Risk, Crisis and Disaster Management in Tourism, Hospitality and Events Industry

This essay critically analyses the disaster management within the industries that are related to the various events, the hospitality industry as well as the tourism industry. It discusses the factors influencing the varying levels of risk that are related to the management of the crises and the disasters that might affect the industries. It also suggests some of the options that are related to the various ways and manners related to the treatments of the risks that are related to the management of the crisis encountered.

Running head: RISK, CRISIS AND DISASTER MANAGEMENT
RISK, CRISIS AND DISASTER MANAGEMENT
Name of the Student
Name of the University
Author Note

1RISK, CRISIS AND DISASTER MANAGEMENT
Disaster management, also known as the emergency management, generally refers to the
matters that pertain to the organization as well as the management of the various resources as
well as the responsibilities of the concerned people that are responsible for dealing with the
various humanitarian aspects of the various emergencies. The concept of disaster management is
however different from the concept of emergency management. The concept of emergency
management aims to help in the prevention of the conditions that might lead to a disaster in the
concerned case. Disaster management however focusses on assisting the people and other
animals after they have been faced with the disaster. Disaster management might however also
be termed as emergency management (Ahmed, 2013). The following essay deals with the critical
analysis of the disaster management within the industries that are related to the various events,
the hospitality industry as well as the tourism industry. The essay opens with a discussion on the
various factors that are responsible for influencing the varying levels of risk that are related to
the management of the crises and the disasters that might affect the events industry, the
hospitality industry as well as the tourism industry that is present all over the world. The essay
further proceeds to discuss some of the options that are related to the various ways and manners
related to the treatments of the risks that are related to the management of the crisis encountered.
Factors influencing the risk level of crisis and disaster in tourism, hospitality and events
industry
The levels of risk within the disasters and the crises in the events, hospitality and tourism
industry are influenced by the various factors that are related to the concerned industries. The
analysis of the various factors that might influence the risks within the industry refer to the
various risks that are related to the concerned industries in discussion. The huge amount of
literature on this issue states that the risks might involve the various factors that are related to the

2RISK, CRISIS AND DISASTER MANAGEMENT
political conditions that might exist within the concerned countries. These situations might relate
to the conditions of war or the international political conflicts that are existent within the
concerned society. These situations might hamper the tourism industry thereby leading to the
decline in the economic growth of the concerned area. The terrorist activities might also be
considered to be one of the critical situations especially within the concerned territories wherein
the tourists who have been visiting the place are targeted by the terrorists. The other factors that
are related to the crisis management within the tourism industry refers to the various activities
that are related to the humans who are involved in the tourism industry. The crisis and the
various disaster incidents in the tourism and the hospitality industry might also relate to the
natural calamities that might affect the concerned area. The natural disasters within the country
might affect the urban areas as well thereby affecting the tourists who are generally observed to
have been visiting the area. The other factors that might affect the events, hospitality and the
tourism industry might refer to the health conditions that are prevalent within the area. These
health conditions might refer to the epidemics and other such medical factors that might affect
the events, hospitality and the tourism industry at large.
There are a number of factors that might be identified as the risks to the events,
hospitality and the tourism industry. However, there are a few factors that tend to influence these
risk factors. The vast amount of literature in the matters related to the risks in the events,
hospitality and the tourism industry reveal that the among all the various influential factors the
major factors are related to the perceived risk in the matters related to tourism, the various
characteristics that are related to tourism and the matters that pertain to the complexities that are
involved in the crisis management in the tourism-related activities.

3RISK, CRISIS AND DISASTER MANAGEMENT
The perceived risks in the tourism-related matters are observed to play a major role in the
matters that play an influential role in the risk levels that are related to the management of the
crisis and the disasters that are likely to take place within the tourism industry. The risk
perception of a certain area of tourism might affect the footfall of the concerned tourists at the
concerned area of tourist interest. The tourism industry as well as the hospitality and the event
industry might suffer due to the high perception of the risk within the concerned area. The
tourists are observed to prefer to visit the various areas that bear low risk perceptions (Alexander,
2014). The risk factors are inherent in the tourism industry as the travel to the unknown lands
might involve a certain amount of risk and there are various tourist destination choices that are
made available to the concerned tourists. This has helped in the conditions that pertain to the
lowering of the footfall in the areas that are known to have been having a high-risk perception.
The crisis that had struck Paris in the recent times had led to the conditions wherein the tourist
footfall at France especially Paris has been seen to be lowering at an alarming rate (Becken &
Hughey, 2013). Thus, it might be stated that the image of the concerned tourist destination
should be well-projected without any major negative factors in order to deal with the
maintenance of the footfall within the area.
The characteristics of tourism is another major factor that might influence the risk levels
involved in the crisis and the various disasters that are related to the events, the hospitality and
the tourism industry. The tourism industry is observed to depict a number of qualities that lead to
the exposure of the industry to varied number of risks. The major factors that might lead to the
increase in the risk factors are the factors that are related to the intensive nature of the labor that
is involved in the industry and the high amount of the integrity that is related to the customer
groups that are targeted by the concerned organizations that are involved within the tourism

