Sainsbury And Its Environment: Internal and External Factors

This presentation discusses the internal and external factors affecting Sainsbury, the largest supermarket chain in the UK. It covers the impact of the economy, technology, and government policies on the external environment, as well as organizational culture, finance, and employees as internal factors. The importance of considering external factors using PESTLE analysis is emphasized, especially in light of the Brexit move and the COVID-19 pandemic.

Introduction
A business is defined as an organization or enterprising
entity engaged in commercial, industrial, or professional
activities. There are businesses that run as small
operations in a single industry while others are large
operations that spread across many industries around the
world. Sainsbury is the largest supermarket chain in the
United Kingdom with the 16 percent of share of
supermarket sector. It was founded by John James
Sainsbury in 1969.
SAINSBURY And Its Environment
External Environment
The external factors are the course of deliberately assembling,
dissecting, and deciphering information about the available
opportunities and threats. It's a system to gather important about the
rest of the world, the rivals, and the business organization itself.
Quite possibly the most famous method used to play out a natural
output is the PESTEL analysis. This model is the evaluation of the
external factors such as
• Political
• Economic
• Social
How the company impact
its context External
Environment
The different ways in which the business organization
can impact on the external environment are as follows
Economy
Technology
Government policies
Internal Factors
These are the factors which are within the organisation
and it mat have the impact on the business organisation. It
is important to be concerned about the internal factors and
focused on the aspects for the growth of the business.
Such factors are as follows:
Organizational culture
finance
Employees
References
Holloway, J.C. and Humphreys, C., 2019. The business of tourism. Sage.
Damodaran, H., 2018. India's new capitalists: caste, business, and industry in a modern nation. Hachette India.
Conclusion
From the above discussion it is concluded that it is very
important for the business organisation to consider the
external factors by using the tool PESTLE analysis The
Brexit move impacted the company in various ways and
need to find the solutions for such factors.. As after the
Covid- 19 people started realising about their health and
were more concerned about the health issued