Enhancing Revenue and Profit Margin: A Strategic Discussion for Ridley TV Plc

ASSIGNMENT 3

Table of Contents
1.0 Introduction................................................................................................................................3
2.0 Balance scorecard......................................................................................................................4
3.0 Terminating customers’ problems.............................................................................................9
4.0 Conclusion...............................................................................................................................10
References:....................................................................................................................................11
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1.0 Introduction
The current project is an assignment case that aims to discuss the efforts Ridley TV Plc can take
in the upcoming future to enhance its revenue and profit margin. The brand has been facing
several challenges in terms of its operation, people management and customers’ queries handling
(Zahra, Iram and Naeem. 2014). The future objective of the brand would be discussed using
balance scorecard and the strategic discussions would be further made to terminate customers’
existing issues.
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