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Communication Knowledge and Information Managing Processes

   

Added on  2019-12-28

14 Pages4515 Words108 Views
Managing Communication Knowledgeand Information

TABLE OF CONTENTSINTRODUCTION......................................................................................................................3TASK 1......................................................................................................................................31.1 Range of Decisions..........................................................................................................31.2 Information and Knowledge Required.............................................................................41.3 Internal and External Source of Information...................................................................51.4 Recommendation for Improvements................................................................................52.1 List of Stakeholders..........................................................................................................62.2 Selection of Professional and Other Stakeholders...........................................................62.3 Plan for Involving People in Decision Making Process...................................................72.4 Future Improvements.......................................................................................................7TASK 2......................................................................................................................................83.1 Existing processes of communication in the given case study........................................83.2 Different communication processes.................................................................................93.3 Implementation of improvements....................................................................................93.4 Personal development plan............................................................................................104.1 Existing approaches.......................................................................................................104.2 Changes to improve........................................................................................................114.3 Strategy to improve access to systems...........................................................................11CONCLUSION........................................................................................................................12REFERENCES.........................................................................................................................13

INTRODUCTIONFor the business, communication, information and knowledge is of key importance asall these becomes the base for decision and future development. However, it is required tomanage and control the same so that necessary inputs can be attained through it. For this,company can set standard way for communication and information recording so that it can beconverted into crucial information whenever required (Denning, 2014). In this respect,present report is prepared to assess the significance and management of communication,information and knowledge. This report includes two part, first part is related to case ofbusiness who is planning to open shop for selling high quality foods, which is named as StarFoods. In this part, emphasize is laid on assessing information and knowledge. In the laterpart of report, case of acquiring nearby café is focused. In this section, discussion is done oncommunication process. TASK 11.1 Range of DecisionsFor any business to initiate, it is required to take different set of decisions so thatbusiness can be sustained for longer. Hence, Star Foods need to take following decisionsprior commencing the business:oSources of Fund: Fund act as a backbone of business and in the initial phase, it ofkey importance. The company need to have enough finance so that it can manage theinfrastructure, prepare inventory and do necessary expenses. In this respect, citedcompany need to take decisions with regards to sourcing the enough funds. It can bemanaged through owner’s capital, bank loan and from private investors (Gray andet.al., 2012). Through this, business can able to do preliminary expenses. oLocation: For any business, location is of key importance and therefore same decisionneed to be considered by Star Foods in order to cater the attention of large pool ofcustomers. The company can open a store which is convenient to the reach ofcustomers, have enough parking space and also where inventories can be loaded andunloaded (Kaner, 2014). Mentioned enterprise can open the store at one of theresidential place in London.

Figure 1: Types of DecisionsoMarketing: Decision related to marketing also need to be taken in the initial phase ofbusiness in order to boost the awareness among customers. It is necessary becausethrough marketing only, customers will came to know about products and hence saleof the firm will enhance. oVariety of Foods: Further, decision need to consider for the variety of foods byconsidering the needs and wants of the customers. Through this, more of customercan be attracted (Turban, Sharda and Delen, 2011). 1.2 Information and Knowledge Required For the purpose of taking above mentioned decisions, Star Food need to emphasize onvaried set of information and knowledge. Initially, information related to market must beacknowledge by the owner so that tactical and operational strategy can be developed. Withthis, knowledge of market competition and substitute products of food sector will attainedthat aids in developing favourable strategy. After this, buyer perception need to evaluate inorder to make available appropriate products (Baharuddin and et.al., 2015). Through this,knowledge of market needs and demand will attained that helps in framing sound marketingstrategy. Beside this, information related to legislation and code of conduct must be requiredin order to complete the necessary formalities. Food sector is highly regulated by FoodCommission and therefore all such norms must be acknowledge by Star Food in order tocommence the business without any barrier. Next set of information that required for theMarketingVariety of FoodsLocationSources of Fund

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