business ? Sophisticated customer demands Increase in cost intense competition Ques 5. Please, one option as an important benefit provided by globalisation to business ? Expansion of business in emerging market Increase in the ability to exploit economies of scale. Greater specialisation opportunities. Ques 6. What is the main purpose of Tesco organisation in context of implementation of globalisation strategy ? Search for opportunities. For entering into foreign market for fostering business growth
Increase in market share and profitability. Ques 7. Do you agree with the statement thatemerging nations are more globalised as compared to other countries and globalisation has much effect on the firm performance in emerging market? Yes No Don't know Ques 8.According to you, What type of effectfranchising have on the performance of organisation in emerging markets? Negative Positive Both Ques 9.To what extend franchising effect the performance of retail sector companies in emerging markets? Low Great Medium Ques 10. What strategy you will suggest to company that can be utilised for minimising the negative effect of globalisation on business performance? Franchising Joint venture or mergers Formulation of an effective strategies LO 3 P5 Communicating research outcomes in appropriate manner In present investigation thematic analysis has been used for data analysis . The different themes are prepared based on the questions and answers provided by respondents. Thematic analysis technique has assisted scholar in reaching to conclusion. It has helped researcher in making suitable decision.
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Theme: Emergence of global brands, is the major implication of globalisation for business. Ques 1:Ques 1: According to you what is themajorimplicationoffranchisingfor business ? Frequencies Competitive advantage in the global market. 10 Reductioninnegativeeffectof changes in business environment on business-management 5 ease in capturing market share.5 0 3 6 9 Frequencies
Interpretation :It can be analysed from the information present in table and diagram that Competitive advantage in the global marke is the major implication of franchising for business.Out of 20 participants, ten have stated that globalisation has lead to the increase in number of global brands which is perceived to be as good impact of internalisation on business performance. There are 5 People those who have stated thatReduction in negative effect of changes in business environment on business is the major implication of franchising . Theme: Respondents have shown complete agreement with the statement that globalisation has given rise to competition and has led to financial shift. Ques 2.How much agree you are with the statement that globalisation has given rise to competition and has led to financial shift? Frequencies Completely agree15 Partially accepted3 Completely disagree2
Interpretation :The facts which is found after analysing the information provided by participants during the investigation is that globalisation has given rise to competition and has led to financial shift. In other words, globalisation directly or indirectly has effected the business performance of companies. Out of 20 respondents, 15 participants have shown complete agreement with the statement that globalisation has given rise to competition and has led to financial shift. There were two people those who have shown disagreement. Theme:Increaseincostofdoingbusiness,thebiggestissuefacedbyTescodueto globalisation. Ques 3.Ques 3.What is the biggest issue faced by Tesco due to franchising? Frequencies Increase in cost of business6 Thefranchiseagreementusually includes restrictions 4 Issues in facilitating the innovation10 Completely agreePartially acceptedCompletely disagree 0 2 4 6 8 10 12 14 16 Frequencies
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Interpretation :It has been analysed from the increase in cost of doing business is considered to be as the biggest issue faced by companies due to franchising Twenty participants were chosen for the study out of which 10 have stated that issue in facilitating the innovation is faced by their company. According to the answers provided by fourpeople business entity is facing the issu such as restriction because of franchsisng. Theme: intense competition is the biggest challenges for companies. Which is the biggest challenges you think globalisationhascreatedincontextof business ? Frequencies Sophisticated customer demands5 Increase in cost4 intense competition11
Interpretation :The information provided in the table shows that intense competition is the biggestchallengeswhichisfacedbyenterpriseduetoglobalisation.Thereare11 participants who consider intense competition to be as the biggest challenge which has emerged due to globalisation. Out of 20, 5 respondents believes that business entity is facing major challenge related to catering to the sophisticated demands of customers. Theme:Expansion of business in emerging market is an important benefit provided by globalisation to business. Ques 5. Please,one option as an important benefitprovidedbyglobalisationto business ? Frequencies Expansion of business in emerging market 10 Increaseintheabilitytoexploit economies of scale. 6 Sophisticated customer demands Increase in cost intense competition 0 2 4 6 8 10 12 Frequencies
Greater specialisation opportunities.4 Interpretation :The information presented in table has shown that Expansion of business in emergingmarketisthebiggestbenefitoropportunitieswhichhasemergedfrom globalisation. There are 6 participants those who perceive that Increase in the ability to exploit economies of scale is the important benefit provided by globalisation to business. Theme:For entering into foreign market for fostering business growth, is the main purpose of Tesco organisation in context of implementation of globalisation strategy. Ques 6. What is the main purpose of Tesco organisation in context of implementation of Frequencies 0 2 4 6 8 10 Frequencies
