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SIB101FC Assessment 2A Resource: Monthly KPI Review Template

   

Added on  2023-06-08

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Assessment 2A Resource
Subject Code and Title SIB101FC Succeeding in Business
Summative or Formative Summative
Summative Assessment Number 2A
Description Monthly KPI Review Template
Instructions for students Please refer to the instructions for Assessment 2A: Key
Performance Indicators (KPIs)
SIB101FC – Assessment 2A Resource 1
SIB101FC Assessment 2A Resource: Monthly KPI Review Template_1

Monthly KPI Review Template
Month in Review:
Goal Actual Variance
Enquiries Taken 440 325 115
Bookings Made 374 210 164
Conversion Rate (Enquiries :
Bookings) 85% 69% 16%
Room Nights Booked 935 820 115
Average Nights per Booking 2.5 3.9 1.4
Total Transaction Value (TTV) $233,750 $120000 $113750
TTV per Booking $625 $571 $54
TTV per Night $250 $146 $104
Areas of strength throughout the month: Areas of improvement required:
1. In context to travel and tourism industry,
the higher number of staff members is seen
as the major strength of the industry. This
provides the strength In terms of higher
satisfaction of customer wants in the most
effective manner.
2. In relation to travel and toruism industry,
the increase in the use of innovative
technologies in term of customer bookings
and in other hotel operations is seen as the
major strength for the higher growth of
hotels within the hotel industry. It has also
allowed the hotels to make faster solutions to
the problems made by customers.
1. It can be seen that the booking enquires
is low as compared to goal set. In order
to increase the volume of bookings, the
hotels should make effective of social
medial platforms by posting immersive
and creative posts in order to attract
large number of customers. This can
allow the hotel businesses to know the
demands raised by customers in most
effective manner.
2. It can be analysed from the above data
that conversion rate percentage is also
decreasing. In order to improve it, the
hotel business should improve the
business processes by making it more
customer friendly . In addition to this, it
is also compulsory for the business to
take advantage of newer technologies
that is invented for the purpose of
increasing customer satisfaction level so
that customer can come to the hotels
regularly.
NEXT MONTH
Enquiry Target 400 Room Night Target 980
Booking Target 380 Nights per booking Target 2.5
Booking Conversion Rate 90% TTV Target $250000
Strategies for success
SIB101FC – Assessment 2A Resource 1
SIB101FC Assessment 2A Resource: Monthly KPI Review Template_2

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