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Risk Management in the Supply Chain PDF

Added on - 17 Jun 2021

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Running head: SUPPLY CHAIN MANAGEMENTSupply Chain ManagementName of the UniversityName of the studentAuthors note
SUPPLY CHAIN MANAGEMENTTable of ContentsIntroduction......................................................................................................................................2Managing Intangibles in a Changing Environment.........................................................................2Managing information, knowledge management, learning organizations.......................................4The Mechanics of Value Chain.......................................................................................................4Contingency Theory and Institutional Theory leading to Continuous improvement......................5Outsourcing of elements..................................................................................................................6Backward and Forward Integration in the Supply Chain................................................................6Measuring supply chain cost and performance...............................................................................9Risk Management of the supply chain...........................................................................................10Conclusion.....................................................................................................................................10References......................................................................................................................................11
SUPPLY CHAIN MANAGEMENTIntroductionStarbucks Corporation is identified as an American coffee company founded at SeattleWashington in 1971. The main products of the company include “hot and cold drinks”, “whole-bean coffee, micro ground instant coffee” and “Teavana tea products”. The company generallybrings the coffee beans from “Latin America, Africa and Asia” to the United States in oceancontainers. Depending on the location of produce the regional warehouses supports the entireoperation of the company (Starbucks Coffee Company 2018). Some of the many aspects of thereport has been discussed with conducting a critical analysis using “Porters’ Value Chain, of themanagement of tangibles, intangibles and information within the global supply chain”.Additionally, the report will include outsourcing strategy from the global, national and localperspectives and evaluate the backward and forward growth in the supply chain by consideringthe merger and acquisition activities. A critical analysis for the discourse with support how thecompany has been successful in managing global, national and local risks by considering theagile and flexible supply-chain. In addition to this, the critical analysis is assimilated to a logicalargument and reason conclusion. Some of the major ability of undertaking comprehensiveresearch is identified with both academic and organizational materials thereby showing a suitablebreadth and depth of sources considered for the research study.Managing Intangibles in a Changing EnvironmentIn the recent times, a growing need of managing intangibles is discerned with showcasingdynamic capabilities. Particularly referring to Starbucks, it has been discerned that it follows adirect interaction with the production team and adheres to the social responsibility standard
SUPPLY CHAIN MANAGEMENTthereby making the suppliers feel to be having an integral role in the strategic managementdecisions. Moreover, a close relationship and frequent complication among the suppliers hasalways ensured that there are no major disruptions leading to workforce shortage or overplanting.In order to maintain efficient supply-chain relation, Starbucks applies verticallyintegrated SC strategies which is present all along the supply-chain process. This is depicted withfrom procurement of the coffee beans to the coffee cup sold to the consumers. The use ofvertically integrated system is directly relevant to more than 300000 coffee growers situatedworldwide. Additionally, the company also trusts that direct interaction with the farmers thatensure that all the coffee beans will be able to attend same flavor and quality standards(Contributor 2017).The application of Porter’s Value Chain in this context is considered with inboundlogistics functions, which involves Starbucks agent choosing coffee beans producers maintainAfrican continent thereby establishing strategic relationships with the suppliers. The operationsare conducted in more than 50 countries currently owning 8870 company operated stores and8139 globally operated stores. The outbound logistics function is taken into account with sellingthe product in the stores without involvement of any intermediaries. However, the companyproposes to launch coffee sachets products such as 3 in 1 coffee to be launched in leadingsupermarkets. The service function is seen with customer service as the main objective drivingthe mission statement. The marketing and sales does not rely on word of mouth but depict theachievements via quality products and customer services. The infrastructure includes generalsupport for activities such as government relations, planning, financing, management andworking for in entire value chain. The HR management is recognized with this training anddevelopment programs which ensures that stops are always motivated with both tangible and
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