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globalisation strategy ? Search for opportunities.4 For entering into foreign market for fostering business growth 10 Increaseinmarketshareand profitability. 6 Interpretation :It has been found by analysing the information is that Tesco has implement globalisation strategy in order to enter into foreign market for fostering business growth. According to the answer provided by 6 participants, business entity has implemented internalisation strategy in order to Increase market share and profitability. There are four respondents those who perceive that an organisation has adopted globalisation strategy in order to capture different business opportunities. 0 2 4 6 8 10 Frequencies
Theme: Respondent has stated yes that emerging nations are more globalised as compared to other countries and globalisation has much effect on the firm performance in emerging market. Ques 7. Do you agree with the statement that emergingnationsaremoreglobalisedas comparedtoothercountriesand globalisation has much effect on thefirm performance in emerging market? Frequencies Yes15 No3 Don't know2
Interpretation :It has been concluded from the above information that emerging nations are more globalised as compared to other countries and globalisation has much effect on the firm performance in emerging market. Out of 20 respondents, 15 have stated yes that emerging nations are more globalised. There are only two people those who have stated for this question. Theme:Bothpositiveandnegativeeffectglobalisationhaveontheperformanceof organisation in emerging markets. Ques 8. According to you, What type of effectfranchising have on the performance of organisation in emerging markets? Frequencies Negative5 Positive5 Both10 YesNoDon't know 0 2 4 6 8 10 12 14 16 Frequencies
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Interpretation :The information presented in above table shows thatfranchisinghas both positive and negative impact on the performance of companies in emerging market. Out of 20 participants, 10 have provided answer thatfranchising strategyadopted by business entity have adverse as well as affirmative effect on organisation performance. There are five respondents who perceives that franchisinghas negative effect on business. Theme: Up to great extend globalisation effect the performance of retail sector companies in emerging markets. Ques 9. To what extend globalisation effect theperformanceofcompaniesinretail sector. Frequencies Low2 Great10 Medium8
Interpretation :It has been analysed from the above information that globalisation has great effect on the performance of companies in retail sector. Out of 20 participants, 10 have answered that globalisation has great effect on the performance of companies operating business in retail sector. There are 8 participants those who have stated that globalisation neither have high or low effect on business performance of firms. Out of twenty workers, only two people perceives that globalisation has low impact on the business performance. Theme:Joint venture or mergers, is the strategy suggested to company that can be utilised for minimising the negative effect of globalisation on business performance. Ques 10. What strategy you will suggest to company that can be utilised for minimising thenegativeeffectofglobalisationon business performance? Frequencies Innovation4 LowGreatMedium 0 1 2 3 4 5 6 7 8 9 10 Frequencies
Joint venture or mergers14 Formulation of an effective strategies2 Interpretation :It has been found after analysing the information that joint venture or mergers is considered to be as an effective strategies which will assist business entity in reducing the adverse effect of globalisation. Out of 20, 14 people have stated that merger or joint venture strategy will support an enterprise in maintaining the listenability in emerging market. They also perceive that merger or joint venture strategy will provide firm an ease in entering into new market and will help an organisation in gaining competitive advantage. Th ere are four participant who think that innovation is considered to be as the best tactics for improving performance. Research outcomes and recommendations Innovation Joint venture or mergers Formulation of an effective strategies 0 2 4 6 8 10 12 14 Frequencies
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Scholar in present investigation by applying appropriate research methodology has able to achieve the desired outcome. Proper technique utilised by researcher for analysing theinformationhashelpedtheminreachingtotheconclusion.Ithasalsoassisted investigator in making suitable decisions. By executing the investigation procedure , scholar has address few areas where Tesco need to bring improvement. One of the field is, it is required by manager in Tesco to bring improvement in its business plans as well as expansion strategies. As this tactic will support an enterprise in dealing with the issue or challenges emerged as a result of globalisation. Management in an enterprise need to make proper arrangements before expanding its business. Marketing manager in Tesco should conduct market research, as this will support business entity in identifying the suitable market for positioning their goods or services. It will also support an organisation in addressing those factors which can have impact on their business performance as well as growth. In addition to this, Tesco can adopt the collaboration strategy , as this willhelp business entity in gaining the competitive advantage in the international market. An organisation can also adopt innovation strategy which will support firm in entering into the new market. Low cost pricing strategy is considered to be as effective which can be adopted by Tesco, as this will provide company an ease in entering into new or emerging market. Both innovation and flexible pricing strategy