Rise of Online Shopping in UK: Impact of Lockdown on Business Sales

This report discusses the rise of online shopping in the UK during lockdown and its impact on business sales. It highlights the importance of digital technology in helping businesses operate regularly and reach customers effectively. The report also emphasizes the need for businesses to understand customer needs and provide satisfactory products and services to increase sales and profitability. The conclusion suggests that online shopping trend is increasing day by day and is positively impacting the UK's economy.

RISE OF ONLINE SHOPPING IN UK
INTRODUCTION
Now a day’s success of business organization depends on buying behavior and
satisfaction level of customers that can help to make buying decision again
and again. This is important for organization to understand want people wants
and how they will be satisfied that can help to provide kind of products and
services. The present report is based on Rise of online shopping in the UK that
will help to develop understanding and provide opportunity to grow business
effectively.
CONCLUSION
From the report it can be concluded that online shopping trend is
increasing day by day as people moving toward new technology where
online methodology became important to keep continue all function and
activities. This helps to increase business performance and improve UK’s
economy positively.
During lockdown, business concern has been focused their sales has been
reduced as government has declared lockdown where delivery of products
restricted. Digital technology where products and services offered via
online method can be use by all business firm. This is effective method
and task for company to operate their business regularly. The trend of
online shopping is becoming trend as each business has started to offer
their products and services via online that can help customers to identify
their needs, analysing and comparing products with other brand mane
make buying decision by making payment online.
The buying behaviour of people also getting to change as they do
shopping via online method and get delivery. In UK, business
organization contributes to continuous development as it will continue
their business methodology after Lockdown also. This can help to
increase the organizational sales and profitability in competitive
environment. For example, Tesco and other retailer analysis needs and
wants of their customers then provide kind of products and services for
the purpose of selling and increasing profitability. This also helps to
create the employment rate by providing employment opportunity to
local, and national level of people. This helps to bring improvement in
their living standard and managing all functions effectively.
REFERENCE
Online shopping, by age group, 2018 to 2019, Great Britain, 2021.
[Online] Available Through: <
Online shopping, by age group, 2018 to 2019, Great Britain - Office for
National Statistics (ons.gov.uk
)/>
About UK population. 2021. [Online]. Available through:
<https://www.ons.gov.uk/peoplepopulationandcommunity/
populationandmigration/populationestimates/bulletins/
annualmidyearpopulationestimates/latest >
Online shopping behaviour. 2021. [Online]. Available through:
MAIN BODY
It has been seen that environment is changing where needs of people also
getting to change, it became important for company to offer products
accordingly that could help to reach by customers. Before the period of
lockdown in UK people showcase their interest in offline shopping
where they identified their need and conduct market analysis to get best
products. Now a day’s people becoming busier and they do not have time
to go market and buy products. So that companies have change their
methodology as they started to go online where they can make buying
decision. The total population of UK is 67, 081, 000 where people have
been indulging in many business and service activities. The Covid-19 has
been occurred in whole world that directly affected the living of people
and created problems for business concern to operate their business
continuously. The rate of employment in UK is 75.4% and rate of
unemployment is 4.3% that creates problems in development of country.
ckdown, business concern has been focused their sales has been reduced as government has declared lockdown where delivery of products restricted. Digital technology where products and services offered via online method can be use by all business firm. This is effective method and task for company to operate their business regularly. The trend of online shopping is becoming trend as each business has started to offer their products and services via online that can help customers to identify their needs, analysing and comparing product
e buying decision by making payment online.