Ways of research in digital technology use which can benefit professionals at workplace

This report examines ways of research in utilising digital technology which can provide benefit for professional in organisation. It discusses the benefits of a digital workplace, including increased efficiency, flexibility, cost reduction, revenue increase, enhanced communication, improved employee satisfaction, and recruitment and retention of talent. The report also provides recommendations for organisations to benefit from a digital workplace.

RESEARCH SKILLS

TABLE OF CONTENTS
Ways of research in digital technology use which can benefit professionals at workplace........3
INTRODUCTION...........................................................................................................................3
MAIN BODY..................................................................................................................................3
CONCLUSION (SUMMARY).......................................................................................................6
REFERENCES................................................................................................................................7
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Ways of research in digital technology use which can benefit professionals at workplace
INTRODUCTION
The report intends for examining ways of research in utilising digital technology which can
provide benefit for professional in organisation. Digital technology is being spread in every
sector of business and each industry across globe and in organisations. It has been seen that
digital has become the norm and is basic part of work experience for organisation and
employees. The organisations have been planning for shifting towards the workplace being
digital as it is the norm today and of great prominence in marketing. There are benefits which are
many for organisation which change their shift towards digital workplace. These benefits can be
further discussed in report with research extensive on the topic.
MAIN BODY
As per Sternard (2020) , topic of digital technology is understood by many businesses and they
have got success in transformation of their organisations in complete way which can provide
benefits for company as well as professionals working there. Digital surroundings in office is not
an office with physical presence but it is having an online appearance for providing sharing of
knowledge in many ways for customers who are effective and innovative. A workplace which is
digital and has environmental features connected give employees access to everything needed in
regard of work with digital technology assistance. For many years, digital workplace is used
widely as a term and in 2009, it was used for describing the eco-system of workplace technology.
After introducing digital workplace, idea was adapted by many organizations and it was got with
assistance of research that through analyzation of research articles digital workplace shall
continue for a long period of time as it evolves all over world (Lee and et.al., 2017). It becomes a
challenge for defining term in broader sense which is why there are many definitions of which
some focus on the aspects of workplace of digital and there is focus on concepts which are
specific.
As per Hayes (2018), digital workplace is one which has many characteristics which are
necessary for organization like providing assistance with accuracy in work for the employees. A
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digital workplace is said to be the evolution of traditional workplace which functions with
assistance of diverse technologies, platforms and tools which are requirement of the employees
for delivering positive results. The tools include communication apps. The digital workplace is
concept which is adapted by every industry in the world. Digital workplace has benefits listed as
below:
A) Digital systems have assisted in bringing increased efficiency in workplace.
Sternard (2020) has said that with assistance of advanced technology and a workplace
which is functional fully where Google Docs are shared and there are community
calendar in circulation which has made it easy for business and employees for
collaboration to accomplish tasks. With this advanced stage, it can be observed that
employees could do their work faster. It has been obtained from research that workers
who were remotely working reported higher level of productivity in comparison to ones
working in traditional environment.
B) Digital systems have flexibility in operations
Guirdham (2015) has presented that accessibility to digital means can be got from remote
areas too and thus, if employees have to travel they can take their portable laptops and
repot from the area to office. Thus, it helps connect employees from anywhere and thus it
can be seen in work from home nowadays where flexibility is provided to employees for
achievement of work-life balance. Employees performance can also be monitored
through the digital platforms which has helped organizations in conducting work from
home successfully.
C) Digital operations have reduced costs
Hayes (2018) says that digital workplace brings reduction in operational costs of the
organization. It can be said that organizations spend a good amount in maintenance of
office, arranging meetings and refreshments for staff. The transport allowance of the
employees is also borne by the company as an expense. The digital transformation has
now been changing the scenario. With digital systems, meetings are being held as
webinars and this has saved expense for the company. The organizations are going for
virtual meetings and chat boards which are interactive that can assist the organization in
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having meetings and discussion which can save travel expense and office expenditure of
the company. If company uses software advanced then it can help reduce costs in
managing of IT team.
D) Digital transformation has brought increase in revenue
Guirdham (2015) says that with assistance of digital workplace, organizations have been
generating more of revenue with capability for reduction in costs and increasing
productivity. Digital transformation has brought increase in revenue. It has made business
possible with several organizations and has made the organizations go global, as found
through study.
E) Communication is enhanced by digital transformation
As per Sternard (2020), the office communication is encouraged between different grade
of employees which can help in sharing ideas comfortably in organization. Sharing of
ideas is given encouragement between employees by communication tools like online
interactive meetings and surveys that ensure everybody getting chance of sharing their
ideas. It has been seen that webinars being arranged by companies is benefitting
employees.
F) Digital transformation has brought increase in performance of employees
As per Hayes (2018), with assistance of technical advancement, it has been seen that
employee performance increase is also there on exploring innovative ways for
performing a task being assigned. Tools like Big Data and Artificial Intelligence have
helped in speeding up operations and using automation to get the tasks done. With
assistance of digital tools, KPIs for example time being spent on completion of a deal and
bounce rate are found out and by this information, organization is helped for determining
improvement areas of performance for both employee and the organization.
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G) Digital workplace has improved employee satisfaction
Guirdham (2015) has said that digital workplace help in increasing satisfaction of
employees as they are provided different opportunities for networking with peers, and
remain connected with employees of different branches for ideas discussion. Digital tools
help in removing communication barriers with providing face-to-face communication
with help of tools like Skype, Zoom etc. and thus help in solving of queries which
motivate employees for carrying on with their work.
H) Digital transformation has helped in recruitment of talent and retention in organization
Organizations nowadays are able to hire candidates for a role which is job specific
through use of digital tools which help in screening of candidates by assessing their
resumes and the organization can get the relevant experience and academic skills holding
candidates interviewed. The right candidates getting selected help in talent getting
recruited for the organization and candidates being landed in right job shall be satisfied
with the work and thus employee retention shall increase (Lee and et.al., 2017). They
will remain longer with the company and thus, both the organization and employees shall
be benefitted. Employee retention is for any company, a major achievement which
increases reputation for the company and this has been made successful through digital
measures.
CONCLUSION (SUMMARY)
It can be concluded that digital workplace is necessary for every organization which would like
to be ahead and achieve prosperous growth in industry and also get to enjoy the benefits like
revenue increase, productivity improvement and improvement in employee performance, cost
reduction in operations etc. It was found in report that organizations with digital workplaces are
likely for achieving the goals and objectives in time lesser than expected. There are some
recommendations being given which can benefit from a digital workplace:
A) The employees can get exhausted through constant work on digital tools and meetings
thus, in between physical interactions also need to be done.
B) To avoid sensory overload, use of digital tools have to be limited and not extensive.
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C) More usage in technology may become expensive and instead of cost reduction, it may
become expensive as company will bring new technology which is better and advanced.
It has to be seen by management that technology should not be brought for competition
alone. It has to be implemented for benefits.
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REFERENCES
Books and Journals
Sternard D., 2020. Effective management. [Kortext custom pages 97-105]
Hayes, J., 2018. The theory and practice of change management. [Kortext custom pages. 1-21]
Carneige, D., 1937. How to win friends and influence people.
Lee, S., Han, S., Cheong, M., Kim, S.L. and Yun, S., 2017. How do I get my way? A meta-
analytic review of research on influence tactics. The Leadership Quarterly, 28(1).
Guirdham, M., 2015 Work communication. Pages. 1-12
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