logo

(PDF) Risk culture and crisis communication

   

Added on  2021-04-21

6 Pages1181 Words81 Views
Running head: ASS. 2: RISK FACTORS, CRISIS AND COMMUNICATION1Assessment 2: Scenario and Literature ReviewName:Institutional Affiliation:

ASSESSMENT 2: RISK FACTORS, CRISIS AND COMMUNICATION2Assessment 2: Scenario and Literature ReviewScenarioThe risk campaign will focus on the increased emergence of terrorism caused by crime Mafias within the United States. There is an increased amount of cases that are connected to criminal activities, which have led to the loss of lives and destruction of property. This scenario threatens the lives of the citizens making them live in fear. The risk/crisis campaign will focus on outlining the recorded criminal cases and the impacts that they have caused to the nation. It will also outline the possible practices required to address the occurrence of this scenario, and the right communication practice that can alert the peopleand help in solving the problems caused by this scenario. Literature ReviewAccording to Heath (2006), risk refers to an occurrence that contains negative or positive consequences that have various magnitudes. These occurrences and effects determine various prediction, harm, control, and benefits. Heath (2006) states that issues that include policy, values, or facts tend to occur from a risk/crisis combination. He argues that the best kind of practices require constant consideration and keen attention because of the crisis that may arise from them towards open debates and proper refinement. Heath (2006) submits that the proper and best practices demands for a pre-crisis type of communication, frequent communication that occurs during the event proceedings, and post-crisis type of communication, which comes after the crisis. Nevertheless, the cynical practices and communication may take place about emergency and warning response messages, a kind of voice that can be made to alert people concerning the occurrence of a crisis, whose responses are relevant to the occurring type of event, while some entities extend care to the affected public. According to Heath (2006), the best practices in crisis demands for constant

ASSESSMENT 2: RISK FACTORS, CRISIS AND COMMUNICATION3communication concerning the kind of crisis to occur, when it will occur, and its impacts. These communications should take place before during and after the occurrence of the event. Communication should be effective and clear. It should also be in time.According to Veil, Buehner, &Palenchar (2011), best practices for social media in risk and crisis communication are objected towards enhancing the professional and organizational operations. There is a need for the improvement of crisis communication or organization to increase cautiousness. Veil, Buehner, &Palenchar (2011) states that communication serves as an important procedure for an organization to deal with the crisis and its management. Many crises occur unexpected, and any organization should ensure that it has the right practices on communication to ensure that the occurrence of crisis does not cause negative impacts on its system of operation. According to Veil, Buehner, &Palenchar (2011), the occurrence of crisis causes great effects such as disrupting the community and employees, costs a lot of funds to solve the common issues, and damages the reputation of any given corporate. It also impetus organizational and investigations changes. Veil, Buehner, &Palenchar (2011) presents ten best practices that should be involved in effective crisis communication. These practices include right anticipation of the crisis, proper identification of the relevant crisis communication team, identification and training f the appointed spokespersons, training of the spokesperson, right establishment of the proper monitoring and notification systems, identification of the stakeholders, development of the holding statements, assessment of crisis situation, finalization of the important messages, and the post-crisis analysis.Sandman (2006) presents three diverse traditions for risk communications. These traditions include:

End of preview

Want to access all the pages? Upload your documents or become a member.

Related Documents
Enterprise Risk Management - Case Study
|8
|2660
|99