The Social Media Company Project Charter & Description

Project
Charter &
Description
Social Media Company

Social Media Company
Measurable Organizational Value (MOV).............................................................................. 3
Areas Impacted with the Project....................................................................................... 3
Identification of Values.................................................................................................. 3
Metric........................................................................................................................ 3
Highlights of the Timeframe............................................................................................ 4
MOV Summary............................................................................................................ 4
Scope Management Plan.................................................................................................... 4
Definition of the Scope................................................................................................... 4
Items Included in the Scope.......................................................................................... 4
Items Excluded from the Scope..................................................................................... 4
Resource List............................................................................................................... 4
Management of Scope.................................................................................................... 5
Resources Information................................................................................................... 5
People Resources....................................................................................................... 5
Technology Resources................................................................................................ 6
Facilities Resources.................................................................................................... 6
Other Resources........................................................................................................... 6
Project Schedule, Milestones, Tasks, and Allocated Resources.....................................................6
Gantt chart.................................................................................................................. 7
Time-Phased Project Budget............................................................................................ 8
Project Risk Analysis and Plan.......................................................................................... 11
Set of Assumptions..................................................................................................... 11
Risk Identification...................................................................................................... 11
Risk Register.......................................................................................................... 11
Quality Management Plan................................................................................................ 13
Objective.................................................................................................................. 13
Verification Activities to be Carried out............................................................................13
Validation Activities to be Carried out..............................................................................13
Closure and Evaluation.................................................................................................... 14
Annotated Bibliography............................................................................................... 14
Closure Checklist....................................................................................................... 15
Project Evaluation - Outline........................................................................................... 15
References................................................................................................................... 16
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Social Media Company
Measurable Organizational Value (MOV)
Areas Impacted with the Project
Area Order of
Impact
Details
Strategy (Business
& Management)
Four Modifications in the managerial decisions and methods,
changes in the operational mechanisms utilized by the human
resources.
Customers & End-
Users
One The automated information system will ensure that the
operations are faster and accurate leading to the enhancement
of the rate of customer satisfaction.
Financial Two The current infrastructural costs will be reduced along with
the elimination of the operational costs.
Organizational Three The brand value of the organization in the market and among
the customer will improve and it will be able to earn better
revenues.
Social Five The automated system will allow more people to access the
website without any hassles leading to the fulfillment of the
aim to analyze the user data and information in a better
manner to come up with analytics results.
Identification of Values
 Better: Customer engagement, data analytics, number of visits, brand image and revenues
earned (Vermander, 2005).
 Cheaper: Infrastructure & Operational Costs
Metric
Stakeholder Expectation Quantitative Target
Project Client: Social Media
Company
Increased site visits Number of visits: +42%
End User: Customers Ease of operation and
increased speed of service
Quality: +62%
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Social Media Company
without any compromise on
quality
Partners Increased Revenues Revenues: +30%
Project Resources Good Feedback by the client Feedback: +90%
Highlights of the Timeframe
The project activities to achieve the quantitative targets highlighted above must be done in a total
timeframe of 115 days.
MOV Summary
The primary priority in the project will be the customers who will be provided with an automated system
that will lead to the 62% improvement in the quality and will allow an increase in the total number of
visits by another 42%. The revenues will be improved by 30% and project resources will receive a
positive feedback from its client.
Scope Management Plan
Definition of the Scope
Items Included in the Scope
The project team will design and develop an automated information system for its client, a social
media company. The system will be designed to streamline and improve the user experience and
data analytics. The resources will cover the activities as initiation, requirements analysis, system
design and development, implementation, integration, testing, monitoring and closure (Newton,
2015).
Items Excluded from the Scope
The changes that will not be approved by the client will not be implemented in the system. Also,
there will be no marketing activities done during the project by any of the project resources
(Nita, 2018).
Resource List
Resource Name Std. Rate
Project Manager $95.00/hr
Technical Advisor $62.00/hr
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