4RISK, CRISIS AND DISASTER MANAGEMENT
industry (Mason, 2015). The effectiveness of the complete performance of the industry is
generally dependent on the various factors that are majorly related to the clientele who has been
availing the various services that are offered by the industry. The tourism industry requires the
movement of the concerned tourists from one place to another. This might lead to the conditions
wherein there might be a chance of having the involvement of a number of risks (Chew & Jahari,
2014). The products offered by the tourism industry are known to be perishable in nature thereby
leading to an influence over the efficient overall performance of the industry in the matters that
pertain to the tourism industry (Sawalha, Jraisat & Al-Qudah, 2013). The lowering of the footfall
of the tourists within a certain tourist place of attraction might lead to the conditions wherein the
economy of the area might get affected. This lowering of the footfall might arise due to the fact
that the discussed area might be facing a natural disaster. The occurrences of the natural disasters
might lead to the disturbances in the matters that pertain to the proper and smooth functioning of
the tourism industry (Rittichainuwat, 2013). The major reason behind the influence is the fact
that the natural disasters as well as the political upheavals within the concerned industry leads to
the conditions that might result in the declination of the number of tourists who have been
visiting the area. The lowering of the number of the tourists who have been visiting the area
might result in the lowering of the economy of the concerned region and the country at large
(Orchiston, 2013). The revenue that had been lost due to the crisis factors are often irrecoverable
thereby leading to the conditions that are related to the major loss in the performance of the
tourism industry in its entirety.
The complexity of the management of crisis within the tourism industry might be referred
to as one of the major factors that is influential in the matters that deal with the risk levels
involved in the crisis and the various disasters that are related to the events, the hospitality and

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the tourism industry. The tourism industry is observed to be uncertain and unpredictable. This
uncertain and unpredictable nature of the industry might lead to the increment of the higher
amount of the risks that are connected to the industry (Becken et al., 2014). The natural calamity
occurrences as well as the calamities that are caused by the intervention of the human beings
such as the terrorist activities are unpredictable and uncertain. This helps in the increase of the
complexity that is related to the management of the tourism industry within the given country.
This further increases the risk in the matters that pertain to the overall efficient performance of
the tourism and the hospitality industry. The other factor that might affect the industry is the ill-
preparedness of the various small-scale organizations that are related to the tourism industry
(Bac, Bugnar & Mester, 2015). According to Baker (2014), the lack of the proper resources has
led to the conditions that are related to the matters that pertain to the exposure to the higher level
of threats that are included within the performance of the tourism industry.
Risk treatment options for crisis management
The concerned organizations that are involved within the tourism industry are generally
advised to put forth the implementation of the proper risk management techniques in the matters
that pertain to the tourism industry within the concerned country. The concerned management
might be advised to take into consideration the various issues that pertain to the effective
management of the concerned activities due to the fact that there are varied number of issues that
are present within the area and thus are related to the matters that pertain to the smooth and
effective performance of the concerned industry. The technique that might prove to be the most
effective in the matters that are related to the risk management within the tourism industry is the
effective and efficient leadership within the concerned organization (Saha & Yap, 2014). This
might help in ensuring the safety and the security of the concerned clientele of the organization,

6RISK, CRISIS AND DISASTER MANAGEMENT
the tourists in the given scenario. The various tourism organizations are often advised to develop
certain plans in order to deal with the emergency situations that might arise within the given
industry (Raza & Jawaid, 2013). This might help the concerned organizations to deal with the
various matters that pertain to the dealing with the certain situations that might arise in an
unpredictable manner. The effects of the natural calamities might not be predictable or managed
by the concerned organizations that are involved in the events, the hospitality and the tourism
industry (Lisle, 2016). However, the concerned organization might bring about a change in the
matters that are related to the operations of the concerned organization by putting forth an
analysis of the concerned calamity that has struck the given area and the various ways in which
the conditions might be avoided in the future days (Baker, 2015). The management of the
concerned organizations might be advised to have some alternative plans that might be
implemented in the conditions of emergency within the tourist location or the concerned event
that is being attended by the various people who have been visiting the area as the tourists.
In lieu of the above discussion, it might be stated that the tourism industry might face a
huge number of issues that are related to the management of the crises, the disasters and the
various risks that are involved within the activities of the same. These emergencies might result
from both the natural calamities and the activities of the human beings who have been present
within the country or area of tourist interest. The above analysis had resulted in the revelation
that the major influential factors are related to the perceived risk in the matters related to tourism,
the various characteristics that are related to tourism and the matters that pertain to the
complexities that are involved in the crisis management in the tourism-related activities. The
analysis further states that the concerned risks might be taken care of through the implementation
of an efficient leadership that bears a far-sighted knowledge on the various issues that might

7RISK, CRISIS AND DISASTER MANAGEMENT
arise within the industry and the effective solutions that might be implemented in order to deal
with the concerned issues.

8RISK, CRISIS AND DISASTER MANAGEMENT
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