Small Business Enterprise - Zizzi

Added on - 21 Jul 2020

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SMALLBUSINESS ENTERPRISE
Table of ContentsINTRODUCTION...........................................................................................................................4TASK1.............................................................................................................................................41.1 Profile of Zizzi restaurant and analyse its strength and weaknesses.....................................4SWOT analysis:..........................................................................................................................5TASK 2............................................................................................................................................52.1 Explain recommendation for overcome weaknesses with justification................................52.2 Explain ways for maintaining existing performance............................................................72.3 Explain recommendation for expansion................................................................................7TASK 3............................................................................................................................................83.1 Business objectives and plans to implementation of proposed changes...............................83.2 Revision of business plan......................................................................................................93.3 Prepare a action plan..........................................................................................................10TASK4...........................................................................................................................................104.1 Impact of changes on business and its personnel................................................................104.2 Planning for managing the changes....................................................................................114.3 Monitor improvements in the performance of Zizzi restaurant..........................................11CONCLUSION..............................................................................................................................12REFERENCES..............................................................................................................................13.......................................................................................................................................................14
INTRODUCTIONSmall businesses play vital role in development and growth of an economy of a countrybecause they contribute large part in gross domestic product of nation. Small businesses are kindof organisations in which they have less than 50 employees whose main objective is to earnmaximum profits so they can increase their standard of living. Report will be included Zizzirestaurant which is small company providing food to customers with attractive interior so theycan attract lots of customers. Report also includes strengths and weaknesses of the organisationwith the help of various methods(Altman, Sabato and et. al., 2010). Apart from that it alsoincludes an appropriate business plan which helps to boost up profit level of the company.Performance management tools which helps to identify hidden problems in prospering ofcompany will be discussed.TASK11.1 Profile of Zizzi restaurant and analyse its strength and weaknessesThe main objective small businesses are to that provide services and good food to theircustomer and maximise their profit level. Zizzi restaurant also focuses on innovation in theirfood so various customers can take more interest to go in their restaurant. Cited organisation isfamous for their attractive interior and serving tasty food to their domestic and foreign customersboth. Company is focused on betterment of their services by adopting and implementing variousstrategies(Aremu, and Adeyemi, 2011). Zizzi restaurant focuses on other services like providingcomfortable rooms and other services which helps to attract more customers. Apart from thatZizzi restaurant also provide entertainment services which feels customer relaxed so they cancomfortably spend their time with enjoyment.Name: ZizziAddress: Hereford HR 4 9HRFood: ItalianFounded: 1999
CEO : Steve HolmesStores: 140 branches in UKOpening hours: 11.30 A.M to 11 P.MMenu: Zizzi.co.ukReservation: booktable.co.ukSWOT analysis:Strength:This restaurant has various strengths which can be used for betterment of theorganisation. Most important Biggest strength of this company is providing quality products tothe consumers. They include effective strategies and policies which helps to maximize theirearning and other strength is charismatic interior which attract lot of customers not only domesticbut also foreign customers(Bianchi and et.al., 2010). Apart from that one another strength ispersonality its skilled employees so they can give best and qualities services to clients.Weaknesses:There are many weaknesses in cited organisation so it directly affects the revenueof company. It includes miscommunication between employers and their subordinates so itaffects the policies and strategies of the company. A major weakness of this restaurant is thatcompetitors which exist in the market and affect profits of the organisation. There are lessqualified employees which affect activities of enterprise and lack of enough funds is also aweakness which Zizzi restaurant faced.Opportunities:It includes innovative ideas which arises from change in taste and preferences ofcustomers(Bridgeand O'Neill, 2012). Company can also appoint qualified and skilled employeesso they can give quality services and generate creative ideas.Threats:It includes one major threat that is same kind of services and products are also beingprovided by various other restaurants which affect operations, strategies and policies of theorganisation.1.2Comparative measures of performanceIt is essential for a business organization is to measure the performance which help to meet thecurrent performance. Zizzi restaurant to use various tools and techniques which help to analysethe financial position of the company. for this they need to conduct comparative analyses whichmentioned below:
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