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Competitive Advantages of Rolls Royce: A Marketing Analysis

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Added on  2022-12-13

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This presentation provides a detailed analysis of the competitive advantages of Rolls Royce, focusing on their value chain, STP, marketing strategy, and Porter's Five Forces. It explores how Rolls Royce maintains its position as a premium luxury brand in the automotive industry.

Competitive Advantages of Rolls Royce: A Marketing Analysis

   Added on 2022-12-13

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Rolls Royce
Competitive Advantages of Rolls Royce: A Marketing Analysis_1
Table of Content
INTRODUCTION
VALUE CHAIN ANALYSIS
STP
MAKRETING AND ENVIRONMENT ANALYSIS
VALUE PROPORTION
MAKETING STRATEGY DECISION
PORTERS FIVE FORCES
CONCLUSION
REFERNCES
Competitive Advantages of Rolls Royce: A Marketing Analysis_2
INTRODUCTION
Competitive advantages is refers about the factors
which allows to company to produce or service in
better or more economic range to compete with
rivals. These are the factors that allows to
productive entity that generate more sales or
revenue to measure profit margin. In this following
presentation report, the organisation is consider
Rolls Royce is a British luxury automobile marker.
Competitive Advantages of Rolls Royce: A Marketing Analysis_3
VALUE CHAIN ANALYSIS
This is an set of activities that firm used to operate for
specific industry that perform in order to deliver on
valuable product for market. In perspective of Rolls Royce
company their value chain works on following factors are:
Investment Team: This team is related to making better
investment decisions for further development.
Operation and traders: For monitor about overall
investment are on right track along with abiding guidelines
set by the clients.
Marketing and Sales: To having responsibility that
procuring towards clients in effective manner.
Competitive Advantages of Rolls Royce: A Marketing Analysis_4

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