Advantages and Disadvantages of using social media in Business

Advantages and Disadvantages of using social media in Business 1
Advantages and disadvantages of using social media in business
Assignment 3
Name of the student
Name of the university
Author Note:

Advantages and Disadvantages of using social media in Business 2
Learning reflection
Effectiveness and usefulness of the learning experience
This assignment was a research conducted on the topic ‘Advantages and disadvantages of
using social media in businesses’. The learning process is very effective and useful because
of the increased popularity of social media/ networks in business. The learning gained
through observations, research and data collection will create value as it will be helpful for
me to apply it in future. It is very important to tune ourselves as per the recent trends and
social networks are drastically changing our lives by connecting people and businesses
across the world. Social networks helps people to communicate and transform themselves
at the global platform (Kane, 2015).
How learning process is useful?
The learning gained from this research will help me in developing my final project report
using clear concepts and practical ideas. This will further help me in scoring better grades
and will assist me in clearing the program. The learning will further help me in my future in
terms of my career as social networks are present in each and every field nowadays and
learning about it will make me good in using it for the betterment of the business or
profession. It will also assist me in improving my connectivity with people in my personal life
which will make me a more confident person.
The knowledge gained about social networks and its benefits will help me in applying it in
my personal and professional life. I have learned that the advent of social media has
increased the social networking among people. It has also given a platform to the businesses
to interact with the target customers and influencing them. Social networks are significant
for the growth of business in current times because more than 70% of the customers are
influenced by any particular brand through social media (Marlow, et. al., 2015).
Happenings of the learning process
I was involved in collection of data for the purpose of completing this research. The data
collection was done by reading different books, recent journals, newspaper articles and