Sales Proposal Report: Analysis of Sales Strategies for Al Muntazah

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Added on  2019/09/21

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This report is a sales proposal for Al Muntazah, the largest supermarket chain in Bahrain, and analyzes various sales strategies. It examines several external sales proposals, including those from Walmart and IKEA, focusing on expansion plans and marketing approaches. The report includes an analysis of key elements such as pre-proposal and post-proposal checklists, legal considerations like the Sales of Goods Act and competition law, and intellectual property rights. The Walmart proposal is considered in detail, highlighting its expansion plans for the Antioch store. The document provides insights into effective proposal writing, data management, and compliance with legal and regulatory requirements.
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sales proposal
[Document subtitle]
[DATE]
[Company name]
[Company address]
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Table of Contents
Introduction......................................................................................................................................2
Company Details.........................................................................................................................2
Sales proposal..................................................................................................................................2
Task 1...........................................................................................................................................2
Task 2...........................................................................................................................................4
Task 3...........................................................................................................................................4
Task 4...........................................................................................................................................5
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Introduction
Company Details
Al Muntazah is the biggest supermarket chain in the Kingdom of Bahrain. The Almeer Group,
founded in 1952 by Jalal Almeer, found the Al Muntazah Markets which is one of Almeer
Group’s subsidiary. The supermarket deals with the highest standards of safety, health and
hygiene. In order to ensure healthy society, the super market follows the lines of Islamic
principles and does not sell alcohol, cigarettes, pork etc. Some of its outlets are open for whole
day (Rifa’a, Hoora and Muharraq) on the basis of the demands of the people and location. It has
various branches in Muharraq, Manama, Galali, Kazino, Arad, Rifa'a, Hoora, Sitra, Hamad Town
and Isa Town.
Sales proposal
Task 1
The selected proposals are
Proposal 1:
http://www.ci.antioch.ca.us/citygov/finance/purchasing/BIDs/Walmart-EIR-Update.pdf
This proposal concerns over expansion of the Antioch Walmart store so as to increase their sale.
Proposal 2: http://www.kchagent.com/New%20Seller%20Book/Entire/Entire%20Seller
%20Book.pdf
This proposal concerns over various methods for marketing and selling of the home.
Proposal 3:
http://smart.1parkplace.com/uploads/00000047086/Home%20Selling%20Proposal.pdf
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This proposal is to help the readers understand the purpose of the whole marketing process and
to acquaint oneself from the activities of the market and to help everyone to achieve sale of the
property.
Proposal 4:
http://livejacksonhole.com/wp-content/uploads/2015/07/ListingPresentationResidential.pdf
This proposal concerns over various methods for marketing and selling of the home with the
Jackson Hole Real Estate.
Proposal 5:
http://www.columbia.edu/itc/architecture/bass/newrochelle/extra/ikea_prop.htm
This proposal concerns over expansion of the Ikea store so as to increase their sale.
Proposal 6:
http://www.proposeddublinca.com/
This proposal concerns over expansion of the Ikea Dublin store so as to increase their sale.
The proposal 1 has been written in a concise and informational manner and provides every detail
by using the heading and sub-heading format. This proposal focuses on the key issues and their
solutions. Therefore it proves out to be a powerful tool to outline the objectives of the company.
Proposal 2, 3 and 4 deal with the real estate and fail to provide a firm solution to the issues in
selling one’s property.
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Proposal 5 and 6 are informational and provide a detailed information on the IKEA and its sales.
The Proposal 6 focuses on the expansion of Dublin IKEA and provide informational facts.
Task 2
Pre-Proposal Checklist
1. Sales of Goods Act 1979: A product must correspond to its description and be of
merchantable quality.
2. Competition law: Prevents anti-competitive behaviour: price fixing agreements and abuse
of a dominant market position.
3. Data protection and privacy: The Data Protection Act 1998 is a United Kingdom Act of
Parliament defining the UK law regarding the data processing on identifiable living
people. It is beneficial in governing the protection of personal data in the UK.
4. Health and Safety: Generic legislation covering working practices.
5. Environmental: Primarily relevant to the manufacture and use of products rather than
their sale.
6. IPR (Intellectual Property Rights): Copyright, trademarks and patents.
For conference
Task 3
Post- proposal Checklist
The previous proposals have in investigating a powerful separate value proposition. They will
help the proposal makers to focus on the length of the proposal and guide us on how to make it
informational and detailed at the same time without increasing its length. The previous proposals
will be beneficial in writing a short and concise proposal with a detailed back-up information.
Further a correct use of headings and sub-heading can be studied for locating key information
and breaking page at the correct interval.
The previous proposals must be stored within the company resources and stored in the data and
information must be stored in the digital manner as well so as to keep it safe and secured. The
manual data and paperwork must also be stored so to have a copy of the draft.
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The storage and management of the data must take into account the personal and the business
needs and aside from the law, the company is also implementing a policy for keeping the
information in a secure manner and stops incorrect or out-of the date records to be sent to the
customers. This will help in improving the reputation of the customers and the confidence of the
employees.
Task 4
For this task, the Walmart proposal is being considered.
The proposal aims to expand the Antioch Walmart in term of increasing the floor area and the
design, modifications, parking lot, screen walls of the floor. The proposal states that first an
Environmental Review was already performed so as to take the project forward. This proposal
was out on December 2011 and will be completed in the next 1 or 2 years if the work begins
easily. This project is concerned over expansion of the current building of the Antioch Walmart
from 141, 498 square-foot by 33,575 square feet. This site of the project is the Williamson Ranch
shopping Centre at the northwest corner of Lone Tree Way and Hillcrest Avenue. And is for
retainment of the consultant who is experience in preparation of CEQA compliant environmental
documents.
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