Business Strategy for Sobey's Inc: Analysis, Evaluation and Recommendations

Running head: BUSINESS STRATEGY
BUSINESS STRATEGY
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1BUSINESS STRATEGY
Introduction
Sobey’s Inc is one of the largest Food retailers in Canada which specializes in sea food.
The company had started from a small beginning when John William Sobey started a small meat
business in 1907. Now it operates a billion dollar business employing 97000 people in total. This
exponential growth has been possible due to strong business strategy and ethical standards of the
company. There are 10 million customers that the company serves every week. The company
strongly upholds the idea of sustainable business and promises to maintain sustainability in
acquiring the sea food which it sells.
Problem Statement
“To establish a sustainable seafood strategy and implement effective energy reducing and
waste minimization program throughout the organizational structure.”
Sobey’s Analysis
Internal
SWOT
Strength- The strength of the company lies in its strategic decision making. The company
has a number of banners under its umbrella all of which are popular, these are “IGA extra, IGA,
Foodland, FreshCo, Price Chopper, Thrifty Foods, and Lawton’s Drug stores”. So it has a strong
base in the country.
Weakness- Weakness of the company lies in its supply chain where the company is facing
problems to implement energy reduction and waste minimization.

2BUSINESS STRATEGY
Opportunity- The retail chain has a better history of practicing sustainable trade practice
and taking care of the environment. More and more people are becoming aware of the
environmental threats, so they are choosing Sobey’s over others.
Threats- The main threats are the competitors like Overwaltes Food Group, Safeway Inc
and Walmart. They are growing at fact pace.
Financial ratio analysis
Financial ratio analysis includes the process of comparing financial state of the company
of the present with the past. It is usually done in quarterly or yearly basis. The financial condition
of the company in the same time of the last quarter is compared and analyzed. This gives a clear
picture about whether the company is improving in its business or deteriorating.
Figure 1: Sobey’s Income statement