will aid an enterprise in reducing the negative effect of globalisation on their business performance. Lo 4 P6 Reflecting the effectiveness of research methods applied for meeting objectives Ihavesuccessfullyexecutedinvestigationoneffectofglobalisationonthe performance of companies in emerging market. I have identified the challenges faced by business entity due to globalisation. I have analysed that the globalisation has bought many opportunities for companies but at the same time it has given rise to different business issue. This research is very much useful in context of increasing my knowledge about globalisation and the way it is effect the performance of companies in emerging market. I have also realised that by developing effective strategies firm can capture various opportunities and can easily deal with challenges created by globalisation. By participating in the investigation I have developed new skills and has able to enhance my existing skills. I have gained
knowledge about the different research methods which I perceive that will assist me in conducting further investigation in the future. I have able to develop research as well as analytical skill which is very much important in order to built or continue career in research field. In addition to this, I have learned about the ethics of conducting investigation which is very much crucial in order to avoid ethical or legal issues. I perceive that literature review is the best part of research, as this section helps us to know about the perception of different people about specific topic. I have experienced that literature\review party has helped me a lot in reaching to the conclusion. During the investigation, the activity which I have enjoyed a lot is data collection. I perceive that both questionnaire and interview method as the best technique of collecting the information related to the topic. As these two methods helps scholar in analysing the behaviour as well as facial expression of respondents. It also provides researcher an ease in determining the reliableness of information. I also think that thematic analysis is effective in context of refining data, as it help researcher in eliminating unwanted or irrelevant facts or figures. I have utilised different research methodologies which has helped in accomplishing desired aims and objectives.By participating in the research, I have learned about the strategies which can be adopted for dealing with different issues or challenges. While executingtheinvestigationIhaveanalysedthatbusinessentityisfacingissuein concentrating on their business operation due to increase in competition. In addition, increase in cost of doing business is considered to be as the biggest issue faced by the Tesco company due to globalisation. P7 Alternative research Methodologies and lessons learned in view of outcome The alternative research methodologies which I perceive can be utilised for p[resent investigation are : Research type :In present study I would have utilised both qualitative as well as quantitateresearchtype.Asthisresearchmethodologywouldhaveassistedmein conducting the study in depth. Advantage of using qualitative research is thatSubject materials can be evaluated in greater detail (Quinlan, Babin and Griffin, 2019). In addition to
this, qualitative research aidresearcher in completing the investigation in effective as well as efficient manner. I perceive that by usingqualitative research can provide detail explanation on the topic. Limitation of qualitative research method is that the quality of the research depends too greatly on the individual researcher. The limitation of quantitative research is that qualitative research is harder to demonstrate because it often involves the qualitative analysis of qualitative data. Research approach :I will suggest deductive approach for present study. T have realised that new theories can be developed by using the information collectedduring the investigation process. I also have experienced that deductive research approach assists in developing the understanding about relationship between cause and effect.The major disadvantage of deductive research approach is that it does take longer than other methods. Research design :I would suggest exploratory research design, as this is best methodology which helps in gaining the depth knowledge about the topic. The disadvantages of is that the outcomes are not generally helpful for decision-making by themselves. Datacollection:Iwillsuggestformalstructuredinterview,pilotsurveyand informal discussions as techniques which can be utilised by scholar for gathering data or information related to the topic of investigation.Gathering information using primary methods such as interview and questionnaire can be time as well a cost consuming. Data analysis:My suggestion for data analysis is quantitative technique.The draback ofQuantitativetechnique for data analysis is that itrequires extensive statisticalanalysis,whichcanbedifficulttoperformforresearchersfromnon- statistical backgrounds. CONCLUSION It has been concluded from the report that globalisation has given rise to the foreign trade and internalisation that has led to the increase in flow of investment which is positive sign in context of growth of companies.The other thing which has been concluded is that growth of the Internet and the global communications' system has supported by globalisation which has helped form in improving business performance. It has also been concluded from the assignment that access to new market is considered to be as the biggest opportunity
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provided by globalisation to companies. Project has also concluded thatglobalisation has both positive as well negative effect on business performance of enterprises in emerging market. Business entity has been provided with recommendation to adopt collaboration strategy, as this will provide firm an ease in entering into new market.
