Managing Stakeholders in Facebook

Slide 1

Slide 2
The stakeholders form an integral part of the organization and hence, it must be the aim of the
firm to ensure that successful decisions can be undertaken so as to manage the different
stakeholders who are present. The aim of the assessment is to highlight the different
stakeholders of the firm and the manner in which the operations are required to be managed
adequately. The organization which has been chosen is Facebook.

Slide 3
Any organization generally has a wide number of stakeholders. The different stakeholders of the
firm have been highlighted in the slide

Slide 4
As per the analysis, each of the stakeholders have been categorized in various categories such
as Swing, Hold, Offensive and defensive. The given slide provides the adequate details of the
manner in which these stakeholders can be managed.

Slide 5
The Swing stakeholder can be understood t be the Facebook users. The users are the sole
priority for the organization and with respect to this, the firm has undertaken various strategic
options available for these stakeholders. The strategic options undertaken are as follows:
Better privacy
Better interface
Customised content

Slide 6
Out of the given strategies, the strategic option which would be best suited for the organization
can be understood to be relating to the improvement of the interface. The interface forms an
essential part of Facebook and with respect to this, to attract the stakeholders it needs to be
improved.

Slide 7
The defensive stakeholders can be understood to be the Competitors. The competitors are an
integral part of the operations of the firm. The various strategic options available for the firm can
be taken to be as follows:
Coming up with better deals
Improving interface
Improving user privacy

Slide 8
Out of the given strategic options, it can be understood that the best option for the firm would be
to come up with better options for the advertisers as that will be able to help the firm in
becoming more popular due to additional advertisers.