Critical Review of PERSOLLO's Complaint Handling Issues

SBM4203 MANAGEMENT
INFORMATION SYSTEM
Assessment 2: Critical Review
Name of the Student
Name of the University

Index
 Introduction
 Overview of the Organization
 Description of the problem
 Organizational ethics to analyze the
problem
 Design of a change program
 Conclusion

Introduction
 PERSOLLO is an Australian based tech
company, which has been considered for
this assignment.
 The purpose is to identify a potential
problem within the organization or
business and analyze the probable
reasons, causes, and effects of this
problem.
 The paper proposes a change program that
can potentially address the issue

Overview of the
organization
 PERSOLLO is a Sydney based startup
company that typically specializes in
targeted social selling using artificial
intelligence and big data analytics.
 The area of operation of PERSOLLO
involves enabling the influencers and
brands to be able to concert their social
media engagement into potential sales
by one click buy checkout.