Corporate Social Responsibility: Issues and Evaluation

This essay discusses the issues faced by companies in implementing corporate social responsibility (CSR) and evaluates the CSR issues faced by Volkswagen and Marks and Spencer. It also compares and evaluates the CSR issues faced by both companies. The essay concludes by highlighting the importance of CSR and the strategies used by companies to address CSR issues.

social responsibility
essay

Table of Contents
INTRODUCTION ..........................................................................................................................3
Companies facing corporate issues..................................................................................................3
Volkswagen:...................................................................................................................................4
Marks and Spencer:..........................................................................................................................5
Comparison and evaluation of CSR issues......................................................................................6
REFRENCES.................................................................................................................................10
Books and Journal.....................................................................................................................10

INTRODUCTION
Corporate is being a largely established institutions around the globe. They have
influenced their role in every sector in terms of their services, business orientation., size, scope,
and profitability. These corporate sectors are the future of today's generations which has
implemented their innovative roles by converting it into responsibility towards social or
customer services. A corporate sector could be all rounders for society by being indulge in social
responsibilities which has its essential duty to serve over social aspects. Being a social
responsible, the company is influences by government control. This report is going to evaluate
about various social and environmental conflicts and how it respond to these crises to provide
effective social welfare and perform its responsibilities towards their well being (Advantage,
2020).
Companies facing corporate issues
Corporate social responsibilities are being a concept of successful participation into
social welfare. Business of leading world are already facing various issues regarding
competition, stability into market, demands and supply and many more. In which, one of the
biggest challenges are facing by companies Is responsibilities towards social welfare and
adapting social factors into consideration while performing business function in terms of
production, developing policies and strategies, making promotions and other important aspect of
doing business. Government has taken a big step towards negligence of social well being by any
companies operating into global market. Corporate governance does not accept any misconduct
or resentment regarding well-being of culture, ethics, environmental heritage and other factors.
As far as concerned about companies profit and growing market competition. Companies would
unable to perform and complete its duties which make them less adaptive and effective in doing
business (Crane, Matten and Spence, 2019). As there is not measuring tools and technique which
could perfectly measure CSR performance of any company. Basically it is the relationship
between companies activities and stakeholders satisfaction in order to retain market growth and
investors comeback. They demand for investing resources of company towards their welfare
which inherently affects their influence on companies goodwill. CSR has termed as those
functions of business which generate value towards environmental and economical statistics.
Many companies like Nike, Shell and Nestle has performed their immense duty towards CSR

programs by its destined water services, eco-friendly packaging. Use of smoke free mechanism.
On the other hands, companies like
Volkswagen:
The company is the largest auto mobile manufactures in German which was founded in
1937. The company is specialised in producing vehicle and be a greatest dealer in cars. It has
immensely rising in production in 1950, firstly the company was founded a transporter van
which was the first production outcome of the company and gave name to the branding. The
company has grown up its leading product when its surpassing the quantity of Toyota
corporation (Grayson and Hodges, 2017). Due to the high encounter in cars manufacturing
without involving in economical factor and and rapidly increasing unbalance in society.
Volkswagen facing higher level of CSR issues by not being loyal to the society and employee
security. It comes to a failure towards employee secularity as the mechanism of tools and
equipment has not relevant to their well being which leads them towards in health problems.
Also, the company were not using effective tools in their cars to control pollution, and smoke
which harm the other factors. The company has control over its emissions which make it a
leading car dealer in global world. But there were the circumstances in which the company has
its contaminated diesel which has severely caused to environment pollutants. Toyota and Honda
also emerged with the hybrids of these crises. According to the reports, the company has dealt
with venom substances of nitrogen oxide due to which, the law imposed the obligations of
breech of Clean Air Act (Schäfer, 2016). This severe causes has affected companies growth into
the market and in the eyes of law. CSR responsibilities enables the safety of consumers, society
and committees by production of healthy products so that pollution could be minimised and eco-
friendly environment would be enhanced. The company was focusing more on profit
development rather than society development so that it had failed to fulfil society empowerment.
as they have facing emission issues, the company now is focusing on building trust and customer
comeback by gaining their satisfaction in terms of environment friendly and a nice car
experience to the the public. They are trying to identify all the corporate issues, opportunities and
government interference so that it could come to a solution to overcome with the crises as soon
as possible and create positive impact on society and customer.

