Marketing - Retailing System | Assignment

Running Head: RETAILING SYSTEM 1
Marketing

Running Head: RETAILING SYSTEM 2
Executive Summary
In the present time, retailing stores become significant due to the availability of wide variety
of products of products in one store. Several changes have been seen due to the changing
expectations of customers. This is the reason due to which every organisation has started
giving more emphasis on the online channel in Australia. This has led the organisation to
become technology enabled. In addition to this, competition also increased in the Australian
supermarkets due to which new firms are coming with innovation and creativity in their
services. In future, mobile technology will take place in the retailing business.

Running Head: RETAILING SYSTEM 3
Contents
Brief introduction about the retailing system of Australia.....................................4
Key drivers that has caused changes in the retailing format of Australia..............4
Key changes as well as developments in the retailing system of Australia...........5
Future face of retailing in Australia and alternative retail store options................6
Conclusion and recommendations.........................................................................7
References............................................................................................................. 8