Sales Planning and Operations

Task 2

2.1 Principle of selling
Principle of selling
There are some basic principle of selling which should be
considered by Electro Cars ltd.
• Company should give relevant information about their product
to customers.
• Message of selling consist of why customers should choose
your product and why your product is better then others.
• Customers of the company cares about business of Electro Cars
Ltd.

2.2 Sales presentation on product or
service
The product selected is Apple Watches.
Apple watches are available in two different sizes i.e. 42
mm and 38 mm.
It also involves watches with digital crown for input
which can also be turned to zoom or scroll and also have
the option of return to home screen.


Features
Within Apple watches there is iOS processor which helps
in keeping it up to date.
Apple watches are substitute of smart phones for Apple
customers.
There are four different variants available such as Apple
watch, Apple watch sport, Apple water Hermes and Apple
Watch Edition.

Continued.......
Company focuses upon introducing wide number of
features so that large number of customers could be
influenced towards Apple products.
Price of apple watahc ar also reasonble such as £
269.00 to £ 1,549.00.

Apple watches

Hardware
Hardware used in Apple watches is S1 system on chip
and which is also used as Taptic Engine and is also termed
as linear actuator.
However, with the help of Taptic Engine it helps
customers to receive notification messages alert and
provides the feedback to customers.

Software
Apple watch uses iOS operating system.
It involves the system to navigate using digital crown or
touch screen within watch.
Apple watch is provided with different versions and is
associated to iPhone.
Apple watches possess the ability to receive messages,
notifications, phone calls etc.

References
Dougherty, J. R. and Gray, C. D., 2006. Sales and
Operations Planning - Best Practices: Lessons Learned
from Worldwide Companies. Trafford.
Feng, Y., D.,’Amours, S. and Beauregard, R., 2008. The
value of sales and operations planning in oriented strand
board industry with make-to-order manufacturing system:
Cross functional integration under deterministic demand
and spot market recourse. International Journal of
Production Economics. 115(1). pp. 189-209.
Feng, Y., D.,’Amours, S. and Beauregard, R., 2010.
Simulation and performance evaluation of partially and

Thank You