REFERENCES Books and journals: Benitez-Amado, J. and Walczuch, R. M., 2012. Information technology, the organizational capability of proactive corporate environmental strategy and firm performance: a resource-based analysis.European Journal of Information Systems.21(6). pp.664-679. Blamey, J. and Thompson, J.W., 2017.Modern Moral Philosophy. Macat Library. Flick, U., 2015.Introducing research methodology: A beginner's guide to doing a research project. Sage. Glesne, C., 2015.Becoming qualitative researchers: An introduction. Pearson. Grimmer, L., Miles, M.P., Byrom, J. and Grimmer, M., 2017. The impact of resources and strategic orientation on small retail firm performance.Journal of Small Business Management.55.pp.7-26. Hopper, T., Lassou, P. and Soobaroyen, T., 2017. Globalisation, accounting and developing countries.Critical Perspectives on Accounting.43.pp.125-148. Intriligator, M., 2017. Globalisation of the World Economy: Potential Benefits and Costs and a Net Assessment. InEconomics of Globalisation(pp. 85-94). Routledge. Johnston,M.P.,2017.Secondarydataanalysis:Amethodofwhichthetimehas come.Qualitative and Quantitative Methods in Libraries.3(3). pp.619-626. Kolodko,G.W.,2018.Emergingmarketeconomies:Globalizationanddevelopment. Routledge. Kumar, V.D., 2017. Qualitative research: The philosophy behind the road less taken.Journal of Current Research in Scientific Medicine.3(2). pp.134 Lasserre, P., 2017.Global strategic management. Macmillan International Higher Education. Lewis,S.,2015.Qualitativeinquiryandresearchdesign:Choosingamongfive approaches.Health promotion practice.16(4). pp.473-475. Mackey, A. and Gass, S. M., 2015.Second language research: Methodology and design. Routledge.
Mamic,I.,2017.ImplementingCodesofConduct:HowBusinessesManageSocial Performance in Global Supply Chains. Routledge. Menzies, S., 2017. Networking impact on internationalization of SMEs. InSCIENTIFIC CONFERENCE ON ECONOMICS AND ENTREPRENEURSHIP SCEE’2017(pp. 72). Neelankavil, J. P., 2015. Primary Data Collection: An Introduction to Conclusive Research. InInternational Business Research(pp. 146-163). Routledge. Pandey, S.K., Pandey, S. and Van Ryzin, G.G., 2017. Prospects for experimental approaches to research on bureaucratic red tape. InExperiments in public management research: Challenges and contributions(pp. 219-243). Cambridge University Press. Piperopoulos, P., Wu, J. and Wang, C., 2018. Outward FDI, location choices and innovation performance of emerging market enterprises.Research Policy.47(1).pp.232-240. Quinlan, C., Babin, B., Carr, J. and Griffin, M., 2019.Business research methods. South Western Cengage. Schmukler, S.L. and Abraham, F., 2017. Financial Globalization. Selvaraju, M., Beleya, P. and Sundram, V.P.K., 2017. Supply chain cost reduction using mitigation & resilient strategies in the hypermarket retail business.International Journal of Supply Chain Management. 6(2). pp.116-121. Shirodkar,V.andKonara,P.,2017.Institutionaldistanceandforeignsubsidiary performance in emerging markets: Moderating effects of ownership strategy and host- country experience.Management International Review. 57(2). pp.179-207. Sindi, S. and Roe, M., 2017. The Evolution of Supply Chains and Logistics. InStrategic Supply Chain Management(pp. 7-25). Palgrave Macmillan. Cham. Taylor, S. J., Bogdan, R. and DeVault, M., 2015.Introduction to qualitative research methods: A guidebook and resource. John Wiley & Sons. Turner, S.F., Cardinal, L.B. and Burton, R.M., 2017. Research design for mixed methods: A triangulation-based framework and roadmap.Organizational Research Methods.20(2). pp.243-267.