Marks and Spencer:
The company was founded in 1884 which was fort opened in Leeds, Yorkshire. The
company was first established in the form of outside stalls and grew a position of showrooms and
inside outlets in the fast few years which shows their expansion by fulfilling their responsibility
with great efforts towards customers and society (Wang and et. al., 2016). The company is
dealing in multi products chain in household products, clothing, toys, entertainment and many
more. These multi product chain of the company make them reliable for maintaining
environmental possibilities of eco-frienly production. The company has large expansion of their
outlets other countries such as German, France, Spain and Hongkong. It had raised their
production and business expansion in recent years while fulfilling all the aspects regarding
corporate social responsibilities, political factors, employees well being, dilution of
environmental problems. The company has over 85000 employees with the annual revenue of
458 million ponds and net sales were over 10 million (Liang and Renneboog, 2017). Also the
company has fulfil its responsibility towards stakeholders right by getting listed in London Stock
Exchange. The company has evaluating various social policies into their consideration in order to
make aware customers as well as their human resources so that they would accept those policies
in making company decision and implement them in practical situations. T the company is focus
on healthy food supply as well as sustainable food clothing production. Due to which it has
consistently grown up from low to high in their social satisfaction by making move towards
various environmental aspects. In past years 2006, Marks and Spencer has inaugurated a
program cum campaign named as Look Behind The Label. This programs has woken up the
general public how the company has been facilitating towards ethical and environmental factors.
The company uses their own products and services to acquire environmental appreciation which
is the best factor to reach to large number of customer by being Eco-friendly in production .
Customers are only making their purchase for quality and money worth goods also its usefulness,
at this context, companies could enable consumer exploitation by only being profit oriented
rather than well of society. For this respect, government has immersed with its influence on
corporate activities towards serving to customers. The companies has made effective plans
relating to environment sustanibilty by being focus on climate change, raw material sustanibility
reuse and recycling of wastage, gases consumption, reliable consumption of energy, stakeholders
relations, and public health also demand and supply balanced into economy. The company has

generally faced an issue regarding its suppliers and their supplier, as it is the largest garment
seller it has to face various responsibilities towards suppliers agreement and relatability of their
90% suppliers. There main suppliers are from the countries like south Asia, India, Srilanka and
Bangladesh. In order to established a fair amount and supplier of the individual it has
implemented the plans for contribution 26000 among them (Scherer and et. al., 2016).
Comparison and evaluation of CSR issues
By acknowledging the issues regarding CSR concept, it is identified that the companies
has facing a lot of challenges into social affairs and business practices. The companies are
implementing various methodologies and concepts in order to resolve the problems and crises
which is being hurdle into companies growth and taking market competencies.
basis Volkswagen Marks and Spencer
CSR Issues
Evaluation
The company has facing a lot
issues regarding diesel
emission which has been
implemented in Auto mobile
industry for car manufactures.
It has facing low customer
satisfactions due to their
diesel contradictions and
poisonous substances of
nitrogen gases which has
affected the clean framework
of the country (Yakovleva,
2017) .
From the taken issue of the
company, it is evaluate that
due to the crises against CSR
responsibilities, the company
Marks and Spencer has faced
issues regarding climatic
conditions which make their
products not feasible for public
ethics, culture, and their
sentiments. Also, the company
has faced issue regarding
suppliers sustainability and
their stability. The company
has their wide range of product
chain which make the
suppliers less valuable and
feels more of loss towards
their profits.
The issues has reflected the
issues of climatic and
sentiments of consumer by
products usefulness. This has
taken the evaluation of various

