This presentation discusses the importance of the front of house area in effective management and explores key operational issues affecting the management of room division operations. It covers aspects of planning and management, as well as the impact of operational issues on customer service.
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Rooms Division Operations Management
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Table Of Content Introduction Importanceofthefrontofhouseareatoeffective management. Aspects of planning and management Key operational issues affecting the effective management References
Introduction Room division is the crucial tool which related to an efficient operation of the hospitality functions. This simply obligation of a manager of hotel to adequately deploy their assistances and tools related optimisation of the occupancy and room revenues.
Importance of the front of house area Front house area has a very important role in effective management as it is the first point of contact for guests on arrival and the last place visitors see after their stay at the hotel.
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Continue... IMPORTANCEOFAMBIENCE:Ambienceplaysan important role in the front house area of a hotel, an front house area should have positive pleasant environment whichhelpsincreationofgoodambience.Agood ambience attracts new customers.
Continue... GUEST RELATIONS: Front office staff should maintain goodguestrelations,staffshouldattendguests courteously and should deal promptly with their question andqueries,havedetailedinformationaboutthe premises, and the surrounding local places where the hotel is situated.
Key aspects of planning and management PLANNING: Planning is a management function of setting organisational goals and objectives that the management wantstoachieveinthefutureandprocurementof resources that are required to achieve those objectives. Planning involves development of plans such as business plans and marketing plans.
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Continue... Planning always has a purpose. ORGANISING: Organising is the function of structuring activities for the orderly use of resources within the management system of organisation.
Continue... Organising deals with managing relationship between people, work and resources to achieve common objectives. STAFFING: Staffing is the management function of planning workforcethatisrequiredtoundertaketheplanned objectives.Staffinginvolvesselection,appraisaland development of personnel to fill the roles required by the organisation.
Operational issues affecting the effective management Therearemanyoperationalissueswhichaffectsthe effective management and business performance of the front office area in hotels such as clientele. Such issues cause adverse impact on the the quality of customer service.
Continue... Some of these issues are discussed as below: ACCOUNTING/FINANCIAL: Lack of finance can hinder thevariousactivitieswhichaffectstheeffective managementinthefrontofficeareawhichleadsto improper services to the guests.
Continue... Such activities include proper cleaning of floors, vacuum, safety of guests etc. And lack of accounting knowledge affects proper recording of customer records. Because of this it becomes difficult for the staff to sort the customers on the basis of their requirements.
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References Washington, M. and Patterson, K. D., 2011. Hostile takeover or joint venture: Connections between institutional theory and sport management research.Sport Management Review. 14(1). pp.1-12. Stewart, C. A. and et. al., 2013. Interferon-dependent IL-10 production by Tregs limits tumor Th17 inflammation.The Journal of clinical investigation. 123(11). pp.4859-4874.