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Yan,B.,2018.ModelingtheEffectsofInnovativeLeadershiponProductivityand Profitability. Yang, O.S. and Niedzielska, M.J., 2017. Rapid FDI Expansion of Firms from Emerging Markets: Evidence from Poland.Argumenta Oeconomica.(2 (39). pp.373-402. ONLINE: Someeffectsofglobalisationonbusiness,2018.[Online].Available through:<http://www.iqualifyuk.com/library/business-management-section/some- effects-of-globalisation-on-business/>. Patrick.G.How Does Globalization Affect an Organization's Business Approach?2018. [Online]. Available through:<https://smallbusiness.chron.com/globalization-affect- organizations-business-approach-20077.html>.
Research Proposal Form Section One:Title, objective, responsibilities : IMPACTOFGLOBALISATIONONORGANISATIONPERFORMANCEIN EMERGING MARKETS : A CASE STUDY ON TESCO Research aims and objectives Research Aim : To analyse the effect of globalisation on organisation performance in emerging markets : A case study on Talent plus Research Objectives: To develop the understanding about the concept of Globalisation. To analyse the impact of globalisation on Talent plus performance in emerging markets. To determine the implication of globalisation for business . To suggest the strategies which can be utilised by Talent plus for improving business performance in international market. Section Two: Reasons for choosing this research project The Biggest reason for selecting the particular topic for investigation is that researcher wantstogainknowledgeabouttheeffectofdifferentdimensionsofglobalization, especially at the micro level, as these dimensions are neglected by other researchers.The rationale for selecting the specific topic for the research is that scholar has interest in analysing the impact of globalisation on business performance of companies in emerging market. This research topic is important as it has emphasizes on identifying an appropriate solution for supporting companies in dealing with the issues faced by them in operating business at global level. In addition to this, investigation on specific topic has been conducted in order to determine the strategies which can be adopted by business entities for improving their performance in emerging markets. Section Three: Literature sources searched Schmukler, S.L. and Abraham, F., 2017. Financial Globalization.
Grimmer, L., Miles, M.P., Byrom, J. and Grimmer, M., 2017. The impact of resources and strategic orientation on small retail firm performance.Journal of Small Business Management,55, pp.7-26. Hopper, T., Lassou, P. and Soobaroyen, T., 2017. Globalisation, accounting and developing countries.Critical Perspectives on Accounting,43, pp.125-148. Intriligator, M., 2017. Globalisation of the World Economy: Potential Benefits and Costs and a Net Assessment. InEconomics of Globalisation(pp. 85-94). Routledge. Kolodko, G.W., 2018.Emerging market economies: Globalization and development. Routledge. Lasserre,P.,2017.Globalstrategicmanagement.MacmillanInternationalHigher Education. Section Four: Activities and timescales Milestone one: ......................................................................................... Target date (set by tutor): ......................................................................................... Milestone two: ......................................................................................... Target date (set by tutor): .........................................................................................
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Section Five: Research approach and methodologies : Research Type:It is very much essential for scholar to assess the type of research. The most commonly used research types are qualitative and quantitative research. In present study, researcher will conduct qualitative research. The reason for selecting qualitative research is that it provides scholar an ease in gathering information related to the topic. Research design:This is considered to be as roadmap which supports researcher in proceeding the investigation procedure in right direction. There are different types of research design these exploratory, explanatory, descriptive and experimental. In present investigation, researcher will use descriptive research design. The reason of selecting descriptive research design is that investigator will get an ease in analysing information. Research approach:The two commonly used research approach are deductive and inductive, In present investigation, scholar will use inductive research approach. Rationale for selecting theinductive research approach is that it provides greater flexibility as compared to quantitative research (Kumar, 2017). Research Philosophy:It is very much important for scholar to select the research philosophy considering thenature of research. Thetwo commonly utilised research philosophy includes interpretive and positivism (Blamey and Thompson, 2017.). In present study researcher will use interpretive research philosophy. By utilising interpretive will able to conduct in-depth study. Collection of data:In present study scholar will use both primary and secondary source for gathering the information related to the topic(Neelankavil, 2015).Questionnaire and interview method will be used by investigator for accumulating the information. Books , journals, Magazines, annual report will be utilised in order to analyse the effect of globalization on firm performance in emerging market. Sampling :Among several sampling techniques, researcher will use probability sampling technique. In addition to this, employees working at different level of management will be selectedusingrandomsamplingtechnique.Reasonforselectingrandomsampling technique is that it aid in eliminating biasses. Researcher has decided to select 20 participants randomly.
