Critical Evaluation of Management Problems of Riverwood Integrated Logistics Solutions

Running head: INDIVIDUAL REPORT
Individual Report
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1INDIVIDUAL REPORT
Executive Summary
The report is based on the problems which have been faced by the Riverwood Integrated
Logistics Solutions company. The study has identified the difficulties of this logistic company
using some tools, theories and models. More precisely, the tool which has been used in this paper
is the TOWS model. The next section of the report would present Ansoff’s Matrix Porters’
Generic Strategies model which would eliminate the weaknesses of the previous model. The
report would also show how it will be helpful for the company. Moreover, the main aim of this
report is to provide some recommendations to those problems which the company has faced
recently.

2INDIVIDUAL REPORT
Table of Contents
Introduction......................................................................................................................................3
Problem Statement...........................................................................................................................4
Literature Review of Contemporary Management..........................................................................5
Significance of the Theories, Models and Tools.............................................................................7
Critical Analysis..............................................................................................................................9
Conclusion.....................................................................................................................................10
Reference List................................................................................................................................12
Appendix........................................................................................................................................14

3INDIVIDUAL REPORT
Introduction
This report provides the critical evaluation of the problems of Riverwood Integrated
Logistics Solutions which have been already identified in the previous section of the project.
This is one of the most reputed logistic management companies whose home country is situated
in Singapore (Riverwood.com.sg 2018). Besides that, their primary activities are manufacturing
and supply chain optimisation, product realisation as well as operational management. From the
discussions of Bennett and Lemoine (2014), this has been identified that recently the firm has
faced some problems. One significant fact must be mentioned in this context that a company
cannot survive in this competitive market unless it takes some strategies in order to overcome
those difficulties. As a consequent, the main aim of this report is to provide some
recommendations to those problems which the company has faced recently.
Apart from that, the study would also analyse how the management problems of the firm
would be solved by those solutions. In other words, this report would evaluate whether the
chosen approaches are useful in order to provide the best solutions to the Riverwood Solutions
company. Following the literature of Bondarenko et al. (2017), it can be mentioned in this
context that people always want the best services at the reasonable price in this period. As a
result, every business organisation should upgrade their business so that they can retain their
existing customers and attract new customers at the same time. This report would describe the
research questions on the basis of the previous assessment and also conduct a literature review in
order to understand the management challenges. The next section of the paper would
demonstrate the advantage and disadvantages of the selected tool and also provide an alternative
method in order to mitigate those weaknesses.