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Running head- Sales ProposalSales Proposal
1Sales ProposalIntroductionThis article is based on the sales proposal of Aluminium Bahrain which is one of the largestorganizations of Bahrain. This paper has been designed to investigate the sales proposal of theselected organization. Six sales proposals of the selected organization have been selected in orderto investigate different parameters to accomplish this paper. All the sales proposals ofAluminium Bahrain have been critically analyzed to uncover proposes of the sales proposal.Aluminium Bahrain is one of the largest smelters of aluminium in the world. It is also known forits high-quality aluminium as well as technological strengths. The organization produces morethan 981000 metric tonnes of the highest grade aluminium per annum. The following are theproducts which are produced by the organization extrusion billets, properzi ingots, T-ingots,rolling slab, and molten aluminium. Most of the products of the organization are exported tomore than 25 countries all over the world. The organization is focused on satisfying its potentialcustomer by delivering the high-quality product to them.In order to accomplish the paper, first of all, the focus of all the six sales proposal or the purposeof all the six proposals has been mentioned. After discussing the purposes of all the salesproposal of the Aluminium Bahrain, all the sales proposals have been critically analyzed.Purposes of the sales proposalsThe sales proposal is a written document which provides relevant information about the productor services of the organization to the potential clients of the organization. The main aim of thesales proposal is to persuade the potential clients to purchase the product or services of theorganization (Johnson et al., 2016).
2Sales ProposalTwo of the sales proposal of the selected organization has been designed in order to persuade thepotential clients of the organization to purchase the product of the organization. Therefore, inorder to persuade the potential clients of the organization, the sales proposal of the organizationhighlights the major characteristics of the products that the organization offers to its potentialclients. Apart from the major characteristics of the products, the sales proposal of theorganization also highlights the key benefits of the products which the potential clients of theorganization can enjoy. So, the main purpose of two of the sales proposal of the organization isto persuade the potential clients of the organization.Another sales proposal is focused on convincing the potential customers of the organization thatthe organization is the one who can fulfill the needs and demand of the customers. In order toconvince the potential customer of the organization, the sales proposal of the organization provesthat the organization is qualified to meet the standard that the potential customers want. The salesproposal also focused on the strategic advantages that the organization has over the competitors.It is very significant for the organization to highlights the strategic advantages that theorganization enjoys over the competitors. Strategic advantages are the attributes which help theorganization to outdo as well as outperform the competitors.Two of the sales proposals are focused on convincing the potential customers of the organizationthat the products of the organization are valuable and hence meet their expectations. In order toconvince the potential customers of the organization, the sales proposals of the organizationexplain the quality of the products along with the strengths as well as the cost of the products.Apart from this, the organization also highlights the specific features of the products which theproducts of the competitors do not have.