Dataanalysis:Thematicanalysistechniquewillbeusedbyresearcherinpresent investigation. Chart, graphs, tables will be used for presenting the information in systematic manner (Johnston, 2017). What your areas of research will cover: Introduction Literature review Research methodologies Data Collection and Analysis Conclusions and Recommendation Reflection Comments and agreement from tutor Comments (optional) I confirm that the project is not work which has been or will be submitted for another qualification is appropriate Agreed Name: Date: `Comments and agreement from project checker (if applicable)
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RESEARCH ETHICAL FORM Section 1 Basic details : Projecttitle:IMPACTOFGLOBALISATIONONORGANISATION PERFORMANCE IN EMERGING MARKETS : A CASE STUDY ON TESCO Student name: Intended research start date : 6/1/2018 Intended research End date : 21/8/2018 Section 2 :Project summary Please select all research methods that you plan to use as part of your project: Interviews: Questionnaires: Observations: Use of Personal Records: Data Analysis:
Action Research: Focus Group: Other (Please specify): Section 3: Participants Please answer the following questions, giving full details where necessary. Will your research involve human participants? Yes Who are the participants? Tick all that apply: Ages 12-16: Young People aged 17–18: Adults: How will participants be recruited (identified and approached)? Face to face interactions Describe the processes you will use to inform participants about what you are doing: Formal meeting How will you obtain consent from participants? Will this be written? How will it be made clear to participants that they may withdraw consent to participate at any time?
By circular of notice and E-mail . Yes written consent will be taken from the participants. They will be provided with notice which will consist of detail about the investigation process in order to show their consent participants have to sign the notice. Studies involving questionnaires:Will participants be given the option of omitting questions they do not wish to answer? Yes : No If No please explain why below and ensure that you cover any ethical issues arising from this Studiesinvolvingobservation:Confirmwhetherparticipantswillbeaskedfortheir informed consent to be observed. Yes : No Will you debrief participants at the end of their participation (i.e. give them a brief explanation of the study)? Yes : No Will participants be given information about the findings of your study? (This could be a brief summary of your findings in general)
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Yes : No Section 4: Data Storage and Security Confirm that all personal data will be stored and processed in compliance with the Data Protection Act (1998)Yes: No: Who will have access to the data and personal information? Scholar only During the research Where will the data be stored? In the computer memory. Will mobile devices such as USB storage and laptops be used ? Yes: No: If yes, please provide further details: Mobile devices will be used for communicating with team members. USB will be utilised for storing of data . After the research: Where will the data be stored?
USB How long will the data and records be kept for and in what format? For maximum two years in USB Will data be kept for use by other researchers? Yes: No If yes, please provide further details: Section 5: Ethical Issues Are there any particular features of your proposed work which may raise ethical concerns? If so, please outline how you will deal with these: It is important that you demonstrate your awareness of potential risks that may arise as a result of your research. Please consider/address all issues that may apply. Ethical concerns may include, but are not limited to the following: • Informed consent. • Potentially vulnerable participants. • Sensitive topics. • Risks to participants and/or researchers. • Confidentiality/anonymity.
• Disclosures/limits to confidentiality. • Data storage and security, both during and after the research : I will use special computer software for ensuring the confidentiality of information which is very much crucial in order to avoid ethical issues. (including transfer, sharing, encryption, protection). • Reporting. • Dissemination and use of your findings. Section 6: Declaration I have read, understood and will abide by the institution’s Research and Ethics Policy: Yes: No: I have discussed the ethical issues relating to my research with my Unit Tutor: Yes: No: I confirm that to the best of my knowledge: The above information is correct and that this is a full description of the ethics issues that may arise in the course of my research.
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