Principles of Sales Management: Selling Methods, Reporting, and Planning

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Added on 2022/12/16

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This report explores the principles of sales management, including selling methods, reporting, and the importance of sales planning. It focuses on Argos Ltd, a retailing company, and how it uses sales strategies to increase profitability. The report also discusses various sales strategies employed by Argos, such as fast track delivery, promotional codes, and the Argos card.

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Principles of Sales Management: Selling Methods, Reporting, and Planning

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