Market Research, Technical Research and Concept Generation of Smartphone

This assignment deals with market research, technical research and concept generation for a smartphone to be placed for product development for Australian markets. The study conducts market research, technical research and concept generation for a smartphone to be placed for product development for Australian markets. The local and global market analysis, competitor benchmarking, product price point, patent search, legislations and standards, technical research synthesis, current and emerging trends, inspiration board, storyboard and reference lists are discussed in detail.