Sales Proposal - Assignment

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Added on 2019-09-30

Sales Proposal - Assignment

Added on 2019-09-30

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Running Head: SALES PROPOSAL 1Sales Proposal Name of the Student:Name of the University:Course Number:

SALES PROPOSAL 2Task 1: Types of proposalsIt has been observed that there are various types of sales proposals that are used by various companies all across the globe. A sales proposal is mainly a business proposal that is in awritten form from a seller to their prospective consumer. Furthermore, the sales proposals are always regarded as one of the main elements in the complicated sales process for example: whenever a consumer considers more than a price while purchasing. There are two of the sales proposals which I have personally come across till now both of the sales proposals will be closely examined and evaluated. The two types of sales proposals are A sales proposal letter and a sales proposal document (Coley and Scheinberg, 2013). 1)The main purpose of the sales proposal letter is to address a particular person as the company is going to sell a specific product and they need to demonstrate it and show them that they are quite familiar with the company. It has been observed that in this letter that the language used is quite formal, concise and it has also explained how the services and the product of the company will help the other company to whom they are addressingtheir sales proposal letter. For instance, the company that is offering the sales proposal letter is assumed to be the cleaning services firm so they approached a company whom they thought to be quite messy hence they also mentioned in their particular letter if it hasimpacted on the overall productivity of the firm. It is the document which I personally think that the prospect will get accepted as their presentation and writing tone is quite good and attractive. Furthermore, it is also designed quite neatly and main points have been covered for attacking the potential competitors in the marketplace. The particular

SALES PROPOSAL 3sales proposal letter has addressed in a detailed manner how their cleaning service will solve the particular problem of their client. For example in the letter they have included the following elements: The company will regularly send the commercial cleaners and they will take care of the office with utmost careThe company also mentioned that they provide professional cleaning services at the lowest price The company also promised that there cleaning services will reduce the accidents and enhance the safety The employees will also be a lot more productive because no one likes to work in an unhygienic workplace no matter whatever the salary is provided to them. The title of the sales proposal letter was also quite attractive “ Cleanliness is next to goodliness- Hire ABC services and experience the best”Overall the above-mentioned sales proposal was quite easy to read, and it is exactly the thing that prospect asked for. Furthermore, this sales proposal letter also covered the following points that were a bonus like The letter clearly stated that they can solve the problem of their client, the cost was also quite low when it is compared with the other cleaning companies present in the marketplace, the spelling was also correct and the to highlight the key words they have also used capital letter and highlighted the same, and personally I found it not at all getting bored as it was short and crisp and definitely there are high-chances that the prospect felt the same way I felt.

SALES PROPOSAL 41)The second sales proposal was the sales proposal document and the main proposal of it was to introduce a company to the client company and there was also a section stating what is needed by the client specifically. Contrasting with the sales proposal letter it can be said that the sales proposal document is quite weak. The reason for which the sales proposal document is not as good as the sales proposal letter will be highlighted in the following segment:The sales proposal document does not contain a clear executive summary or introduction that might attract the prospect. For example: The sales proposal document mainly praised their company rather than talking about the services that they will be going to offerThe company also failed to highlight how their services will cater the need of the client. For instance, the XYZ said their product is quite costly but it can be best among others and the missing point in this segment is the services that are offered by them.It has been observed that in the good sales proposal document there is a section why the prospect will choose that particular company over other companies. In this sectionalso the XYZ Company scored negative marks because they only told that they are the best in the marketplace without stating the reason behind it. Other missing elements in this section were the payment terms and the budget planThe overall impression after going through the entire sales proposal document is negative because it has been witnessed that the sales proposal document lacks a lot of elements that could

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