Research Proposal: Change Management Impact on Business Growth at ALDI

This research proposal investigates the impact of change management on business growth, using ALDI as a case study. It begins with an introduction that defines change management and highlights the research aim, which is to identify this impact. The objectives include understanding the concept of change management, identifying its impact on overall business growth, and determining effective strategies. The proposal poses research questions to guide the investigation and provides a literature review exploring the concept of change management, its impact, and strategies for adoption. The methodology section outlines the research paradigm (interpretivism and positivism), data collection methods (primary and secondary), sources of data, and the sampling technique (random sampling with 30 respondents). The proposal concludes with a list of references, including books and journals relevant to the topic.

Research Proposal

Table of Contents
Topic: Impact of Change management on the growth of business. ................................................3
Introduction......................................................................................................................................3
Research Aim:.............................................................................................................................3
Research Objectives:...................................................................................................................3
Research Questions:....................................................................................................................3
Literature Review:...........................................................................................................................3
Concept of change management.................................................................................................3
Impact of change management on the overall growth of the business entity.............................4
Strategies which assist in adopting change management............................................................4
Research Methodology: ..................................................................................................................4
References........................................................................................................................................6
Books & Journals........................................................................................................................6

Topic: “Impact of Change management on the growth of business and its
impact on stakeholders of the organisation”
Introduction
Change management refers to a procedure which includes tools, techniques and policies
used by management team in order to manage and control individual to adopt change in an
effective manner. In the present research, ALDI is chosen as the base organisation which is a
supermarket chain founded in the year 1946 (Hayes, 2018). Company mainly deals in groceries
and home essential items. In this research, different sections are going to be included which
develop research aim and objectives so the whole research will be concluded into an effective
manner. Research methodologies are included in this investigation so that different source of
methods for collecting data are going to be discussed.
Research Aim:
“To identify the impact of change management on the growth of business organisation.
A case study on ALDI.”
Research Objectives:
 To understand the concept of change management.
 To identify the impact of change management on the overall growth of the business
entity.
 To determine the strategies which assist in adopting change management effectively
within the organisation.
Research Questions:
 What do you understand by the concept of change management?
 What are the impact of change management on the overall growth of the business entity?
 What are the strategies which assist in adopting change management effectively within
the organisation?
Literature Review:
Concept of change management
As per the thought of Doppelt (2017), The change management is defined as the
management of change and development within an organisation that is identified and apply with

necessary changes. It is a formulation of preparing and supporting to personnel and their
members of team. Change management is a part of every organisation normal course of
functioning and has to take place in the course of the way there is impact of external
environmental factors and also because of internal functioning. All such lead to high resistance
on part of employees as they get habitual to regular course of functioning and are not willing to
accept nay changes that are being implemented by the management of organisation.
Impact of change management on the overall growth of the business entity
According to the view point of Pick and et. al., (2015), the impact of change management
attains to firm goals and objectives. Further, the changes has get over portion of anyone's lives of
standards and firm presence that lead to problems which are faced urgently within the operations.
For example, in case of ALDI has changed the product mix which displays in the physical plan
of the retail stores. It has also arranged almost their cost management with old form grocery
manufactures. In ALDI company changes their culture and engaged the employees in order to be
succeed in future and current enlargement of an organisation in UK.
Strategies which assist in adopting change management
As per the opinion of Dawson, (2019), it has been said that the strategies for choosing
change management is proper incentives given to people which promote the new directions of a
company. Further, it also redefines the employee organisational cultural values and beliefs. In
addition to this, it also transfers the burdens while adopting new environments. An organisation
took the advancement of ability by making new construction. For example ALDI involves the
employees to understand their acceptance and strategies for reducing hindrances in way of
changes in a particular task.
Research Methodology:
Research paradigm: It includes two main elements such as interpretivisim and
positivism adopted by researcher while conducting the whole research. In context of
interpretivisim there are different methods for collecting information such as observation,
personal interview and many more. This will assist in collecting realistic data that influences the
result of investigation. On the other hand, Positivism is a philosophy includes some aspect

mainly based on scientific reviews which is given by the authors. Interpretivisim is the
philosophy which is adopted by the researchers (Flick, 2015).
Data collection method: There are different types of data collection method which is
used by researchers in order to gather information in an effective manner.
Primary method: It is a very commonly adopted method of collecting data in which there
is first hand information that is used by the researcher in order to collect data from their target
set of respondent that have been drawn from the entire population size. It is a very useful method
as it helps in understanding, what are some of the basic features of a particular segment of
sample and then conducting the entire research n that particular sample drawn.
Secondary method: it is a method in which there is use of some already existing sources
and no new source is identified by the research for the purpose of collecting the information. In
this method there is less authenticity as data is gathered from an existing source it may be in
form of books, journals, government publications or online available sites according to the
availability of information of the topic required by researcher in the course of conducting the
research work.
In the present research work there is use of Questionnaire, by the researcher in order to
complete the whole research in the allotted time period.
Source of Data: In order to collect data and information there are two main methods
which includes primary as well as secondary methods. In this context, primary method includes
questionnaire, interview and observation. And on the other hand, in case of secondary research
method books as well as journals. In this research both primary as well as secondary method is
adopted by the researcher (Bresler and Stake, 2017).
Sampling: Sampling is a technique that is adopted as it is not possible for any researcher
to make use of the whole population in order to conduct research. So, in such case there is a
sample drawn from the entire population that is reflecting the whole population and it consist of
the exactly same characteristics as those of the whole population. It is a very commonly used by
researcher in conducting the project and achievement of overall set research objectives. In order
to collect data with the help of questionnaire method, random sampling method is adopted by the
researcher where total number of respondents chosen by researcher is 30.

References
Books & Journals
Hayes, J. (2018). The theory and practice of change management. Palgrave.
Doppelt, B. (2017). Leading change toward sustainability: A change-management guide for
business, government and civil society. Routledge.
Pick, D., & et. al., (2015). Understanding emotions in higher education change
management. Journal of Organizational Change Management.
Dawson, P. (2019). Reshaping change: A processual perspective. Routledge.
Flick, U. (2015). Introducing research methodology: A beginner's guide to doing a research
project. Sage.
Bresler, L., & Stake, R. E. (2017). Qualitative research methodology in music education.
In Critical Essays in Music Education (pp. 113-128). Routledge.