SCA Property Groups: A Business Model Canvas Analysis

Running Head: THINK BIG
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Executive Summary
SCA Property Groups is considered to be a well known real estate business organisation
originated in Australia. The Company successfully expands its business in both Australia and
New Zealand. Anthony Michael Grainger Mellowes is the CEO and the Executive Director of
the Company. The report is going to implement the 9 building blocks business model canvas in
order to create an understanding regarding the sustainability of the company. Besides this, the
success, risks, strength and weaknesses are also incorporated into the discussion in order to make
the report more accurate and authentic. It can be concluded that there is huge possibility for the
SCA Property Groups to establish a better set up and market holding in Australia.

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Table of Contents
Introduction......................................................................................................................................4
Discussion........................................................................................................................................4
Description of the company.........................................................................................................4
Business model canvas................................................................................................................5
Customer segments..................................................................................................................5
Value proposition.....................................................................................................................5
Channels..................................................................................................................................6
Customer relationship..............................................................................................................6
Revenue streams......................................................................................................................6
Key resources...........................................................................................................................6
Key activities...........................................................................................................................7
Key partnership........................................................................................................................7
Cost structure...........................................................................................................................7
Relationship in nine building blocks...........................................................................................7
Success factors.............................................................................................................................8
Downside risk..............................................................................................................................8
Changes in business model..........................................................................................................8
Recommendation.............................................................................................................................9
Conclusion.......................................................................................................................................9

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Reference.......................................................................................................................................10
Appendices....................................................................................................................................12
Appendix 1.............................................................................................................................12
Appendix 2.............................................................................................................................13
Appendix 3.............................................................................................................................13
Appendix 4.............................................................................................................................14
Appendix 5.............................................................................................................................15