implementation
has loose customer trust and
market growth as well as it
goodwill. Because of the much
significance of these social
factors (Schrempf-Stirling,
Palazzo and Phillips, 2016) .
Evaluation as shown the
critical factor and innovative
aspects which company used,
but its had lead to its overall
due to over consumption of
resources and use of venom
substances leads the company
graph to downwards.
The company has implemented
several effective techniques to
overcome with the issues and
win customer trust again. Also,
large market share gain. The
company has used various
policies and principles of
social aspects. The company
has used legitimate theory, this
defines the theory of
showcasing the positive aspect
rather then negative impacts
into their reports. Due to this
theory, company could
legitimate their
communication standards with
aspects through which it has
established with reuse and
recycle of raw materials,
consumption of of responsible
aspects towards economy.
Health and sanitisation of
customer well being. Carbon
neutrality exhaustion. This as
become the most important
factor of exhauster of society
and corporate welfare.
The company has adopted
various campaign and run
effective programmes to
overcome with the few of the
things which has negatively
impact on its reputation. It has
implements its internal tools to
analyse what the factors has
affected their duties by
analysing of self-evaluation
gap factor tools in the form of
draft presentation which shows
and accurate analytical data.
They focus on checking on day
to day operations not only
retail outlets but also at
manufacturing plant. Also, it
has listed in ISO certification

Supply chain
their course of action and all
the outside parties would be
aware of that. Along with this,
it has been using KLD, DJSI
methodologies which shows
the actual revenue of the
products and their analytics.
The company evaluate its
supply chain to the many
countries in order to be
profitable and high turnover
(Lau, Lu and Liang, 2016).
Due to which it has renowned
their sales10% to 25% without
getting involved in raw
material consumption which
has lead to its dissatisfaction in
fulfilling social aspects.
by serving over maximum
supplier which will become
golden opportunities for them
y serving to 26000 on a
volunteer basis. This has
become an advantage for
marks and Spencer as it
become a cost reduction
aspect, accountable and
regular audit programmes does
not need to conduct.
Marks and Spencer supply
chain deals with its multiple
products with the supplies of
various suppliers, in this
regard its maintains their
stability and well being.
CONCLUSION
From the above report on the significance of corporate social responsibilities, it has
immersed with two different organisations issues which has caused their operations into hurdle
and losing of customer trust and product accuracy. It has concluded that there is no perfect
analysis to identify the CSR factor. But companies uses mandatory policies to overcome with the

crises. Mainly legitimate theory, stakeholders theories are being effectively implemented towards
fulfilling these aspects. KLD, DJSI has been the important significance towards managing and
analysing internal performance. Along with this, both the companies has involved with the best
decisions and strategies and value towards social ethics and culture.

REFRENCES
Books and Journal
Advantage, C., 2020. Corporate Social Responsibility. CSR and Socially Responsible Investing
Strategies in Transitioning and Emerging Economies, p.65.
Crane, A., Matten, D. and Spence, L. eds., 2019. Corporate social responsibility: Readings and
cases in a global context. Routledge.
Grayson, D. and Hodges, A., 2017. Corporate social opportunity!: Seven steps to make
corporate social responsibility work for your business. Routledge.
Lau, C., Lu, Y. and Liang, Q., 2016. Corporate social responsibility in China: A corporate
governance approach. Journal of Business Ethics. 136(1). pp.73-87.
Liang, H. and Renneboog, L., 2017. On the foundations of corporate social responsibility. The
Journal of Finance. 72(2). pp.853-910.
Schäfer, H., 2016. 26 Corporate Social Responsibility Rating. A Handbook of Corporate
Governance and Social Responsibility, p.449.
Scherer, A. G. and et. al., 2016. Managing for political corporate social responsibility: New
challenges and directions for PCSR 2.0. Journal of Management Studies. 53(3). pp.273-
298.
Schrempf-Stirling, J., Palazzo, G. and Phillips, R. A., 2016. Historic corporate social
responsibility. Academy of Management Review. 41(4). pp.700-719.
Wang, H. and et. al., 2016. Corporate social responsibility: An overview and new research
directions: Thematic issue on corporate social responsibility.
Yakovleva, N., 2017. Corporate social responsibility in the mining industries. Routledge.